---
title: "Davey vs Tohatsu: Which is searched more?"
description: "Which is more popular in search, Davey or Tohatsu? Compare estimated monthly branded-search demand and Share of Search inside the Fire pump brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/davey-vs-tohatsu"
publisher: "Brandwave"
---

# Davey vs Tohatsu: Which is searched more?

Which is more popular in search, Davey or Tohatsu? Compare estimated monthly branded-search demand and Share of Search inside the Fire pump brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Davey and Tohatsu
- **Competitive set**: Fire pump brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Davey Share of Search**: 7.8%
- **Tohatsu Share of Search**: 32.3%

## Which is more popular in search, Davey or Tohatsu?

- In September 2026, Tohatsu had more branded searches than Davey among fire pump brands worldwide. Tohatsu was estimated to have 18.1K branded searches compared to Davey’s 4.4K, and held a 32.3% Share of Search versus Davey’s 7.8%.
- Tohatsu was ahead of Davey in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Davey’s estimated Share of Search among fire pump brands worldwide moved from 7.9% to 7.8%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 12 months ending September 2026, Tohatsu’s estimated Share of Search among fire pump brands worldwide held steady at 32.3%, and its estimated monthly branded searches held steady at 18.1K.

## How did search popularity change for fire pump brands worldwide in September 2026?

- In September 2026, Davey gained estimated Share of Search among fire pump brands worldwide, from 5.6% to 7.8%.
- In September 2026, Tohatsu lost estimated Share of Search among fire pump brands worldwide, from 42.2% to 32.3%.

## Month by month

| Month | Davey estimated searches | Davey Share of Search | Davey rank | Tohatsu estimated searches | Tohatsu Share of Search | Tohatsu rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.4K | 7.9% | 3 | 18.1K | 32.3% | 2 |
| Nov 2025 | 4.4K | 8.4% | 3 | 14.8K | 28.1% | 2 |
| Dec 2025 | 4.4K | 8.4% | 3 | 14.8K | 28.1% | 2 |
| Jan 2026 | 5.4K | 10.1% | 3 | 14.8K | 27.6% | 2 |
| Feb 2026 | 4.4K | 9.4% | 3 | 14.8K | 31.7% | 2 |
| Mar 2026 | 3.6K | 6.5% | 3 | 18.1K | 32.8% | 2 |
| Apr 2026 | 3.6K | 6.5% | 3 | 18.1K | 32.8% | 2 |
| May 2026 | 3.6K | 4.8% | 3 | 22.2K | 29.3% | 2 |
| Jun 2026 | 3.6K | 6.1% | 3 | 22.2K | 37.4% | 2 |
| Jul 2026 | 3.6K | 6.8% | 3 | 22.2K | 41.7% | 2 |
| Aug 2026 | 3.6K | 5.6% | 3 | 27.1K | 42.2% | 2 |
| Sep 2026 | 4.4K | 7.8% | 3 | 18.1K | 32.3% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Davey’s and Tohatsu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Davey**: Measured on the search term “davey pumps”.
- **Tohatsu**: Measured on the search term “tohatsu”.

- [Davey profile](/demand/global-en/brands/davey)
- [Tohatsu profile](/demand/global-en/brands/tohatsu)
- [All fire pump brands worldwide](/demand/global-en/categories/fire-pump-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Davey or Tohatsu?

In September 2026, Tohatsu had more branded searches than Davey among fire pump brands worldwide. Tohatsu was estimated to have 18.1K branded searches compared to Davey’s 4.4K, and held a 32.3% Share of Search versus Davey’s 7.8%.

## Cite this page

Brandwave. "Davey vs Tohatsu: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/davey-vs-tohatsu

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/davey-vs-tohatsu. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.