--- title: "Cohere vs Gemini: Which is searched more?" description: "Is Cohere or Gemini more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Generative AI platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/cohere-vs-google-gemini" publisher: "Brandwave" --- # Cohere vs Gemini: Which is searched more? Is Cohere or Gemini more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Generative AI platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cohere and Gemini - **Competitive set**: Generative AI platforms - **Market**: Global - **Month measured**: Sep 2026 - **Cohere Share of Search**: <0.01% - **Gemini Share of Search**: 25% ## Is Cohere or Gemini more popular in search? - In September 2026, Gemini had more branded searches than Cohere among generative AI platforms worldwide. Gemini had about 687.9 million branded searches, while Cohere had 14,800. Gemini made up 25% of all generative AI platform searches we track, and Cohere accounted for <0.01%. - Gemini was ahead of Cohere in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Cohere’s share of searches among generative AI platforms worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 12.1K to 14.8K. - Across the 12 months ending September 2026, Gemini’s share of searches among generative AI platforms worldwide moved from 29.4% to 25%, and its estimated monthly branded searches moved from 683M to 688M. ## Top generative AI platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Gemini appeared in all five answers. Cohere did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | ChatGPT | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Claude | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Gemini | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Microsoft Copilot | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Perplexity | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Mistral AI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Cohere | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about generative AI platforms - Asked ChatGPT "Which generative AI platform should I use?": 1. ChatGPT, 2. Claude, 3. Gemini, 4. Perplexity, 5. Microsoft Copilot - Asked ChatGPT "What are the best generative AI platforms?": 1. ChatGPT, 2. Claude, 3. Gemini, 4. Microsoft Copilot, 5. Perplexity - Asked ChatGPT "What's the best generative AI platform for a product team?": 1. ChatGPT, 2. Claude, 3. Gemini - Searched Google, AI Overview "generative ai platforms": 1. ChatGPT, 2. Claude, 3. Gemini, 4. Microsoft Copilot, 5. Perplexity - Searched Google, AI Overview "enterprise ai platform": 1. Microsoft Copilot, 2. Gemini Not named in any answer: Mistral AI and Cohere. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for generative AI platforms worldwide in September 2026? - In September 2026, Gemini lost share of searches among generative AI platforms worldwide, from 27.5% to 25%. - Estimated monthly branded searches for Cohere worldwide rose 22.5% over 12 measured months, from 12.1K to 14.8K in September 2026. ## Month by month | Month | Cohere estimated searches | Cohere Share of Search | Cohere rank | Gemini estimated searches | Gemini Share of Search | Gemini rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 12.1K | <0.01% | 7 | 683M | 29.4% | 2 | | Nov 2025 | 9.9K | <0.01% | 7 | 531M | 25.5% | 2 | | Dec 2025 | 8.1K | <0.01% | 7 | 562M | 26.8% | 2 | | Jan 2026 | 8.1K | <0.01% | 7 | 589M | 27.7% | 2 | | Feb 2026 | 9.9K | <0.01% | 7 | 545M | 26% | 2 | | Mar 2026 | 12.2K | <0.01% | 7 | 651M | 27.8% | 2 | | Apr 2026 | 12.1K | <0.01% | 7 | 744M | 30.3% | 2 | | May 2026 | 14.9K | <0.01% | 7 | 795M | 28.7% | 2 | | Jun 2026 | 18.2K | <0.01% | 7 | 758M | 30.7% | 2 | | Jul 2026 | 12.1K | <0.01% | 7 | 646M | 27.6% | 2 | | Aug 2026 | 12.1K | <0.01% | 7 | 642M | 27.5% | 2 | | Sep 2026 | 14.8K | <0.01% | 7 | 688M | 25% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Cohere’s and Gemini’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cohere**: Measured on the search terms “cohere ai” and “cohere generative ai”, summed into one figure. - **Gemini**: Measured on the search terms “ai gemini”, “bard ai”, “Gemini”, “gemini advanced”, “gemini ai”, “gemini ai app”, “gemini ai image”, “gemini ai photo”, “gemini ai photos”, “gemini app”, “gemini bard”, “gemini deep research”, “gemini google”, “gemini image generator”, “gemini live”, “gemini pro”, “gemini ultra”, “google ai gemini”, “google bard”, “google gemini”, “google gemini ai”, “google gemini app” and “googlegemini”, summed into one figure. - [Cohere profile](/demand/global-en/brands/cohere) - [Gemini profile](/demand/global-en/brands/google-gemini) - [All generative AI platforms worldwide](/demand/global-en/categories/generative-ai-platforms): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Cohere or Gemini more popular in search? In September 2026, Gemini had more branded searches than Cohere among generative AI platforms worldwide. Gemini had about 687.9 million branded searches, while Cohere had 14,800. Gemini made up 25% of all generative AI platform searches we track, and Cohere accounted for <0.01%. ## Cite this page Brandwave. "Cohere vs Gemini: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/cohere-vs-google-gemini This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cohere-vs-google-gemini. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.