--- title: "Courvoisier vs Hennessy: Which is searched more?" description: "Is Courvoisier or Hennessy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cognac brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/courvoisier-vs-hennessy" publisher: "Brandwave" --- # Courvoisier vs Hennessy: Which is searched more? Is Courvoisier or Hennessy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cognac brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Courvoisier and Hennessy - **Competitive set**: Cognac brands - **Market**: Global - **Month measured**: Sep 2026 - **Courvoisier Share of Search**: 4.6% - **Hennessy Share of Search**: 61.7% ## Is Courvoisier or Hennessy more popular in search? - In September 2026, Hennessy had more branded searches than Courvoisier among cognac brands worldwide. Hennessy had about 1 million branded searches, while Courvoisier had 74,000. Hennessy made up 61.7% of all cognac brand searches we track, and Courvoisier accounted for 4.6%. - Hennessy was ahead of Courvoisier in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Courvoisier’s share of searches among cognac brands worldwide moved from 5.9% to 4.6%, and its estimated monthly branded searches moved from 90.5K to 74K. - Across the 12 months ending September 2026, Hennessy’s share of searches among cognac brands worldwide moved from 65.7% to 61.7%, and its estimated monthly branded searches held steady at 1M. ## Top cognac brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both Courvoisier and Hennessy showed up in all five answers. Hennessy was listed before Courvoisier in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Hennessy | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Rémy Martin | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Courvoisier | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Martell | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Pierre Ferrand | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Camus | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Hine | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | D'USSÉ | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Delamain | 9th | 1 of 3 | 0 of 2 | 1 of 5 | | Frapin | 10th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about cognac brands - Asked ChatGPT "Which cognac should I buy?": 1. Rémy Martin, 2. Hennessy, 3. Courvoisier - Asked ChatGPT "What are the best cognac brands?": 1. Rémy Martin, 2. Hennessy, 3. Martell, 4. Courvoisier, 5. Pierre Ferrand, 6. Camus, 7. Hine, 8. Delamain - Asked ChatGPT "What's a good cognac for a beginner?": 1. Hennessy, 2. Rémy Martin, 3. Courvoisier - Searched Google, AI Overview "cognac": 1. Hennessy, 2. Rémy Martin, 3. Courvoisier - Searched Google, AI Overview "cognac brands": 1. Hennessy, 2. Rémy Martin, 3. Martell, 4. Courvoisier, 5. D'USSÉ, 6. Pierre Ferrand, 7. Hine, 8. Camus, 9. Frapin Brands are listed in the order each answer named them. The answers were collected in the United States on October 25, 2026. ## How did search popularity change for cognac brands worldwide in September 2026? - In September 2026, Hennessy lost share of searches among cognac brands worldwide, from 64.7% to 61.7%. - Estimated monthly branded searches for Courvoisier worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026. ## Month by month | Month | Courvoisier estimated searches | Courvoisier Share of Search | Courvoisier rank | Hennessy estimated searches | Hennessy Share of Search | Hennessy rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90.5K | 5.9% | 3 | 1M | 65.7% | 1 | | Nov 2025 | 110K | 7.1% | 3 | 1M | 64.8% | 1 | | Dec 2025 | 165K | 8.2% | 3 | 1.2M | 60.7% | 1 | | Jan 2026 | 90.5K | 5.8% | 3 | 1M | 63.8% | 1 | | Feb 2026 | 74K | 5.6% | 4 | 823K | 62.6% | 1 | | Mar 2026 | 74K | 5.6% | 4 | 823K | 62.5% | 1 | | Apr 2026 | 74K | 5.6% | 4 | 823K | 62.6% | 1 | | May 2026 | 74K | 5.1% | 4 | 1M | 69.2% | 1 | | Jun 2026 | 74K | 5% | 4 | 1M | 67.2% | 1 | | Jul 2026 | 74K | 5.1% | 4 | 1M | 69.2% | 1 | | Aug 2026 | 74K | 4.8% | 4 | 1M | 64.7% | 1 | | Sep 2026 | 74K | 4.6% | 4 | 1M | 61.7% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Courvoisier’s and Hennessy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Courvoisier**: Measured on the search term “courvoisier”. - **Hennessy**: Measured on the search term “hennessy”. - [Courvoisier profile](/demand/global-en/brands/courvoisier) - [Hennessy profile](/demand/global-en/brands/hennessy) - [All cognac brands worldwide](/demand/global-en/categories/cognac-brands): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Courvoisier or Hennessy more popular in search? In September 2026, Hennessy had more branded searches than Courvoisier among cognac brands worldwide. Hennessy had about 1 million branded searches, while Courvoisier had 74,000. Hennessy made up 61.7% of all cognac brand searches we track, and Courvoisier accounted for 4.6%. ## Cite this page Brandwave. "Courvoisier vs Hennessy: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/courvoisier-vs-hennessy This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/courvoisier-vs-hennessy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.