---
title: "Crazy Egg vs Hotjar: Which is more popular by branded search?"
description: "Which is more popular in search, Crazy Egg or Hotjar? Compare estimated monthly branded-search demand and Share of Search inside the Heatmap tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/crazy-egg-vs-hotjar"
publisher: "Brandwave"
---

# Crazy Egg vs Hotjar: Which is more popular by branded search?

Which is more popular in search, Crazy Egg or Hotjar? Compare estimated monthly branded-search demand and Share of Search inside the Heatmap tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Crazy Egg and Hotjar
- **Competitive set**: Heatmap tools
- **Market**: Global
- **Month measured**: Aug 2026
- **Crazy Egg Share of Search**: 3.1%
- **Hotjar Share of Search**: 20.1%

## Which is more popular in search, Crazy Egg or Hotjar?

- In August 2026, Hotjar had more branded searches than Crazy Egg among heatmap tools worldwide. Hotjar was estimated to have 52.4K branded searches compared to Crazy Egg’s 8.1K, and held a 20.1% Share of Search versus Crazy Egg’s 3.1%.
- Hotjar was ahead of Crazy Egg in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Crazy Egg’s estimated Share of Search among heatmap tools worldwide moved from 4.8% to 3.1%, and its estimated monthly branded searches moved from 14.8K to 8.1K.
- Across the 11 months ending August 2026, Hotjar’s estimated Share of Search among heatmap tools worldwide moved from 44.4% to 20.1%, and its estimated monthly branded searches moved from 138K to 52.4K.

## How did search popularity change for heatmap tools worldwide in August 2026?

- Estimated monthly branded searches for Hotjar worldwide fell 62% over 11 measured months, from 138K to 52.4K in August 2026.
- Estimated monthly branded searches for Crazy Egg worldwide fell 45.3% over 11 measured months, from 14.8K to 8.1K in August 2026.

## Month by month

| Month | Crazy Egg estimated searches | Crazy Egg Share of Search | Crazy Egg rank | Hotjar estimated searches | Hotjar Share of Search | Hotjar rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 14.8K | 4.8% | 5 | 138K | 44.4% | 1 |
| Nov 2025 | 14.8K | 5.3% | 5 | 113K | 40.1% | 1 |
| Dec 2025 | 12.1K | 4.7% | 5 | 93.4K | 36.7% | 2 |
| Jan 2026 | 12.1K | 3.9% | 5 | 114K | 36.8% | 2 |
| Feb 2026 | 12.1K | 4.7% | 5 | 64.9K | 24.9% | 2 |
| Mar 2026 | 12.1K | 4.6% | 5 | 64.9K | 24.8% | 2 |
| Apr 2026 | 12.1K | 4.7% | 5 | 65.9K | 25.3% | 2 |
| May 2026 | 9.9K | 3.6% | 5 | 56.1K | 20.7% | 2 |
| Jun 2026 | 9.9K | 3.4% | 5 | 79.4K | 27.1% | 2 |
| Jul 2026 | 8.1K | 3.1% | 5 | 52.4K | 19.8% | 2 |
| Aug 2026 | 8.1K | 3.1% | 5 | 52.4K | 20.1% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Crazy Egg’s and Hotjar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Crazy Egg**: Measured on the search term “crazy egg”.
- **Hotjar**: Measured on the search terms “hotjar” and “hotjar heatmap”, summed into one figure.

- [Crazy Egg profile](/demand/global-en/brands/crazy-egg)
- [Hotjar profile](/demand/global-en/brands/hotjar)
- [All heatmap tools worldwide](/demand/global-en/categories/heatmap-tools): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Crazy Egg or Hotjar?

In August 2026, Hotjar had more branded searches than Crazy Egg among heatmap tools worldwide. Hotjar was estimated to have 52.4K branded searches compared to Crazy Egg’s 8.1K, and held a 20.1% Share of Search versus Crazy Egg’s 3.1%.

## Cite this page

Brandwave. "Crazy Egg vs Hotjar: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/crazy-egg-vs-hotjar

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/crazy-egg-vs-hotjar. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
