---
title: "Davis vs La Crosse: Which is more popular by branded search?"
description: "Which is more popular in search, Davis or La Crosse? Compare estimated monthly branded-search demand and Share of Search inside the Weather stations set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/davis-instruments-vs-la-crosse"
publisher: "Brandwave"
---

# Davis vs La Crosse: Which is more popular by branded search?

Which is more popular in search, Davis or La Crosse? Compare estimated monthly branded-search demand and Share of Search inside the Weather stations set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Davis and La Crosse
- **Competitive set**: Weather stations
- **Market**: Global
- **Month measured**: Aug 2026
- **Davis Share of Search**: 7.7%
- **La Crosse Share of Search**: 87.2%

## Which is more popular in search, Davis or La Crosse?

- In August 2026, La Crosse had more branded searches than Davis among weather stations worldwide. La Crosse was estimated to have 560K branded searches compared to Davis’ 49.5K, and held an 87.2% Share of Search versus Davis’ 7.7%.
- La Crosse was ahead of Davis in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Davis’ estimated Share of Search among weather stations worldwide moved from 10.8% to 7.7%, and its estimated monthly branded searches moved from 74K to 49.5K.
- Across the 11 months ending August 2026, La Crosse’s estimated Share of Search among weather stations worldwide moved from 83.7% to 87.2%, and its estimated monthly branded searches moved from 574K to 560K.

## How did search popularity change for weather stations worldwide in August 2026?

- In August 2026, La Crosse gained estimated Share of Search among weather stations worldwide, from 85.4% to 87.2%.
- In August 2026, Davis lost estimated Share of Search among weather stations worldwide, from 8.6% to 7.7%.

## Month by month

| Month | Davis estimated searches | Davis Share of Search | Davis rank | La Crosse estimated searches | La Crosse Share of Search | La Crosse rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 74K | 10.8% | 2 | 574K | 83.7% | 1 |
| Nov 2025 | 60.5K | 9.4% | 2 | 540K | 83.9% | 1 |
| Dec 2025 | 60.5K | 9.2% | 2 | 551K | 83.9% | 1 |
| Jan 2026 | 49.5K | 6.7% | 2 | 651K | 87.6% | 1 |
| Feb 2026 | 60.5K | 8.4% | 2 | 631K | 87.7% | 1 |
| Mar 2026 | 49.5K | 6.6% | 2 | 665K | 88.8% | 1 |
| Apr 2026 | 74K | 9.4% | 2 | 681K | 86.5% | 1 |
| May 2026 | 60.5K | 8% | 2 | 660K | 87.6% | 1 |
| Jun 2026 | 49.5K | 7.5% | 2 | 574K | 87.2% | 1 |
| Jul 2026 | 49.5K | 8.6% | 2 | 492K | 85.4% | 1 |
| Aug 2026 | 49.5K | 7.7% | 2 | 560K | 87.2% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Davis’ and La Crosse’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Davis**: Measured on the search term “davis weather”.
- **La Crosse**: Measured on the search terms “la crosse”, “la crosse weather” and “lacrosse”, summed into one figure.

- [Davis profile](/demand/global-en/brands/davis-instruments)
- [La Crosse profile](/demand/global-en/brands/la-crosse)
- [All weather stations worldwide](/demand/global-en/categories/weather-stations): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Davis or La Crosse?

In August 2026, La Crosse had more branded searches than Davis among weather stations worldwide. La Crosse was estimated to have 560K branded searches compared to Davis’ 49.5K, and held an 87.2% Share of Search versus Davis’ 7.7%.

## Cite this page

Brandwave. "Davis vs La Crosse: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/davis-instruments-vs-la-crosse

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/davis-instruments-vs-la-crosse. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.