---
title: "Deezer vs YouTube Music: Which is searched more?"
description: "Is Deezer or YouTube Music more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Music streaming services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/deezer-vs-youtube-music"
publisher: "Brandwave"
---

# Deezer vs YouTube Music: Which is searched more?

Is Deezer or YouTube Music more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Music streaming services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Deezer and YouTube Music
- **Competitive set**: Music streaming services
- **Market**: Global
- **Month measured**: Sep 2026
- **Deezer Share of Search**: 1.2%
- **YouTube Music Share of Search**: 28.7%

## Is Deezer or YouTube Music more popular in search?

- In September 2026, YouTube Music had more branded searches than Deezer among music streaming services worldwide. YouTube Music had about 30.4 million branded searches, while Deezer had 1.2 million. YouTube Music made up 28.7% of all music streaming service searches we track, and Deezer accounted for 1.2%.
- YouTube Music was ahead of Deezer in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Deezer’s share of searches among music streaming services worldwide moved from 1.1% to 1.2%, and its estimated monthly branded searches held steady at 1.2M.
- Across the 12 months ending September 2026, YouTube Music’s share of searches among music streaming services worldwide moved from 28.3% to 28.7%, and its estimated monthly branded searches held steady at 30.4M.

## Top music streaming services in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, YouTube Music appeared in all five answers. Deezer was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. YouTube Music was listed before Deezer in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Spotify | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Apple Music | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| YouTube Music | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Tidal | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Amazon Music | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| Qobuz | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Deezer | 7th | 1 of 3 | 2 of 2 | 3 of 5 |

## Every AI answer about music streaming services

- Asked ChatGPT "Which music streaming service should I use?": 1. Spotify, 2. Apple Music, 3. YouTube Music, 4. Amazon Music, 5. Tidal
- Asked ChatGPT "What are the best music streaming services?": 1. Spotify, 2. Apple Music, 3. YouTube Music, 4. Tidal, 5. Amazon Music, 6. Qobuz, 7. Deezer
- Asked ChatGPT "What's the best music streaming service for listening to music?": 1. Spotify, 2. Apple Music, 3. YouTube Music, 4. Tidal, 5. Amazon Music
- Searched Google, AI Overview "music streaming services": 1. Spotify, 2. Apple Music, 3. Amazon Music, 4. YouTube Music, 5. Tidal, 6. Qobuz, 7. Deezer
- Searched Google, AI Overview "stream music online": 1. Spotify, 2. Apple Music, 3. YouTube Music, 4. Tidal, 5. Qobuz, 6. Deezer

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How did search popularity change for music streaming services worldwide in September 2026?

- In September 2026, YouTube Music lost share of searches among music streaming services worldwide, from 32.9% to 28.7%.

## Month by month

| Month | Deezer estimated searches | Deezer Share of Search | Deezer rank | YouTube Music estimated searches | YouTube Music Share of Search | YouTube Music rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.2M | 1.1% | 5 | 30.4M | 28.3% | 2 |
| Nov 2025 | 1.2M | 1.2% | 5 | 30.4M | 28.7% | 2 |
| Dec 2025 | 1.2M | 1.1% | 5 | 30.4M | 28.7% | 2 |
| Jan 2026 | 1.2M | 1.1% | 5 | 30.4M | 28.7% | 2 |
| Feb 2026 | 1M | 1.1% | 5 | 24.9M | 28.3% | 2 |
| Mar 2026 | 1.2M | 1.1% | 5 | 30.4M | 28.5% | 2 |
| Apr 2026 | 1.2M | 1.2% | 5 | 30.4M | 28.7% | 2 |
| May 2026 | 1M | 0.95% | 5 | 30.4M | 28.8% | 2 |
| Jun 2026 | 1M | 0.96% | 5 | 30.4M | 29.1% | 2 |
| Jul 2026 | 1M | 1.1% | 5 | 30.4M | 33.2% | 2 |
| Aug 2026 | 1M | 1.1% | 5 | 30.4M | 32.9% | 2 |
| Sep 2026 | 1.2M | 1.2% | 5 | 30.4M | 28.7% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Deezer’s and YouTube Music’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Deezer**: Measured on the search term “deezer”.
- **YouTube Music**: Measured on the search term “youtube music”.

- [Deezer profile](/demand/global-en/brands/deezer)
- [YouTube Music profile](/demand/global-en/brands/youtube-music)
- [All music streaming services worldwide](/demand/global-en/categories/music-streaming-services): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Deezer or YouTube Music more popular in search?

In September 2026, YouTube Music had more branded searches than Deezer among music streaming services worldwide. YouTube Music had about 30.4 million branded searches, while Deezer had 1.2 million. YouTube Music made up 28.7% of all music streaming service searches we track, and Deezer accounted for 1.2%.

## Cite this page

Brandwave. "Deezer vs YouTube Music: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/deezer-vs-youtube-music

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/deezer-vs-youtube-music. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
