---
title: "CTD Tiles vs Fired Earth: Which is more popular by branded search?"
description: "Which is more popular in search, CTD Tiles or Fired Earth? Compare estimated monthly branded-search demand and Share of Search inside the Tile retailers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ctd-tiles-vs-fired-earth"
publisher: "Brandwave"
---

# CTD Tiles vs Fired Earth: Which is more popular by branded search?

Which is more popular in search, CTD Tiles or Fired Earth? Compare estimated monthly branded-search demand and Share of Search inside the Tile retailers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: CTD Tiles and Fired Earth
- **Competitive set**: Tile retailers
- **Market**: Global
- **Month measured**: Aug 2026
- **CTD Tiles Share of Search**: 2.1%
- **Fired Earth Share of Search**: 5.1%

## Which is more popular in search, CTD Tiles or Fired Earth?

- In August 2026, Fired Earth had more branded searches than CTD Tiles among tile retailers worldwide. Fired Earth was estimated to have 12.8K branded searches compared to CTD Tiles’ 5.4K, and held a 5.1% Share of Search versus CTD Tiles’ 2.1%.
- Fired Earth was ahead of CTD Tiles in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, CTD Tiles’ estimated Share of Search among tile retailers worldwide moved from 2.9% to 2.1%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
- Across the 11 months ending August 2026, Fired Earth’s estimated Share of Search among tile retailers worldwide moved from 9.4% to 5.1%, and its estimated monthly branded searches moved from 26.6K to 12.8K.

## How did search popularity change for tile retailers worldwide in August 2026?

- Estimated monthly branded searches for Fired Earth worldwide fell 51.9% over 11 measured months, from 26.6K to 12.8K in August 2026.
- Estimated monthly branded searches for CTD Tiles worldwide fell 33.3% over 11 measured months, from 8.1K to 5.4K in August 2026.

## Month by month

| Month | CTD Tiles estimated searches | CTD Tiles Share of Search | CTD Tiles rank | Fired Earth estimated searches | Fired Earth Share of Search | Fired Earth rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.1K | 2.9% | 6 | 26.6K | 9.4% | 3 |
| Nov 2025 | 8.1K | 2.8% | 6 | 45.9K | 16% | 2 |
| Dec 2025 | 5.4K | 3% | 6 | 14K | 7.8% | 3 |
| Jan 2026 | 6.6K | 2.4% | 6 | 21K | 7.7% | 3 |
| Feb 2026 | 6.6K | 2.5% | 6 | 17.7K | 6.7% | 3 |
| Mar 2026 | 6.6K | 2.5% | 6 | 15.7K | 6% | 3 |
| Apr 2026 | 5.4K | 2.1% | 6 | 15K | 5.7% | 3 |
| May 2026 | 5.4K | 2.1% | 6 | 15.7K | 6.1% | 3 |
| Jun 2026 | 5.4K | 2.6% | 6 | 12.8K | 6% | 3 |
| Jul 2026 | 5.4K | 2.5% | 6 | 11K | 5% | 3 |
| Aug 2026 | 5.4K | 2.1% | 6 | 12.8K | 5.1% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using CTD Tiles’ and Fired Earth’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **CTD Tiles**: Measured on the search term “ctd tiles”.
- **Fired Earth**: Measured on the search terms “fired earth” and “fired earth tiles”, summed into one figure.

- [CTD Tiles profile](/demand/global-en/brands/ctd-tiles)
- [Fired Earth profile](/demand/global-en/brands/fired-earth)
- [All tile retailers worldwide](/demand/global-en/categories/tile-retailers): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, CTD Tiles or Fired Earth?

In August 2026, Fired Earth had more branded searches than CTD Tiles among tile retailers worldwide. Fired Earth was estimated to have 12.8K branded searches compared to CTD Tiles’ 5.4K, and held a 5.1% Share of Search versus CTD Tiles’ 2.1%.

## Cite this page

Brandwave. "CTD Tiles vs Fired Earth: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/ctd-tiles-vs-fired-earth

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ctd-tiles-vs-fired-earth. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.