--- title: "Coleman vs SoundAsleep: Which is searched more?" description: "Is Coleman or SoundAsleep more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Air mattress brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/coleman-vs-soundasleep" publisher: "Brandwave" --- # Coleman vs SoundAsleep: Which is searched more? Is Coleman or SoundAsleep more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Air mattress brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Coleman and SoundAsleep - **Competitive set**: Air mattress brands - **Market**: Global - **Month measured**: Sep 2026 - **Coleman Share of Search**: 37.9% - **SoundAsleep Share of Search**: 0.96% ## Is Coleman or SoundAsleep more popular in search? - In September 2026, Coleman had more branded searches than SoundAsleep among air mattress brands worldwide. Coleman had about 201,000 branded searches, while SoundAsleep had 5,120. Coleman made up 37.9% of all air mattress brand searches we track, and SoundAsleep accounted for 0.96%. - Coleman was ahead of SoundAsleep in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Coleman’s share of searches among air mattress brands worldwide moved from 45% to 37.9%, and its estimated monthly branded searches moved from 246K to 201K. - Across the 12 months ending September 2026, SoundAsleep’s share of searches among air mattress brands worldwide moved from 1% to 0.96%, and its estimated monthly branded searches moved from 5.7K to 5.1K. ## Top air mattress brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, SoundAsleep was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Coleman was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. SoundAsleep was listed before Coleman in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | SoundAsleep | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Intex | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Coleman | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Bestway | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Sealy | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about air mattress brands - Asked ChatGPT "Which air mattress brand should I buy?": 1. SoundAsleep, 2. Intex - Asked ChatGPT "What are the best air mattress brands?": 1. SoundAsleep, 2. Intex, 3. Coleman - Asked ChatGPT "What's the best air mattress brand for overnight guests?": 1. SoundAsleep, 2. Intex - Searched Google, AI Overview "best air mattress": 1. SoundAsleep, 2. Intex - Searched Google, AI Overview "double air mattress": 1. Coleman, 2. Sealy Not named in any answer: Bestway. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for air mattress brands worldwide in September 2026? - In September 2026, Coleman overtook Bestway to become the leader among air mattress brands worldwide, with 37.9% of the searches. - Estimated monthly branded searches for SoundAsleep worldwide fell 10.2% over 12 measured months, from 5.7K to 5.1K in September 2026. ## Month by month | Month | Coleman estimated searches | Coleman Share of Search | Coleman rank | SoundAsleep estimated searches | SoundAsleep Share of Search | SoundAsleep rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 246K | 45% | 1 | 5.7K | 1% | 5 | | Nov 2025 | 246K | 44.1% | 1 | 6K | 1.1% | 5 | | Dec 2025 | 246K | 40.2% | 1 | 5.7K | 0.93% | 5 | | Jan 2026 | 246K | 41.9% | 1 | 5.7K | 0.97% | 5 | | Feb 2026 | 201K | 40.2% | 1 | 4.6K | 0.92% | 5 | | Mar 2026 | 246K | 40.9% | 1 | 5.4K | 0.9% | 5 | | Apr 2026 | 246K | 36.9% | 1 | 5.4K | 0.81% | 5 | | May 2026 | 246K | 25.4% | 3 | 4.9K | 0.51% | 5 | | Jun 2026 | 246K | 18.9% | 3 | 5.5K | 0.42% | 5 | | Jul 2026 | 246K | 23.7% | 3 | 6.3K | 0.61% | 5 | | Aug 2026 | 246K | 30.9% | 2 | 9.4K | 1.2% | 5 | | Sep 2026 | 201K | 37.9% | 1 | 5.1K | 0.96% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Coleman’s and SoundAsleep’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Coleman**: Measured on the search term “coleman”. - **SoundAsleep**: Measured on the search terms “soundasleep” and “soundasleep air mattress”, summed into one figure. - [Coleman profile](/demand/global-en/brands/coleman) - [SoundAsleep profile](/demand/global-en/brands/soundasleep) - [All air mattress brands worldwide](/demand/global-en/categories/air-mattress-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Coleman or SoundAsleep more popular in search? In September 2026, Coleman had more branded searches than SoundAsleep among air mattress brands worldwide. Coleman had about 201,000 branded searches, while SoundAsleep had 5,120. Coleman made up 37.9% of all air mattress brand searches we track, and SoundAsleep accounted for 0.96%. ## Cite this page Brandwave. "Coleman vs SoundAsleep: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/coleman-vs-soundasleep This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/coleman-vs-soundasleep. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.