--- title: "DAT One vs Truckstop: Which is searched more?" description: "Is DAT One or Truckstop more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Freight marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/dat-one-vs-truckstop" publisher: "Brandwave" --- # DAT One vs Truckstop: Which is searched more? Is DAT One or Truckstop more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Freight marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: DAT One and Truckstop - **Competitive set**: Freight marketplaces - **Market**: Global - **Month measured**: Sep 2026 - **DAT One Share of Search**: 27.9% - **Truckstop Share of Search**: 6.6% ## Is DAT One or Truckstop more popular in search? - In September 2026, DAT One had more branded searches than Truckstop among freight marketplaces worldwide. DAT One had about 60,200 branded searches, while Truckstop had 14,300. DAT One made up 27.9% of all freight marketplace searches we track, and Truckstop accounted for 6.6%. - DAT One was ahead of Truckstop in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, DAT One’s share of searches among freight marketplaces worldwide moved from 27.5% to 27.9%, and its estimated monthly branded searches held steady at 60.2K. - Across the 12 months ending September 2026, Truckstop’s share of searches among freight marketplaces worldwide moved from 7% to 6.6%, and its estimated monthly branded searches moved from 15.3K to 14.3K. ## Top freight marketplaces in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, DAT One and Truckstop were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. DAT One was listed before Truckstop in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | DAT One | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Freightos | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Uber Freight | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Truckstop | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | uShip | 5th | 2 of 3 | 2 of 2 | 4 of 5 | | Loadsmart | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Flock Freight | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Convoy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about freight marketplaces - Asked ChatGPT "Which freight marketplace should I use?": 1. DAT One, 2. Truckstop, 3. Uber Freight, 4. Freightos - Asked ChatGPT "What are the best freight marketplaces?": 1. DAT One, 2. Truckstop, 3. Uber Freight, 4. Freightos, 5. uShip - Asked ChatGPT "What's the best freight marketplace for shipping freight across the country?": 1. DAT One, 2. Truckstop, 3. Uber Freight, 4. uShip - Searched Google, AI Overview "freight marketplaces": 1. Freightos, 2. uShip, 3. Uber Freight, 4. Loadsmart - Searched Google, AI Overview "online freight marketplace": 1. Freightos, 2. uShip, 3. Uber Freight Not named in any answer: Flock Freight and Convoy. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for freight marketplaces worldwide in September 2026? - In September 2026, DAT One lost share of searches among freight marketplaces worldwide, from 29.7% to 27.9%. ## Month by month | Month | DAT One estimated searches | DAT One Share of Search | DAT One rank | Truckstop estimated searches | Truckstop Share of Search | Truckstop rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 60.2K | 27.5% | 2 | 15.3K | 7% | 4 | | Nov 2025 | 60.2K | 29.8% | 2 | 14.3K | 7.1% | 4 | | Dec 2025 | 60.2K | 29.3% | 2 | 12.5K | 6.1% | 4 | | Jan 2026 | 67.6K | 31.5% | 2 | 14.3K | 6.7% | 4 | | Feb 2026 | 60.2K | 31.1% | 2 | 13.5K | 7% | 4 | | Mar 2026 | 67.6K | 27.7% | 2 | 15.3K | 6.3% | 4 | | Apr 2026 | 67.6K | 28% | 2 | 15.3K | 6.3% | 4 | | May 2026 | 60.2K | 27.5% | 2 | 15.3K | 7% | 4 | | Jun 2026 | 66.2K | 29.8% | 2 | 13.5K | 6.1% | 4 | | Jul 2026 | 66.2K | 29.9% | 2 | 14.3K | 6.5% | 4 | | Aug 2026 | 66.2K | 29.7% | 2 | 14.3K | 6.4% | 4 | | Sep 2026 | 60.2K | 27.9% | 2 | 14.3K | 6.6% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using DAT One’s and Truckstop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **DAT One**: Measured on the search terms “dat load board” and “dat one”, summed into one figure. - **Truckstop**: Measured on the search terms “truckstop load board” and “truckstop.com”, summed into one figure. - [DAT One profile](/demand/global-en/brands/dat-one) - [Truckstop profile](/demand/global-en/brands/truckstop) - [All freight marketplaces worldwide](/demand/global-en/categories/freight-marketplaces): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is DAT One or Truckstop more popular in search? In September 2026, DAT One had more branded searches than Truckstop among freight marketplaces worldwide. DAT One had about 60,200 branded searches, while Truckstop had 14,300. DAT One made up 27.9% of all freight marketplace searches we track, and Truckstop accounted for 6.6%. ## Cite this page Brandwave. "DAT One vs Truckstop: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/dat-one-vs-truckstop This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dat-one-vs-truckstop. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.