--- title: "Competera vs Omnia Retail: Which is searched more?" description: "Is Competera or Omnia Retail more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pricing optimisation software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/competera-vs-omnia-retail" publisher: "Brandwave" --- # Competera vs Omnia Retail: Which is searched more? Is Competera or Omnia Retail more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pricing optimisation software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Competera and Omnia Retail - **Competitive set**: Pricing optimisation software - **Market**: Global - **Month measured**: Sep 2026 - **Competera Share of Search**: 8.7% - **Omnia Retail Share of Search**: 7.7% ## Is Competera or Omnia Retail more popular in search? - In September 2026, Competera had more branded searches than Omnia Retail among pricing optimisation software worldwide. Competera had about 1,000 branded searches, while Omnia Retail had 880. Competera made up 8.7% of all pricing optimisation software searches we track, and Omnia Retail accounted for 7.7%. - Competera was ahead of Omnia Retail in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Competera’s share of searches among pricing optimisation software worldwide moved from 9.7% to 8.7%, and its estimated monthly branded searches moved from 1.6K to 1K. - Across the 12 months ending September 2026, Omnia Retail’s share of searches among pricing optimisation software worldwide moved from 6.1% to 7.7%, and its estimated monthly branded searches moved from 1K to 880. ## Top pricing optimisation software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Omnia Retail was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Competera was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Competera was listed before Omnia Retail in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Pricefx | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | Competera | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Zilliant | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Vendavo | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Omnia Retail | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Prisync | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Quicklizard | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | Flintfox | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about pricing optimisation software - Asked ChatGPT "Which pricing optimisation software should I use?": 1. Pricefx, 2. Zilliant, 3. Vendavo - Asked ChatGPT "What are the best pricing optimisation software options?": 1. Pricefx, 2. Zilliant, 3. Vendavo, 4. Competera, 5. Quicklizard, 6. Prisync, 7. Omnia Retail - Asked ChatGPT "What's the best pricing optimisation software for dynamic pricing?": 1. Competera, 2. Omnia Retail, 3. Prisync, 4. Quicklizard, 5. Zilliant - Searched Google, AI Overview "pricing optimisation software": 1. Zilliant - Searched Google, AI Overview "price optimisation tool": 1. Pricefx, 2. Vendavo, 3. Zilliant, 4. Omnia Retail Not named in any answer: Flintfox. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for pricing optimisation software worldwide in September 2026? - In September 2026, Omnia Retail gained share of searches among pricing optimisation software worldwide, from 6.5% to 7.7%. - Estimated monthly branded searches for Competera worldwide fell 37.5% over 12 measured months, from 1.6K to 1K in September 2026. ## Month by month | Month | Competera estimated searches | Competera Share of Search | Competera rank | Omnia Retail estimated searches | Omnia Retail Share of Search | Omnia Retail rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.6K | 9.7% | 5 | 1K | 6.1% | 7 | | Nov 2025 | 1.6K | 11% | 4 | 880 | 6.1% | 7 | | Dec 2025 | 1.3K | 9.3% | 5 | 720 | 5.1% | 6 | | Jan 2026 | 1.6K | 9.9% | 5 | 1K | 6.2% | 6 | | Feb 2026 | 1.6K | 10.3% | 5 | 1K | 6.4% | 6 | | Mar 2026 | 1.6K | 9.8% | 5 | 1K | 6.1% | 6 | | Apr 2026 | 1.3K | 9.1% | 5 | 1K | 7% | 6 | | May 2026 | 1.3K | 10.3% | 4 | 880 | 7% | 6 | | Jun 2026 | 1K | 7.8% | 5 | 880 | 6.9% | 6 | | Jul 2026 | 1K | 8.2% | 5 | 880 | 7.2% | 6 | | Aug 2026 | 1K | 9.1% | 4 | 720 | 6.5% | 6 | | Sep 2026 | 1K | 8.7% | 4 | 880 | 7.7% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Competera’s and Omnia Retail’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Competera**: Measured on the search term “competera”. - **Omnia Retail**: Measured on the search term “omnia retail”. - [Competera profile](/demand/global-en/brands/competera) - [Omnia Retail profile](/demand/global-en/brands/omnia-retail) - [All pricing optimisation software worldwide](/demand/global-en/categories/pricing-optimisation-software): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Competera or Omnia Retail more popular in search? In September 2026, Competera had more branded searches than Omnia Retail among pricing optimisation software worldwide. Competera had about 1,000 branded searches, while Omnia Retail had 880. Competera made up 8.7% of all pricing optimisation software searches we track, and Omnia Retail accounted for 7.7%. ## Cite this page Brandwave. "Competera vs Omnia Retail: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/competera-vs-omnia-retail This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/competera-vs-omnia-retail. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.