--- title: "Descartes MacroPoint vs FourKites: Which is more popular by branded search?" description: "Which is more popular in search, Descartes MacroPoint or FourKites? Compare estimated monthly branded-search demand and Share of Search inside the Freight visibility platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/descartes-macropoint-vs-fourkites" publisher: "Brandwave" --- # Descartes MacroPoint vs FourKites: Which is more popular by branded search? Which is more popular in search, Descartes MacroPoint or FourKites? Compare estimated monthly branded-search demand and Share of Search inside the Freight visibility platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Descartes MacroPoint and FourKites - **Competitive set**: Freight visibility platforms - **Market**: Global - **Month measured**: Aug 2026 - **Descartes MacroPoint Share of Search**: 8.6% - **FourKites Share of Search**: 14.8% ## Which is more popular in search, Descartes MacroPoint or FourKites? - In August 2026, FourKites had more branded searches than Descartes MacroPoint among freight visibility platforms worldwide. FourKites was estimated to have 12.9K branded searches compared to Descartes MacroPoint’s 7.5K, and held a 14.8% Share of Search versus Descartes MacroPoint’s 8.6%. - FourKites was ahead of Descartes MacroPoint in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Descartes MacroPoint’s estimated Share of Search among freight visibility platforms worldwide moved from 9.1% to 8.6%, and its estimated monthly branded searches held steady at 7.5K. - Across the 11 months ending August 2026, FourKites’ estimated Share of Search among freight visibility platforms worldwide moved from 15.5% to 14.8%, and its estimated monthly branded searches held steady at 12.9K. ## How did search popularity change for freight visibility platforms worldwide in August 2026? - FourKites’ estimated Share of Search among freight visibility platforms worldwide has gained ground for 3 months in a row, from 12.1% to 14.8% in August 2026. ## Month by month | Month | Descartes MacroPoint estimated searches | Descartes MacroPoint Share of Search | Descartes MacroPoint rank | FourKites estimated searches | FourKites Share of Search | FourKites rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 7.5K | 9.1% | 5 | 12.9K | 15.5% | 4 | | Nov 2025 | 7.3K | 9.2% | 5 | 12.7K | 15.9% | 4 | | Dec 2025 | 7.2K | 9.5% | 5 | 12.6K | 16.7% | 4 | | Jan 2026 | 6.2K | 7.5% | 5 | 12.8K | 15.5% | 4 | | Feb 2026 | 7.5K | 9% | 5 | 12.8K | 15.2% | 4 | | Mar 2026 | 7.5K | 8.4% | 5 | 12.7K | 14.2% | 4 | | Apr 2026 | 7.3K | 7.9% | 5 | 12.6K | 13.6% | 4 | | May 2026 | 7.3K | 8.5% | 5 | 10.4K | 12.1% | 4 | | Jun 2026 | 7.3K | 9% | 5 | 10.4K | 12.8% | 4 | | Jul 2026 | 7.3K | 8.4% | 5 | 12.8K | 14.6% | 4 | | Aug 2026 | 7.5K | 8.6% | 5 | 12.9K | 14.8% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Descartes MacroPoint’s and FourKites’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Descartes MacroPoint**: Measured on the search terms “descartes macropoint”, “descartes macropoint app”, “macropoint” and “macropoint com”, summed into one figure. - **FourKites**: Measured on the search terms “four kites”, “fourkites”, “fourkites app”, “fourkites com” and “fourkites software”, summed into one figure. - [Descartes MacroPoint profile](/demand/global-en/brands/descartes-macropoint) - [FourKites profile](/demand/global-en/brands/fourkites) - [All freight visibility platforms worldwide](/demand/global-en/categories/freight-visibility-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Descartes MacroPoint or FourKites? In August 2026, FourKites had more branded searches than Descartes MacroPoint among freight visibility platforms worldwide. FourKites was estimated to have 12.9K branded searches compared to Descartes MacroPoint’s 7.5K, and held a 14.8% Share of Search versus Descartes MacroPoint’s 8.6%. ## Cite this page Brandwave. "Descartes MacroPoint vs FourKites: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/descartes-macropoint-vs-fourkites This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/descartes-macropoint-vs-fourkites. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.