---
title: "Copic vs Derwent: Which is more popular by branded search?"
description: "Which is more popular in search, Copic or Derwent? Compare estimated monthly branded-search demand and Share of Search inside the Art supplies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/copic-vs-derwent"
publisher: "Brandwave"
---

# Copic vs Derwent: Which is more popular by branded search?

Which is more popular in search, Copic or Derwent? Compare estimated monthly branded-search demand and Share of Search inside the Art supplies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Copic and Derwent
- **Competitive set**: Art supplies
- **Market**: Global
- **Month measured**: Aug 2026
- **Copic Share of Search**: 5%
- **Derwent Share of Search**: 2.7%

## Which is more popular in search, Copic or Derwent?

- In August 2026, Copic had more branded searches than Derwent among art supplies worldwide. Copic was estimated to have 33.1K branded searches compared to Derwent’s 18.1K, and held a 5% Share of Search versus Derwent’s 2.7%.
- Copic was ahead of Derwent in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Copic’s estimated Share of Search among art supplies worldwide moved from 7.2% to 5%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
- Across the 11 months ending August 2026, Derwent’s estimated Share of Search among art supplies worldwide moved from 4.8% to 2.7%, and its estimated monthly branded searches moved from 27.1K to 18.1K.

## How did search popularity change for art supplies worldwide in August 2026?

- In August 2026, Copic lost estimated Share of Search among art supplies worldwide, from 7% to 5%.
- In August 2026, Derwent lost estimated Share of Search among art supplies worldwide, from 3.8% to 2.7%.

## Month by month

| Month | Copic estimated searches | Copic Share of Search | Copic rank | Derwent estimated searches | Derwent Share of Search | Derwent rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40.5K | 7.2% | 4 | 27.1K | 4.8% | 5 |
| Nov 2025 | 40.5K | 7.2% | 4 | 22.2K | 3.9% | 5 |
| Dec 2025 | 40.5K | 7.2% | 4 | 22.2K | 3.9% | 5 |
| Jan 2026 | 40.5K | 6.4% | 4 | 22.2K | 3.5% | 5 |
| Feb 2026 | 33.1K | 6.1% | 4 | 18.1K | 3.3% | 5 |
| Mar 2026 | 33.1K | 7.1% | 4 | 22.2K | 4.8% | 5 |
| Apr 2026 | 33.1K | 7.2% | 4 | 18.1K | 3.9% | 5 |
| May 2026 | 33.1K | 7.1% | 4 | 22.2K | 4.8% | 5 |
| Jun 2026 | 33.1K | 8.4% | 4 | 18.1K | 4.6% | 5 |
| Jul 2026 | 33.1K | 7% | 4 | 18.1K | 3.8% | 5 |
| Aug 2026 | 33.1K | 5% | 4 | 18.1K | 2.7% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Copic’s and Derwent’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Copic**: Measured on the search term “copic”.
- **Derwent**: Measured on the search term “derwent”.

- [Copic profile](/demand/global-en/brands/copic)
- [Derwent profile](/demand/global-en/brands/derwent)
- [All art supplies worldwide](/demand/global-en/categories/art-supplies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Copic or Derwent?

In August 2026, Copic had more branded searches than Derwent among art supplies worldwide. Copic was estimated to have 33.1K branded searches compared to Derwent’s 18.1K, and held a 5% Share of Search versus Derwent’s 2.7%.

## Cite this page

Brandwave. "Copic vs Derwent: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/copic-vs-derwent

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/copic-vs-derwent. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.