---
title: "Del Monte vs Innocent: Which is more popular by branded search?"
description: "Which is more popular in search, Del Monte or Innocent? Compare estimated monthly branded-search demand and Share of Search inside the Juice brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/del-monte-vs-innocent"
publisher: "Brandwave"
---

# Del Monte vs Innocent: Which is more popular by branded search?

Which is more popular in search, Del Monte or Innocent? Compare estimated monthly branded-search demand and Share of Search inside the Juice brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Del Monte and Innocent
- **Competitive set**: Juice brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Del Monte Share of Search**: 45.1%
- **Innocent Share of Search**: 3.3%

## Which is more popular in search, Del Monte or Innocent?

- In August 2026, Del Monte had more branded searches than Innocent among juice brands worldwide. Del Monte was estimated to have 110K branded searches compared to Innocent’s 8.1K, and held a 45.1% Share of Search versus Innocent’s 3.3%.
- Del Monte was ahead of Innocent in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Del Monte’s estimated Share of Search among juice brands worldwide moved from 42.9% to 45.1%, and its estimated monthly branded searches moved from 90.5K to 110K.
- Across the 11 months ending August 2026, Innocent’s estimated Share of Search among juice brands worldwide moved from 7% to 3.3%, and its estimated monthly branded searches moved from 14.8K to 8.1K.

## How did search popularity change for juice brands worldwide in August 2026?

- In August 2026, Del Monte gained estimated Share of Search among juice brands worldwide, from 42.9% to 45.1%.
- In August 2026, Innocent lost estimated Share of Search among juice brands worldwide, from 3.8% to 3.3%.

## Month by month

| Month | Del Monte estimated searches | Del Monte Share of Search | Del Monte rank | Innocent estimated searches | Innocent Share of Search | Innocent rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90.5K | 42.9% | 1 | 14.8K | 7% | 4 |
| Nov 2025 | 110K | 48.3% | 1 | 12.1K | 5.3% | 5 |
| Dec 2025 | 135K | 50.8% | 1 | 8.1K | 3.1% | 6 |
| Jan 2026 | 110K | 47.7% | 1 | 9.9K | 4.3% | 5 |
| Feb 2026 | 90.5K | 42.3% | 1 | 9.9K | 4.6% | 5 |
| Mar 2026 | 110K | 46.6% | 1 | 12.1K | 5.1% | 5 |
| Apr 2026 | 110K | 46.1% | 1 | 12.1K | 5.1% | 5 |
| May 2026 | 246K | 64.8% | 1 | 9.9K | 2.6% | 5 |
| Jun 2026 | 90.5K | 43.3% | 1 | 8.1K | 3.9% | 6 |
| Jul 2026 | 90.5K | 42.9% | 1 | 8.1K | 3.8% | 6 |
| Aug 2026 | 110K | 45.1% | 1 | 8.1K | 3.3% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Del Monte’s and Innocent’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Del Monte**: Measured on the search term “del monte”.
- **Innocent**: Measured on the search term “innocent drinks”.

- [Del Monte profile](/demand/global-en/brands/del-monte)
- [Innocent profile](/demand/global-en/brands/innocent)
- [All juice brands worldwide](/demand/global-en/categories/juice-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Del Monte or Innocent?

In August 2026, Del Monte had more branded searches than Innocent among juice brands worldwide. Del Monte was estimated to have 110K branded searches compared to Innocent’s 8.1K, and held a 45.1% Share of Search versus Innocent’s 3.3%.

## Cite this page

Brandwave. "Del Monte vs Innocent: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/del-monte-vs-innocent

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/del-monte-vs-innocent. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.