---
title: "Coleman vs GCI Outdoor: Which is searched more?"
description: "Which is more popular in search, Coleman or GCI Outdoor? Compare estimated monthly branded-search demand and Share of Search inside the Camping furniture set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/coleman-vs-gci-outdoor"
publisher: "Brandwave"
---

# Coleman vs GCI Outdoor: Which is searched more?

Which is more popular in search, Coleman or GCI Outdoor? Compare estimated monthly branded-search demand and Share of Search inside the Camping furniture set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Coleman and GCI Outdoor
- **Competitive set**: Camping furniture
- **Market**: Global
- **Month measured**: Aug 2026
- **Coleman Share of Search**: 39%
- **GCI Outdoor Share of Search**: 7.8%

## Which is more popular in search, Coleman or GCI Outdoor?

- In August 2026, Coleman had more branded searches than GCI Outdoor among camping furniture worldwide. Coleman was estimated to have 40.5K branded searches compared to GCI Outdoor’s 8.1K, and held a 39% Share of Search versus GCI Outdoor’s 7.8%.
- Coleman was ahead of GCI Outdoor in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Coleman’s estimated Share of Search among camping furniture worldwide moved from 43.7% to 39%, and its estimated monthly branded searches moved from 18.1K to 40.5K.
- Across the 11 months ending August 2026, GCI Outdoor’s estimated Share of Search among camping furniture worldwide moved from 13% to 7.8%, and its estimated monthly branded searches moved from 5.4K to 8.1K.

## How did search popularity change for camping furniture worldwide in August 2026?

- In August 2026, Outwell overtook GCI Outdoor to rank 4th among camping furniture worldwide, at 9.5%.
- In August 2026, Coleman gained estimated Share of Search among camping furniture worldwide, from 36.9% to 39%.
- In August 2026, GCI Outdoor lost estimated Share of Search among camping furniture worldwide, from 9% to 7.8%.

## Month by month

| Month | Coleman estimated searches | Coleman Share of Search | Coleman rank | GCI Outdoor estimated searches | GCI Outdoor Share of Search | GCI Outdoor rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.1K | 43.7% | 1 | 5.4K | 13% | 3 |
| Nov 2025 | 18.1K | 45.7% | 1 | 4.4K | 11.1% | 3 |
| Dec 2025 | 18.1K | 46.1% | 1 | 4.4K | 11.2% | 3 |
| Jan 2026 | 18.1K | 44.5% | 1 | 3.6K | 8.8% | 4 |
| Feb 2026 | 14.8K | 39% | 1 | 3.6K | 9.5% | 4 |
| Mar 2026 | 22.2K | 38.8% | 1 | 6.6K | 11.5% | 4 |
| Apr 2026 | 27.1K | 38.7% | 1 | 8.1K | 11.6% | 4 |
| May 2026 | 33.1K | 35.3% | 1 | 12.1K | 12.9% | 4 |
| Jun 2026 | 40.5K | 40% | 1 | 12.1K | 11.9% | 4 |
| Jul 2026 | 40.5K | 36.9% | 1 | 9.9K | 9% | 4 |
| Aug 2026 | 40.5K | 39% | 1 | 8.1K | 7.8% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Coleman’s and GCI Outdoor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Coleman**: Measured on the search term “coleman tent”.
- **GCI Outdoor**: Measured on the search term “gci outdoor”.

- [Coleman profile](/demand/global-en/brands/coleman)
- [GCI Outdoor profile](/demand/global-en/brands/gci-outdoor)
- [All camping furniture worldwide](/demand/global-en/categories/camping-furniture): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Coleman or GCI Outdoor?

In August 2026, Coleman had more branded searches than GCI Outdoor among camping furniture worldwide. Coleman was estimated to have 40.5K branded searches compared to GCI Outdoor’s 8.1K, and held a 39% Share of Search versus GCI Outdoor’s 7.8%.

## Cite this page

Brandwave. "Coleman vs GCI Outdoor: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/coleman-vs-gci-outdoor

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/coleman-vs-gci-outdoor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.