---
title: "CXL vs Meta Blueprint: Which is more popular?"
description: "Is CXL or Meta Blueprint more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Digital marketing courses set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/cxl-vs-meta-blueprint"
publisher: "Brandwave"
---

# CXL vs Meta Blueprint: Which is more popular?

Is CXL or Meta Blueprint more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Digital marketing courses set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: CXL and Meta Blueprint
- **Competitive set**: Digital marketing courses
- **Market**: Global
- **Month measured**: Oct 2026
- **CXL Share of Search**: 7.3%
- **Meta Blueprint Share of Search**: 8.7%

## Is CXL or Meta Blueprint more popular in search?

- In October 2026, Meta Blueprint had more branded searches than CXL among digital marketing courses worldwide. Meta Blueprint had about 33,100 branded searches, while CXL had 27,500. Meta Blueprint made up 8.7% of all digital marketing course searches we track, and CXL accounted for 7.3%.
- Meta Blueprint was ahead of CXL in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, CXL’s share of searches among digital marketing courses worldwide moved from 6.8% to 7.3%, and its estimated monthly branded searches moved from 27.8K to 27.5K.
- Across the 12 months ending October 2026, Meta Blueprint’s share of searches among digital marketing courses worldwide moved from 8.1% to 8.7%, and its estimated monthly branded searches held steady at 33.1K.

## Top digital marketing courses in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Meta Blueprint was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. CXL did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| HubSpot Academy | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Google Skillshop | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Semrush Academy | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Meta Blueprint | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Digital Marketing Institute | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Google Digital Garage | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| CXL | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Reforge | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| DigitalMarketer | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Growth Tribe | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about digital marketing courses

- Asked ChatGPT "Which digital marketing course should I take?": 1. HubSpot Academy
- Asked ChatGPT "What are the best digital marketing courses?": 1. HubSpot Academy, 2. Meta Blueprint, 3. Semrush Academy, 4. Google Skillshop
- Asked ChatGPT "What's the best free digital marketing certification?": 1. HubSpot Academy, 2. Google Skillshop, 3. Semrush Academy
- Searched Google, AI Overview "digital marketing course": 1. HubSpot Academy, 2. Google Skillshop
- Searched Google, AI Overview "digital marketing certification": 1. HubSpot Academy, 2. Digital Marketing Institute

Not named in any answer: Google Digital Garage, CXL, Reforge, DigitalMarketer and Growth Tribe.

Brands are listed in the order each answer named them. The answers were collected in the United States on November 9, 2026.

## How did search popularity change for digital marketing courses worldwide in October 2026?

- In October 2026, CXL gained share of searches among digital marketing courses worldwide, from 5.4% to 7.3%.
- In October 2026, Meta Blueprint gained share of searches among digital marketing courses worldwide, from 7.9% to 8.7%.

## How has branded search for CXL and Meta Blueprint changed worldwide over the last 12 months?

| Month | CXL estimated searches | CXL Share of Search | CXL rank | Meta Blueprint estimated searches | Meta Blueprint Share of Search | Meta Blueprint rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 27.8K | 6.8% | 5 | 33.1K | 8.1% | 4 |
| Dec 2025 | 23.1K | 6.1% | 6 | 27.1K | 7.2% | 4 |
| Jan 2026 | 28.1K | 5.4% | 6 | 33.1K | 6.3% | 4 |
| Feb 2026 | 23.1K | 5.3% | 6 | 33.1K | 7.5% | 4 |
| Mar 2026 | 23.5K | 4.8% | 6 | 33.1K | 6.7% | 4 |
| Apr 2026 | 23.5K | 4.8% | 6 | 33.1K | 6.8% | 4 |
| May 2026 | 23.2K | 5.3% | 5 | 33.1K | 7.5% | 4 |
| Jun 2026 | 23.2K | 5.5% | 5 | 33.1K | 7.8% | 4 |
| Jul 2026 | 23.2K | 4.6% | 5 | 40.5K | 7.9% | 4 |
| Aug 2026 | 22.9K | 4.7% | 5 | 40.5K | 8.4% | 4 |
| Sep 2026 | 22.7K | 5.4% | 5 | 33.1K | 7.9% | 4 |
| Oct 2026 | 27.5K | 7.3% | 5 | 33.1K | 8.7% | 4 |

## How are CXL’s and Meta Blueprint’s branded searches counted?

Brandwave collects information about searches that people make online using CXL’s and Meta Blueprint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **CXL**: Measured on the search terms “cxl” and “cxl institute”, summed into one figure.
- **Meta Blueprint**: Measured on the search term “meta blueprint”.

- [CXL profile](/demand/global-en/brands/cxl)
- [Meta Blueprint profile](/demand/global-en/brands/meta-blueprint)
- [All digital marketing courses worldwide](/demand/global-en/categories/digital-marketing-courses): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is CXL or Meta Blueprint more popular in search?

In October 2026, Meta Blueprint had more branded searches than CXL among digital marketing courses worldwide. Meta Blueprint had about 33,100 branded searches, while CXL had 27,500. Meta Blueprint made up 8.7% of all digital marketing course searches we track, and CXL accounted for 7.3%.

## Cite this page

Brandwave. "CXL vs Meta Blueprint: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/cxl-vs-meta-blueprint

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cxl-vs-meta-blueprint. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
