---
title: "Craigslist vs Gumtree: Which is searched more?"
description: "Which is more popular in search, Craigslist or Gumtree? Compare estimated monthly branded-search demand and Share of Search inside the Classified ad platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/craigslist-vs-gumtree"
publisher: "Brandwave"
---

# Craigslist vs Gumtree: Which is searched more?

Which is more popular in search, Craigslist or Gumtree? Compare estimated monthly branded-search demand and Share of Search inside the Classified ad platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Craigslist and Gumtree
- **Competitive set**: Classified ad platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Craigslist Share of Search**: 13%
- **Gumtree Share of Search**: 3.9%

## Which is more popular in search, Craigslist or Gumtree?

- In August 2026, Craigslist had more branded searches than Gumtree among classified ad platforms worldwide. Craigslist was estimated to have 7.5M branded searches compared to Gumtree’s 2.2M, and held a 13% Share of Search versus Gumtree’s 3.9%.
- Craigslist was ahead of Gumtree in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Craigslist’s estimated Share of Search among classified ad platforms worldwide moved from 16% to 13%, and its estimated monthly branded searches moved from 9.1M to 7.5M.
- Across the 11 months ending August 2026, Gumtree’s estimated Share of Search among classified ad platforms worldwide moved from 4.8% to 3.9%, and its estimated monthly branded searches moved from 2.7M to 2.2M.

## How did search popularity change for classified ad platforms worldwide in August 2026?

- Estimated monthly branded searches for Gumtree worldwide fell 18.2% over 11 measured months, from 2.7M to 2.2M in August 2026.
- Estimated monthly branded searches for Craigslist worldwide fell 18.2% over 11 measured months, from 9.1M to 7.5M in August 2026.

## Month by month

| Month | Craigslist estimated searches | Craigslist Share of Search | Craigslist rank | Gumtree estimated searches | Gumtree Share of Search | Gumtree rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.1M | 16% | 3 | 2.7M | 4.8% | 4 |
| Nov 2025 | 7.5M | 13.5% | 3 | 2.7M | 4.9% | 4 |
| Dec 2025 | 7.5M | 13.6% | 3 | 2.2M | 4.1% | 4 |
| Jan 2026 | 9.1M | 15.2% | 3 | 2.7M | 4.6% | 4 |
| Feb 2026 | 7.5M | 15.2% | 3 | 2.2M | 4.6% | 4 |
| Mar 2026 | 9.1M | 15.2% | 3 | 2.7M | 4.6% | 4 |
| Apr 2026 | 9.1M | 15.2% | 3 | 2.7M | 4.6% | 4 |
| May 2026 | 9.1M | 15.2% | 3 | 2.7M | 4.6% | 4 |
| Jun 2026 | 7.5M | 14.3% | 3 | 2.2M | 4.3% | 4 |
| Jul 2026 | 7.5M | 13% | 3 | 2.2M | 3.9% | 4 |
| Aug 2026 | 7.5M | 13% | 3 | 2.2M | 3.9% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Craigslist’s and Gumtree’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Craigslist**: Measured on the search term “craigslist”.
- **Gumtree**: Measured on the search term “gumtree”.

- [Craigslist profile](/demand/global-en/brands/craigslist)
- [Gumtree profile](/demand/global-en/brands/gumtree)
- [All classified ad platforms worldwide](/demand/global-en/categories/classified-ad-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Craigslist or Gumtree?

In August 2026, Craigslist had more branded searches than Gumtree among classified ad platforms worldwide. Craigslist was estimated to have 7.5M branded searches compared to Gumtree’s 2.2M, and held a 13% Share of Search versus Gumtree’s 3.9%.

## Cite this page

Brandwave. "Craigslist vs Gumtree: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/craigslist-vs-gumtree

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/craigslist-vs-gumtree. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.