---
title: "DeepSeek vs Grok: Which is more popular by branded search?"
description: "Which is more popular in search, DeepSeek or Grok? Compare estimated monthly branded-search demand and Share of Search inside the AI chat assistants set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/deepseek-vs-grok"
publisher: "Brandwave"
---

# DeepSeek vs Grok: Which is more popular by branded search?

Which is more popular in search, DeepSeek or Grok? Compare estimated monthly branded-search demand and Share of Search inside the AI chat assistants set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DeepSeek and Grok
- **Competitive set**: AI chat assistants
- **Market**: Global
- **Month measured**: Aug 2026
- **DeepSeek Share of Search**: 0.75%
- **Grok Share of Search**: 0.75%

## Which is more popular in search, DeepSeek or Grok?

- In August 2026, DeepSeek and Grok were level on Share of Search among AI chat assistants worldwide, with an estimated 18.3M branded searches each, at 0.75% estimated Share of Search each.
- The lead changed hands 3 times in the 11 months ending August 2026: Grok took it in December 2025, DeepSeek took it in May 2026, Grok took it in August 2026.
- Across the 11 months ending August 2026, DeepSeek’s estimated Share of Search among AI chat assistants worldwide moved from 1.2% to 0.75%, and its estimated monthly branded searches moved from 28.3M to 18.3M.
- Across the 11 months ending August 2026, Grok’s estimated Share of Search among AI chat assistants worldwide moved from 0.78% to 0.75%, and its estimated monthly branded searches moved from 19M to 18.3M.

## How did search popularity change for AI chat assistants worldwide in August 2026?

- In August 2026, Grok rose from 6th to 5th among AI chat assistants worldwide.
- In August 2026, DeepSeek fell from 5th to 6th among AI chat assistants worldwide.

## Month by month

| Month | DeepSeek estimated searches | DeepSeek Share of Search | DeepSeek rank | Grok estimated searches | Grok Share of Search | Grok rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 28.3M | 1.2% | 5 | 19M | 0.78% | 6 |
| Nov 2025 | 27.8M | 1.3% | 5 | 24.1M | 1.1% | 6 |
| Dec 2025 | 22.8M | 1% | 5 | 29.3M | 1.3% | 4 |
| Jan 2026 | 22.6M | 1% | 5 | 43.6M | 1.9% | 3 |
| Feb 2026 | 18.7M | 0.85% | 6 | 35.6M | 1.6% | 3 |
| Mar 2026 | 22.9M | 0.93% | 6 | 43.2M | 1.8% | 4 |
| Apr 2026 | 27.6M | 1.1% | 6 | 33.4M | 1.3% | 5 |
| May 2026 | 27.5M | 0.95% | 5 | 27.4M | 0.94% | 6 |
| Jun 2026 | 22.5M | 0.87% | 5 | 22.3M | 0.86% | 6 |
| Jul 2026 | 18.4M | 0.75% | 5 | 18.3M | 0.75% | 6 |
| Aug 2026 | 18.3M | 0.75% | 6 | 18.3M | 0.75% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using DeepSeek’s and Grok’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DeepSeek**: Measured on the search terms “chat deepseek”, “deep seek”, “deep seek ai”, “DeepSeek”, “deepseek ai”, “deepseek ai chat”, “deepseek app”, “deepseek chat”, “deepseek com”, “deepseek download”, “deepseek free”, “deepseek r1” and “deepseek v3”, summed into one figure.
- **Grok**: Measured on the search terms “Grok”, “grok 3”, “grok 4”, “grok ai”, “grok ai free”, “grok ai image”, “grok ai video”, “grok app”, “grok chat”, “grok com”, “grok download”, “grok imagine”, “grok twitter”, “grok x”, “grok xai”, “supergrok”, “x grok” and “xai grok”, summed into one figure.

- [DeepSeek profile](/demand/global-en/brands/deepseek)
- [Grok profile](/demand/global-en/brands/grok)
- [All AI chat assistants worldwide](/demand/global-en/categories/ai-chat-assistants): The set both shares are measured inside, 9 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, DeepSeek or Grok?

In August 2026, DeepSeek and Grok were level on Share of Search among AI chat assistants worldwide, with an estimated 18.3M branded searches each, at 0.75% estimated Share of Search each.

## Cite this page

Brandwave. "DeepSeek vs Grok: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/deepseek-vs-grok

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/deepseek-vs-grok. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
