--- title: "Concept2 vs Rep Fitness: Which is searched more?" description: "Is Concept2 or Rep Fitness more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Home fitness equipment brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/concept2-vs-rep-fitness" publisher: "Brandwave" --- # Concept2 vs Rep Fitness: Which is searched more? Is Concept2 or Rep Fitness more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Home fitness equipment brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Concept2 and Rep Fitness - **Competitive set**: Home fitness equipment brands - **Market**: Global - **Month measured**: Sep 2026 - **Concept2 Share of Search**: 3.7% - **Rep Fitness Share of Search**: 5.5% ## Is Concept2 or Rep Fitness more popular in search? - In September 2026, Rep Fitness had more branded searches than Concept2 among home fitness equipment brands worldwide. Rep Fitness had about 90,500 branded searches, while Concept2 had 60,500. Rep Fitness made up 5.5% of all home fitness equipment brand searches we track, and Concept2 accounted for 3.7%. - Rep Fitness was ahead of Concept2 in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Concept2’s share of searches among home fitness equipment brands worldwide moved from 3% to 3.7%, and its estimated monthly branded searches held steady at 60.5K. - Across the 12 months ending September 2026, Rep Fitness’ share of searches among home fitness equipment brands worldwide moved from 3.6% to 5.5%, and its estimated monthly branded searches moved from 74K to 90.5K. ## Top home fitness equipment brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Rep Fitness was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Concept2 was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Rep Fitness was listed before Concept2 in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Rep Fitness | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | NordicTrack | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Rogue Fitness | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Bowflex | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Peloton | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Concept2 | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Titan Fitness | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | Technogym | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | LifeSpan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about home fitness equipment brands - Asked ChatGPT "Which home fitness equipment brand should I buy?": 1. Rep Fitness, 2. Bowflex, 3. Rogue Fitness, 4. NordicTrack, 5. Titan Fitness - Asked ChatGPT "What are the best home fitness equipment brands?": 1. Rep Fitness, 2. Rogue Fitness, 3. NordicTrack, 4. Concept2, 5. Bowflex, 6. Titan Fitness, 7. Peloton - Asked ChatGPT "What's the best home fitness equipment brand for home workouts?": 1. Rep Fitness, 2. NordicTrack, 3. Peloton, 4. Rogue Fitness, 5. Bowflex - Searched Google, AI Overview "best home gym equipment": 1. Rep Fitness, 2. Bowflex - Searched Google, AI Overview "treadmill brand": 1. NordicTrack, 2. Peloton Not named in any answer: Technogym and LifeSpan. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for home fitness equipment brands worldwide in September 2026? - Estimated monthly branded searches for Rep Fitness worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026. ## Month by month | Month | Concept2 estimated searches | Concept2 Share of Search | Concept2 rank | Rep Fitness estimated searches | Rep Fitness Share of Search | Rep Fitness rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 60.5K | 3% | 8 | 74K | 3.6% | 6 | | Nov 2025 | 90.5K | 3.8% | 8 | 135K | 5.7% | 5 | | Dec 2025 | 74K | 3.3% | 8 | 90.5K | 4% | 6 | | Jan 2026 | 90.5K | 3.8% | 6 | 90.5K | 3.8% | 7 | | Feb 2026 | 60.5K | 3.2% | 8 | 74K | 4% | 6 | | Mar 2026 | 60.5K | 3.2% | 8 | 74K | 3.9% | 7 | | Apr 2026 | 60.5K | 3.3% | 8 | 74K | 4% | 6 | | May 2026 | 60.5K | 3.4% | 8 | 90.5K | 5% | 6 | | Jun 2026 | 49.5K | 3.1% | 8 | 74K | 4.6% | 6 | | Jul 2026 | 49.5K | 3% | 8 | 74K | 4.5% | 6 | | Aug 2026 | 60.5K | 3.6% | 8 | 90.5K | 5.4% | 6 | | Sep 2026 | 60.5K | 3.7% | 8 | 90.5K | 5.5% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Concept2’s and Rep Fitness’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Concept2**: Measured on the search term “concept2”. - **Rep Fitness**: Measured on the search term “rep fitness”. - [Concept2 profile](/demand/global-en/brands/concept2) - [Rep Fitness profile](/demand/global-en/brands/rep-fitness) - [All home fitness equipment brands worldwide](/demand/global-en/categories/fitness-equipment-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Concept2 or Rep Fitness more popular in search? In September 2026, Rep Fitness had more branded searches than Concept2 among home fitness equipment brands worldwide. Rep Fitness had about 90,500 branded searches, while Concept2 had 60,500. Rep Fitness made up 5.5% of all home fitness equipment brand searches we track, and Concept2 accounted for 3.7%. ## Cite this page Brandwave. "Concept2 vs Rep Fitness: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/concept2-vs-rep-fitness This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/concept2-vs-rep-fitness. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.