---
title: "CMT vs Trend: Which is more popular by branded search?"
description: "Which is more popular in search, CMT or Trend? Compare estimated monthly branded-search demand and Share of Search inside the Router bit brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/cmt-vs-trend"
publisher: "Brandwave"
---

# CMT vs Trend: Which is more popular by branded search?

Which is more popular in search, CMT or Trend? Compare estimated monthly branded-search demand and Share of Search inside the Router bit brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: CMT and Trend
- **Competitive set**: Router bit brands
- **Market**: Global
- **Month measured**: Aug 2026
- **CMT Share of Search**: 10.4%
- **Trend Share of Search**: 63.7%

## Which is more popular in search, CMT or Trend?

- In August 2026, Trend had more branded searches than CMT among router bit brands worldwide. Trend was estimated to have 1.5M branded searches compared to CMT’s 246K, and held a 63.7% Share of Search versus CMT’s 10.4%.
- Trend was ahead of CMT in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, CMT’s estimated Share of Search among router bit brands worldwide moved from 30.7% to 10.4%, and its estimated monthly branded searches moved from 1M to 246K.
- Across the 11 months ending August 2026, Trend’s estimated Share of Search among router bit brands worldwide moved from 46% to 63.7%, and its estimated monthly branded searches held steady at 1.5M.

## How did search popularity change for router bit brands worldwide in August 2026?

- In August 2026, Trend lost estimated Share of Search among router bit brands worldwide, from 64.7% to 63.7%.
- Estimated monthly branded searches for CMT worldwide fell 75.4% over 11 measured months, from 1M to 246K in August 2026.

## Month by month

| Month | CMT estimated searches | CMT Share of Search | CMT rank | Trend estimated searches | Trend Share of Search | Trend rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1M | 30.7% | 2 | 1.5M | 46% | 1 |
| Nov 2025 | 301K | 11.9% | 3 | 1.5M | 59.5% | 1 |
| Dec 2025 | 246K | 9.1% | 3 | 1.8M | 67.4% | 1 |
| Jan 2026 | 301K | 10.5% | 3 | 1.8M | 64.1% | 1 |
| Feb 2026 | 246K | 10.4% | 3 | 1.5M | 63.7% | 1 |
| Mar 2026 | 246K | 10% | 3 | 1.5M | 60.7% | 1 |
| Apr 2026 | 246K | 10% | 3 | 1.5M | 60.7% | 1 |
| May 2026 | 246K | 8.8% | 3 | 1.8M | 65.4% | 1 |
| Jun 2026 | 301K | 12.3% | 3 | 1.5M | 61.4% | 1 |
| Jul 2026 | 246K | 10.6% | 3 | 1.5M | 64.7% | 1 |
| Aug 2026 | 246K | 10.4% | 3 | 1.5M | 63.7% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using CMT’s and Trend’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **CMT**: Measured on the search term “cmt”.
- **Trend**: Measured on the search term “trend”.

- [CMT profile](/demand/global-en/brands/cmt)
- [Trend profile](/demand/global-en/brands/trend)
- [All router bit brands worldwide](/demand/global-en/categories/router-bit-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, CMT or Trend?

In August 2026, Trend had more branded searches than CMT among router bit brands worldwide. Trend was estimated to have 1.5M branded searches compared to CMT’s 246K, and held a 63.7% Share of Search versus CMT’s 10.4%.

## Cite this page

Brandwave. "CMT vs Trend: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/cmt-vs-trend

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cmt-vs-trend. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.