---
title: "Craftsman vs LiftMaster: Which is searched more?"
description: "Is Craftsman or LiftMaster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garage door opener brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/craftsman-vs-liftmaster"
publisher: "Brandwave"
---

# Craftsman vs LiftMaster: Which is searched more?

Is Craftsman or LiftMaster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garage door opener brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Craftsman and LiftMaster
- **Competitive set**: Garage door opener brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Craftsman Share of Search**: 61.8%
- **LiftMaster Share of Search**: 10.2%

## Is Craftsman or LiftMaster more popular in search?

- In September 2026, Craftsman had more branded searches than LiftMaster among garage door opener brands worldwide. Craftsman had about 301,000 branded searches, while LiftMaster had 49,500. Craftsman made up 61.8% of all garage door opener brand searches we track, and LiftMaster accounted for 10.2%.
- Craftsman was ahead of LiftMaster in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Craftsman’s share of searches among garage door opener brands worldwide moved from 52.4% to 61.8%, and its estimated monthly branded searches moved from 246K to 301K.
- Across the 12 months ending September 2026, LiftMaster’s share of searches among garage door opener brands worldwide moved from 10.5% to 10.2%, and its estimated monthly branded searches held steady at 49.5K.

## Top garage door opener brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, LiftMaster appeared in all five answers. Craftsman was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. LiftMaster was listed before Craftsman in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Chamberlain | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| LiftMaster | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Genie | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Sommer | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Craftsman | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Merlin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Dominator | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about garage door opener brands

- Asked ChatGPT "Which garage door opener brand should I buy?": 1. LiftMaster, 2. Chamberlain, 3. Genie
- Asked ChatGPT "What are the best garage door opener brands?": 1. LiftMaster, 2. Chamberlain, 3. Genie, 4. Sommer
- Asked ChatGPT "What's the best garage door opener brand for a home garage?": 1. LiftMaster, 2. Chamberlain, 3. Genie
- Searched Google, AI Overview "garage door opener brands": 1. Chamberlain, 2. Genie, 3. LiftMaster, 4. Craftsman, 5. Sommer
- Searched Google, AI Overview "best garage door opener": 1. Chamberlain, 2. Genie, 3. LiftMaster

Not named in any answer: Merlin and Dominator.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for garage door opener brands worldwide in September 2026?

- In September 2026, LiftMaster gained share of searches among garage door opener brands worldwide, from 8.4% to 10.2%.
- Estimated monthly branded searches for Craftsman worldwide rose 22.4% over 12 measured months, from 246K to 301K in September 2026.

## Month by month

| Month | Craftsman estimated searches | Craftsman Share of Search | Craftsman rank | LiftMaster estimated searches | LiftMaster Share of Search | LiftMaster rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 246K | 52.4% | 1 | 49.5K | 10.5% | 3 |
| Nov 2025 | 246K | 53.2% | 1 | 40.5K | 8.8% | 4 |
| Dec 2025 | 301K | 56.6% | 1 | 49.5K | 9.3% | 4 |
| Jan 2026 | 301K | 55.1% | 1 | 49.5K | 9.1% | 4 |
| Feb 2026 | 368K | 63.3% | 1 | 40.5K | 7% | 4 |
| Mar 2026 | 450K | 65.2% | 1 | 40.5K | 5.9% | 4 |
| Apr 2026 | 368K | 60.6% | 1 | 40.5K | 6.7% | 4 |
| May 2026 | 368K | 60.6% | 1 | 40.5K | 6.7% | 4 |
| Jun 2026 | 368K | 65.4% | 1 | 40.5K | 7.2% | 4 |
| Jul 2026 | 368K | 59.7% | 1 | 49.5K | 8% | 3 |
| Aug 2026 | 368K | 62.2% | 1 | 49.5K | 8.4% | 3 |
| Sep 2026 | 301K | 61.8% | 1 | 49.5K | 10.2% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Craftsman’s and LiftMaster’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Craftsman**: Measured on the search term “craftsman”.
- **LiftMaster**: Measured on the search term “liftmaster”.

- [Craftsman profile](/demand/global-en/brands/craftsman)
- [LiftMaster profile](/demand/global-en/brands/liftmaster)
- [All garage door opener brands worldwide](/demand/global-en/categories/garage-door-opener-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Craftsman or LiftMaster more popular in search?

In September 2026, Craftsman had more branded searches than LiftMaster among garage door opener brands worldwide. Craftsman had about 301,000 branded searches, while LiftMaster had 49,500. Craftsman made up 61.8% of all garage door opener brand searches we track, and LiftMaster accounted for 10.2%.

## Cite this page

Brandwave. "Craftsman vs LiftMaster: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/craftsman-vs-liftmaster

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/craftsman-vs-liftmaster. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
