--- title: "Deel vs RemoFirst: Which is searched more?" description: "Is Deel or RemoFirst more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Employer of record platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/deel-vs-remofirst" publisher: "Brandwave" --- # Deel vs RemoFirst: Which is searched more? Is Deel or RemoFirst more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Employer of record platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Deel and RemoFirst - **Competitive set**: Employer of record platforms - **Market**: Global - **Month measured**: Sep 2026 - **Deel Share of Search**: 85.5% - **RemoFirst Share of Search**: 2.7% ## Is Deel or RemoFirst more popular in search? - In September 2026, Deel had more branded searches than RemoFirst among employer of record platforms worldwide. Deel had about 316,000 branded searches, while RemoFirst had 9,900. Deel made up 85.5% of all employer of record platform searches we track, and RemoFirst accounted for 2.7%. - Deel was ahead of RemoFirst in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Deel’s share of searches among employer of record platforms worldwide moved from 85.6% to 85.5%, and its estimated monthly branded searches moved from 313K to 316K. - Across the 12 months ending September 2026, RemoFirst’s share of searches among employer of record platforms worldwide moved from 2.2% to 2.7%, and its estimated monthly branded searches moved from 8.1K to 9.9K. ## Top employer of record platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Deel appeared in all five answers. RemoFirst was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Deel was listed before RemoFirst in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Deel | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Remote | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Multiplier | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | RemoFirst | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Papaya Global | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Atlas HXM | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Oyster HR | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Pebl | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | G-P | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about employer of record platforms - Asked ChatGPT "Which employer of record platform should I use?": 1. Deel, 2. Remote, 3. Multiplier, 4. RemoFirst - Asked ChatGPT "What are the best employer of record platforms?": 1. Deel, 2. Remote, 3. Multiplier, 4. Papaya Global, 5. RemoFirst, 6. Oyster HR - Asked ChatGPT "What's the best employer of record platform for hiring overseas staff?": 1. Deel, 2. Remote, 3. RemoFirst, 4. Multiplier - Searched Google, AI Overview "best employer of record": 1. Deel, 2. RemoFirst, 3. Remote, 4. Papaya Global, 5. Atlas HXM - Searched Google, AI Overview "global payroll platform": 1. Remote, 2. Multiplier, 3. Deel, 4. Papaya Global Not named in any answer: Pebl and G-P. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for employer of record platforms worldwide in September 2026? - In September 2026, Pebl overtook RemoFirst to rank 2nd among employer of record platforms worldwide, with 3.9% of the searches. - In September 2026, RemoFirst lost share of searches among employer of record platforms worldwide, from 3.3% to 2.7%. ## Month by month | Month | Deel estimated searches | Deel Share of Search | Deel rank | RemoFirst estimated searches | RemoFirst Share of Search | RemoFirst rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 313K | 85.6% | 1 | 8.1K | 2.2% | 4 | | Nov 2025 | 314K | 86.5% | 1 | 8.1K | 2.2% | 4 | | Dec 2025 | 314K | 88.1% | 1 | 6.6K | 1.8% | 5 | | Jan 2026 | 315K | 85.6% | 1 | 8.1K | 2.2% | 4 | | Feb 2026 | 315K | 86.3% | 1 | 8.1K | 2.2% | 4 | | Mar 2026 | 317K | 85% | 1 | 9.9K | 2.7% | 4 | | Apr 2026 | 316K | 85.7% | 1 | 9.9K | 2.7% | 4 | | May 2026 | 480K | 90.2% | 1 | 9.9K | 1.9% | 4 | | Jun 2026 | 316K | 85.8% | 1 | 9.9K | 2.7% | 4 | | Jul 2026 | 316K | 85.6% | 1 | 9.9K | 2.7% | 4 | | Aug 2026 | 317K | 85.6% | 1 | 12.1K | 3.3% | 2 | | Sep 2026 | 316K | 85.5% | 1 | 9.9K | 2.7% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Deel’s and RemoFirst’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Deel**: Measured on the search terms “Deel”, “deel app”, “deel company”, “deel demo”, “deel eor”, “deel global payroll”, “deel hr”, “deel hr company”, “deel payroll”, “let's deel” and “letsdeel”, summed into one figure. - **RemoFirst**: Measured on the search term “remofirst”. - [Deel profile](/demand/global-en/brands/deel) - [RemoFirst profile](/demand/global-en/brands/remofirst) - [All employer of record platforms worldwide](/demand/global-en/categories/employer-of-record-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Deel or RemoFirst more popular in search? In September 2026, Deel had more branded searches than RemoFirst among employer of record platforms worldwide. Deel had about 316,000 branded searches, while RemoFirst had 9,900. Deel made up 85.5% of all employer of record platform searches we track, and RemoFirst accounted for 2.7%. ## Cite this page Brandwave. "Deel vs RemoFirst: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/deel-vs-remofirst This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/deel-vs-remofirst. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.