---
title: "Craftsman vs Starrett: Which is searched more?"
description: "Is Craftsman or Starrett more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tap wrench brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/craftsman-vs-starrett"
publisher: "Brandwave"
---

# Craftsman vs Starrett: Which is searched more?

Is Craftsman or Starrett more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tap wrench brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Craftsman and Starrett
- **Competitive set**: Tap wrench brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Craftsman Share of Search**: 78.7%
- **Starrett Share of Search**: 5.8%

## Is Craftsman or Starrett more popular in search?

- In September 2026, Craftsman had more branded searches than Starrett among tap wrench brands worldwide. Craftsman had about 301,000 branded searches, while Starrett had 22,200. Craftsman made up 78.7% of all tap wrench brand searches we track, and Starrett accounted for 5.8%.
- Craftsman was ahead of Starrett in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Craftsman’s share of searches among tap wrench brands worldwide moved from 73.5% to 78.7%, and its estimated monthly branded searches moved from 246K to 301K.
- Across the 12 months ending September 2026, Starrett’s share of searches among tap wrench brands worldwide moved from 8.1% to 5.8%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

## How did search popularity change for tap wrench brands worldwide in September 2026?

- In September 2026, Starrett gained share of searches among tap wrench brands worldwide, from 4.9% to 5.8%.
- In September 2026, Craftsman lost share of searches among tap wrench brands worldwide, from 81.9% to 78.7%.

## Month by month

| Month | Craftsman estimated searches | Craftsman Share of Search | Craftsman rank | Starrett estimated searches | Starrett Share of Search | Starrett rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 246K | 73.5% | 1 | 27.1K | 8.1% | 3 |
| Nov 2025 | 246K | 72.7% | 1 | 22.2K | 6.6% | 3 |
| Dec 2025 | 301K | 76.5% | 1 | 22.2K | 5.6% | 3 |
| Jan 2026 | 301K | 76.5% | 1 | 22.2K | 5.6% | 3 |
| Feb 2026 | 368K | 81.9% | 1 | 22.2K | 4.9% | 3 |
| Mar 2026 | 450K | 84.7% | 1 | 22.2K | 4.2% | 3 |
| Apr 2026 | 368K | 81.9% | 1 | 22.2K | 4.9% | 3 |
| May 2026 | 368K | 81.7% | 1 | 22.2K | 4.9% | 3 |
| Jun 2026 | 368K | 82% | 1 | 22.2K | 4.9% | 3 |
| Jul 2026 | 368K | 83.7% | 1 | 22.2K | 5.1% | 3 |
| Aug 2026 | 368K | 81.9% | 1 | 22.2K | 4.9% | 3 |
| Sep 2026 | 301K | 78.7% | 1 | 22.2K | 5.8% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Craftsman’s and Starrett’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Craftsman**: Measured on the search term “craftsman”.
- **Starrett**: Measured on the search term “starrett”.

- [Craftsman profile](/demand/global-en/brands/craftsman)
- [Starrett profile](/demand/global-en/brands/starrett)
- [All tap wrench brands worldwide](/demand/global-en/categories/tap-wrench-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Craftsman or Starrett more popular in search?

In September 2026, Craftsman had more branded searches than Starrett among tap wrench brands worldwide. Craftsman had about 301,000 branded searches, while Starrett had 22,200. Craftsman made up 78.7% of all tap wrench brand searches we track, and Starrett accounted for 5.8%.

## Cite this page

Brandwave. "Craftsman vs Starrett: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/craftsman-vs-starrett

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/craftsman-vs-starrett. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.