---
title: "Convoy vs Emerge: Which is more popular by branded search?"
description: "Which is more popular in search, Convoy or Emerge? Compare estimated monthly branded-search demand and Share of Search inside the Freight marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/convoy-vs-emerge"
publisher: "Brandwave"
---

# Convoy vs Emerge: Which is more popular by branded search?

Which is more popular in search, Convoy or Emerge? Compare estimated monthly branded-search demand and Share of Search inside the Freight marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Convoy and Emerge
- **Competitive set**: Freight marketplaces
- **Market**: Global
- **Month measured**: Aug 2026
- **Convoy Share of Search**: 67.7%
- **Emerge Share of Search**: 0.24%

## Which is more popular in search, Convoy or Emerge?

- In August 2026, Convoy had more branded searches than Emerge among freight marketplaces worldwide. Convoy was estimated to have 110K branded searches compared to Emerge’s 390, and held a 67.7% Share of Search versus Emerge’s 0.24%.
- Convoy was ahead of Emerge in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Convoy’s estimated Share of Search among freight marketplaces worldwide moved from 72.2% to 67.7%, and its estimated monthly branded searches moved from 135K to 110K.
- Across the 11 months ending August 2026, Emerge’s estimated Share of Search among freight marketplaces worldwide moved from 0.26% to 0.24%, and its estimated monthly branded searches moved from 480 to 390.

## How did search popularity change for freight marketplaces worldwide in August 2026?

- Estimated monthly branded searches for Emerge worldwide fell 18.8% over 11 measured months, from 480 to 390 in August 2026.
- Estimated monthly branded searches for Convoy worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

## Month by month

| Month | Convoy estimated searches | Convoy Share of Search | Convoy rank | Emerge estimated searches | Emerge Share of Search | Emerge rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 135K | 72.2% | 1 | 480 | 0.26% | 5 |
| Nov 2025 | 135K | 72.9% | 1 | 590 | 0.32% | 5 |
| Dec 2025 | 110K | 72.1% | 1 | 480 | 0.31% | 5 |
| Jan 2026 | 165K | 79.3% | 1 | 390 | 0.19% | 5 |
| Feb 2026 | 135K | 75.5% | 1 | 480 | 0.27% | 5 |
| Mar 2026 | 135K | 72.2% | 1 | 480 | 0.26% | 5 |
| Apr 2026 | 135K | 72% | 1 | 320 | 0.17% | 5 |
| May 2026 | 135K | 72% | 1 | 390 | 0.21% | 5 |
| Jun 2026 | 110K | 67.7% | 1 | 390 | 0.24% | 5 |
| Jul 2026 | 110K | 67.9% | 1 | 390 | 0.24% | 5 |
| Aug 2026 | 110K | 67.7% | 1 | 390 | 0.24% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Convoy’s and Emerge’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Convoy**: Measured on the search term “convoy”.
- **Emerge**: Measured on the search term “emerge nz”.

- [Convoy profile](/demand/global-en/brands/convoy)
- [Emerge profile](/demand/global-en/brands/emerge)
- [All freight marketplaces worldwide](/demand/global-en/categories/freight-marketplaces): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Convoy or Emerge?

In August 2026, Convoy had more branded searches than Emerge among freight marketplaces worldwide. Convoy was estimated to have 110K branded searches compared to Emerge’s 390, and held a 67.7% Share of Search versus Emerge’s 0.24%.

## Cite this page

Brandwave. "Convoy vs Emerge: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/convoy-vs-emerge

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/convoy-vs-emerge. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
