---
title: "Confetti vs Hobbycraft: Which is more popular by branded search?"
description: "Which is more popular in search, Confetti or Hobbycraft? Compare estimated monthly branded-search demand and Share of Search inside the Party supplies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/confetti-vs-hobbycraft"
publisher: "Brandwave"
---

# Confetti vs Hobbycraft: Which is more popular by branded search?

Which is more popular in search, Confetti or Hobbycraft? Compare estimated monthly branded-search demand and Share of Search inside the Party supplies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Confetti and Hobbycraft
- **Competitive set**: Party supplies
- **Market**: Global
- **Month measured**: Aug 2026
- **Confetti Share of Search**: 0.03%
- **Hobbycraft Share of Search**: 0.58%

## Which is more popular in search, Confetti or Hobbycraft?

- In August 2026, Hobbycraft had more branded searches than Confetti among party supplies worldwide. Hobbycraft was estimated to have 8.1K branded searches compared to Confetti’s 430, and held a 0.58% Share of Search versus Confetti’s 0.03%.
- Hobbycraft was ahead of Confetti in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Confetti’s estimated Share of Search among party supplies worldwide moved from 0.02% to 0.03%, and its estimated monthly branded searches moved from 910 to 430.
- Across the 11 months ending August 2026, Hobbycraft’s estimated Share of Search among party supplies worldwide moved from 0.16% to 0.58%, and its estimated monthly branded searches moved from 6.6K to 8.1K.

## How did search popularity change for party supplies worldwide in August 2026?

- Estimated monthly branded searches for Hobbycraft worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.
- Estimated monthly branded searches for Confetti worldwide fell 52.7% over 11 measured months, from 910 to 430 in August 2026.

## Month by month

| Month | Confetti estimated searches | Confetti Share of Search | Confetti rank | Hobbycraft estimated searches | Hobbycraft Share of Search | Hobbycraft rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 910 | 0.02% | 6 | 6.6K | 0.16% | 5 |
| Nov 2025 | 910 | 0.05% | 6 | 8.1K | 0.46% | 4 |
| Dec 2025 | 1.1K | 0.08% | 6 | 6.6K | 0.46% | 4 |
| Jan 2026 | 570 | 0.04% | 6 | 8.1K | 0.5% | 4 |
| Feb 2026 | 600 | 0.04% | 6 | 8.1K | 0.53% | 4 |
| Mar 2026 | 660 | 0.04% | 6 | 8.1K | 0.5% | 4 |
| Apr 2026 | 530 | 0.04% | 6 | 6.6K | 0.5% | 4 |
| May 2026 | 410 | 0.03% | 6 | 6.6K | 0.44% | 4 |
| Jun 2026 | 490 | 0.03% | 6 | 6.6K | 0.46% | 4 |
| Jul 2026 | 470 | 0.04% | 6 | 6.6K | 0.53% | 4 |
| Aug 2026 | 430 | 0.03% | 6 | 8.1K | 0.58% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Confetti’s and Hobbycraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Confetti**: Measured on the search terms “confetti team building”, “with confetti”, “withconfetti” and “withconfetti com”, summed into one figure.
- **Hobbycraft**: Measured on the search term “hobbycraft uk”.

- [Confetti profile](/demand/global-en/brands/confetti)
- [Hobbycraft profile](/demand/global-en/brands/hobbycraft)
- [All party supplies worldwide](/demand/global-en/categories/party-supplies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Confetti or Hobbycraft?

In August 2026, Hobbycraft had more branded searches than Confetti among party supplies worldwide. Hobbycraft was estimated to have 8.1K branded searches compared to Confetti’s 430, and held a 0.58% Share of Search versus Confetti’s 0.03%.

## Cite this page

Brandwave. "Confetti vs Hobbycraft: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/confetti-vs-hobbycraft

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/confetti-vs-hobbycraft. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.