---
title: "De'Longhi vs Nobo: Which is searched more?"
description: "Which is more popular in search, De'Longhi or Nobo? Compare estimated monthly branded-search demand and Share of Search inside the Panel heater brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/delonghi-vs-nobo"
publisher: "Brandwave"
---

# De'Longhi vs Nobo: Which is searched more?

Which is more popular in search, De'Longhi or Nobo? Compare estimated monthly branded-search demand and Share of Search inside the Panel heater brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: De'Longhi and Nobo
- **Competitive set**: Panel heater brands
- **Market**: Global
- **Month measured**: Sep 2026
- **De'Longhi Share of Search**: 87%
- **Nobo Share of Search**: 6.7%

## Which is more popular in search, De'Longhi or Nobo?

- In September 2026, De'Longhi had more branded searches than Nobo among panel heater brands worldwide. De'Longhi was estimated to have 1.4M branded searches compared to Nobo’s 110K, and held an 87% Share of Search versus Nobo’s 6.7%.
- De'Longhi was ahead of Nobo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, De'Longhi’s estimated Share of Search among panel heater brands worldwide moved from 88.8% to 87%, and its estimated monthly branded searches moved from 1.6M to 1.4M.
- Across the 12 months ending September 2026, Nobo’s estimated Share of Search among panel heater brands worldwide moved from 3.3% to 6.7%, and its estimated monthly branded searches moved from 60.5K to 110K.

## How did search popularity change for panel heater brands worldwide in September 2026?

- In September 2026, Nobo gained estimated Share of Search among panel heater brands worldwide, from 5.5% to 6.7%.
- In September 2026, De'Longhi lost estimated Share of Search among panel heater brands worldwide, from 87.8% to 87%.

## Month by month

| Month | De'Longhi estimated searches | De'Longhi Share of Search | De'Longhi rank | Nobo estimated searches | Nobo Share of Search | Nobo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.6M | 88.8% | 1 | 60.5K | 3.3% | 4 |
| Nov 2025 | 2.3M | 90.7% | 1 | 74K | 2.9% | 3 |
| Dec 2025 | 2.1M | 90.5% | 1 | 74K | 3.3% | 2 |
| Jan 2026 | 1.7M | 88.3% | 1 | 60.5K | 3.1% | 4 |
| Feb 2026 | 1.3M | 87.5% | 1 | 60.5K | 4% | 3 |
| Mar 2026 | 1.4M | 88.3% | 1 | 60.5K | 3.9% | 3 |
| Apr 2026 | 1.4M | 88.7% | 1 | 60.5K | 3.9% | 3 |
| May 2026 | 1.4M | 88% | 1 | 74K | 4.7% | 2 |
| Jun 2026 | 1.3M | 87.4% | 1 | 74K | 4.9% | 2 |
| Jul 2026 | 1.3M | 88.1% | 1 | 74K | 5% | 2 |
| Aug 2026 | 1.4M | 87.8% | 1 | 90.5K | 5.5% | 2 |
| Sep 2026 | 1.4M | 87% | 1 | 110K | 6.7% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using De'Longhi’s and Nobo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **De'Longhi**: Measured on the search terms “de'longhi espresso machine”, “delonghi”, “delonghi coffee machine”, “delonghi dedica”, “delonghi dinamica”, “delonghi eletta”, “delonghi la specialista” and “delonghi magnifica”, summed into one figure.
- **Nobo**: Measured on the search term “nobo”.

- [De'Longhi profile](/demand/global-en/brands/delonghi)
- [Nobo profile](/demand/global-en/brands/nobo)
- [All panel heater brands worldwide](/demand/global-en/categories/panel-heater-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, De'Longhi or Nobo?

In September 2026, De'Longhi had more branded searches than Nobo among panel heater brands worldwide. De'Longhi was estimated to have 1.4M branded searches compared to Nobo’s 110K, and held an 87% Share of Search versus Nobo’s 6.7%.

## Cite this page

Brandwave. "De'Longhi vs Nobo: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/delonghi-vs-nobo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/delonghi-vs-nobo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.