---
title: "Derwent vs Prismacolor: Which is more popular by branded search?"
description: "Which is more popular in search, Derwent or Prismacolor? Compare estimated monthly branded-search demand and Share of Search inside the Art supplies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/derwent-vs-prismacolor"
publisher: "Brandwave"
---

# Derwent vs Prismacolor: Which is more popular by branded search?

Which is more popular in search, Derwent or Prismacolor? Compare estimated monthly branded-search demand and Share of Search inside the Art supplies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Derwent and Prismacolor
- **Competitive set**: Art supplies
- **Market**: Global
- **Month measured**: Aug 2026
- **Derwent Share of Search**: 2.7%
- **Prismacolor Share of Search**: 16.6%

## Which is more popular in search, Derwent or Prismacolor?

- In August 2026, Prismacolor had more branded searches than Derwent among art supplies worldwide. Prismacolor was estimated to have 110K branded searches compared to Derwent’s 18.1K, and held a 16.6% Share of Search versus Derwent’s 2.7%.
- Prismacolor was ahead of Derwent in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Derwent’s estimated Share of Search among art supplies worldwide moved from 4.8% to 2.7%, and its estimated monthly branded searches moved from 27.1K to 18.1K.
- Across the 11 months ending August 2026, Prismacolor’s estimated Share of Search among art supplies worldwide moved from 13.2% to 16.6%, and its estimated monthly branded searches moved from 74K to 110K.

## How did search popularity change for art supplies worldwide in August 2026?

- In August 2026, Prismacolor gained estimated Share of Search among art supplies worldwide, from 15.6% to 16.6%.
- In August 2026, Derwent lost estimated Share of Search among art supplies worldwide, from 3.8% to 2.7%.

## Month by month

| Month | Derwent estimated searches | Derwent Share of Search | Derwent rank | Prismacolor estimated searches | Prismacolor Share of Search | Prismacolor rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.1K | 4.8% | 5 | 74K | 13.2% | 2 |
| Nov 2025 | 22.2K | 3.9% | 5 | 74K | 13.1% | 2 |
| Dec 2025 | 22.2K | 3.9% | 5 | 74K | 13.1% | 2 |
| Jan 2026 | 22.2K | 3.5% | 5 | 74K | 11.6% | 2 |
| Feb 2026 | 18.1K | 3.3% | 5 | 74K | 13.6% | 2 |
| Mar 2026 | 22.2K | 4.8% | 5 | 60.5K | 13% | 2 |
| Apr 2026 | 18.1K | 3.9% | 5 | 60.5K | 13.1% | 2 |
| May 2026 | 22.2K | 4.8% | 5 | 60.5K | 13% | 2 |
| Jun 2026 | 18.1K | 4.6% | 5 | 49.5K | 12.5% | 3 |
| Jul 2026 | 18.1K | 3.8% | 5 | 74K | 15.6% | 2 |
| Aug 2026 | 18.1K | 2.7% | 5 | 110K | 16.6% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Derwent’s and Prismacolor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Derwent**: Measured on the search term “derwent”.
- **Prismacolor**: Measured on the search term “prismacolor”.

- [Derwent profile](/demand/global-en/brands/derwent)
- [Prismacolor profile](/demand/global-en/brands/prismacolor)
- [All art supplies worldwide](/demand/global-en/categories/art-supplies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Derwent or Prismacolor?

In August 2026, Prismacolor had more branded searches than Derwent among art supplies worldwide. Prismacolor was estimated to have 110K branded searches compared to Derwent’s 18.1K, and held a 16.6% Share of Search versus Derwent’s 2.7%.

## Cite this page

Brandwave. "Derwent vs Prismacolor: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/derwent-vs-prismacolor

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/derwent-vs-prismacolor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.