---
title: "Coway vs Levoit: Which is more popular by branded search?"
description: "Which is more popular in search, Coway or Levoit? Compare estimated monthly branded-search demand and Share of Search inside the Air purifier brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/coway-vs-levoit"
publisher: "Brandwave"
---

# Coway vs Levoit: Which is more popular by branded search?

Which is more popular in search, Coway or Levoit? Compare estimated monthly branded-search demand and Share of Search inside the Air purifier brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Coway and Levoit
- **Competitive set**: Air purifier brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Coway Share of Search**: 25%
- **Levoit Share of Search**: 23.9%

## Which is more popular in search, Coway or Levoit?

- In August 2026, Coway had more branded searches than Levoit among air purifier brands worldwide. Coway was estimated to have 253K branded searches compared to Levoit’s 242K, and held a 25% Share of Search versus Levoit’s 23.9%.
- Coway was ahead of Levoit in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Coway’s estimated Share of Search among air purifier brands worldwide moved from 38.7% to 25%, and its estimated monthly branded searches moved from 248K to 253K.
- Across the 11 months ending August 2026, Levoit’s estimated Share of Search among air purifier brands worldwide moved from 27% to 23.9%, and its estimated monthly branded searches moved from 173K to 242K.

## How did search popularity change for air purifier brands worldwide in August 2026?

- In August 2026, IQAir overtook Levoit to take the highest estimated Share of Search among air purifier brands worldwide, at 37.4%.
- In August 2026, Levoit lost estimated Share of Search among air purifier brands worldwide, from 27.8% to 23.9%.
- In August 2026, Coway lost estimated Share of Search among air purifier brands worldwide, from 28.5% to 25%.

## Month by month

| Month | Coway estimated searches | Coway Share of Search | Coway rank | Levoit estimated searches | Levoit Share of Search | Levoit rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 248K | 38.7% | 1 | 173K | 27% | 2 |
| Nov 2025 | 341K | 30.4% | 2 | 212K | 18.9% | 3 |
| Dec 2025 | 259K | 24.3% | 2 | 212K | 19.9% | 3 |
| Jan 2026 | 248K | 31.3% | 1 | 212K | 26.8% | 2 |
| Feb 2026 | 203K | 30.5% | 1 | 199K | 29.9% | 2 |
| Mar 2026 | 237K | 34.9% | 1 | 200K | 29.4% | 2 |
| Apr 2026 | 228K | 34.5% | 1 | 199K | 30.1% | 2 |
| May 2026 | 242K | 36.9% | 1 | 213K | 32.5% | 2 |
| Jun 2026 | 242K | 35.8% | 1 | 229K | 33.8% | 2 |
| Jul 2026 | 266K | 28.5% | 1 | 260K | 27.8% | 2 |
| Aug 2026 | 253K | 25% | 2 | 242K | 23.9% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Coway’s and Levoit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Coway**: Measured on the search terms “coway”, “coway air purifier”, “coway airmega” and “coway com”, summed into one figure.
- **Levoit**: Measured on the search terms “air purifier levoit”, “levoit”, “levoit com”, “levoit core” and “levoit vital”, summed into one figure.

- [Coway profile](/demand/global-en/brands/coway)
- [Levoit profile](/demand/global-en/brands/levoit)
- [All air purifier brands worldwide](/demand/global-en/categories/air-purifier-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Coway or Levoit?

In August 2026, Coway had more branded searches than Levoit among air purifier brands worldwide. Coway was estimated to have 253K branded searches compared to Levoit’s 242K, and held a 25% Share of Search versus Levoit’s 23.9%.

## Cite this page

Brandwave. "Coway vs Levoit: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/coway-vs-levoit

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/coway-vs-levoit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.