---
title: "Cloudinary vs Dash: Which is searched more?"
description: "Is Cloudinary or Dash more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Digital asset management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/cloudinary-vs-dash-dam"
publisher: "Brandwave"
---

# Cloudinary vs Dash: Which is searched more?

Is Cloudinary or Dash more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Digital asset management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cloudinary and Dash
- **Competitive set**: Digital asset management platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Cloudinary Share of Search**: 79.6%
- **Dash Share of Search**: 0.13%

## Is Cloudinary or Dash more popular in search?

- In September 2026, Cloudinary had more branded searches than Dash among digital asset management platforms worldwide. Cloudinary had about 201,000 branded searches, while Dash had 320. Cloudinary made up 79.6% of all digital asset management platform searches we track, and Dash accounted for 0.13%.
- Cloudinary was ahead of Dash in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cloudinary’s share of searches among digital asset management platforms worldwide moved from 72.3% to 79.6%, and its estimated monthly branded searches moved from 165K to 201K.
- Across the 12 months ending September 2026, Dash’s share of searches among digital asset management platforms worldwide moved from 0.17% to 0.13%, and its estimated monthly branded searches moved from 390 to 320.

## Top digital asset management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cloudinary was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Dash was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cloudinary was listed before Dash in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bynder | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Canto | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Brandfolder | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Aprimo | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Cloudinary | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Frontify | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Dash | 7th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about digital asset management platforms

- Asked ChatGPT "Which digital asset management platform should I use?": 1. Bynder, 2. Canto, 3. Cloudinary, 4. Brandfolder
- Asked ChatGPT "What are the best digital asset management platforms?": 1. Bynder, 2. Canto, 3. Brandfolder, 4. Aprimo, 5. Cloudinary, 6. Frontify, 7. Dash
- Asked ChatGPT "What's the best digital asset management platform for marketing assets?": 1. Bynder, 2. Brandfolder, 3. Canto, 4. Aprimo
- Searched Google, AI Overview "digital asset management platform": 1. Aprimo, 2. Bynder, 3. Canto, 4. Brandfolder, 5. Frontify
- Searched Google, AI Overview "digital asset management tool": 1. Bynder, 2. Brandfolder, 3. Canto, 4. Cloudinary

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for digital asset management platforms worldwide in September 2026?

- In September 2026, Cloudinary lost share of searches among digital asset management platforms worldwide, from 81.4% to 79.6%.
- Estimated monthly branded searches for Dash worldwide fell 17.9% over 12 measured months, from 390 to 320 in September 2026.

## Month by month

| Month | Cloudinary estimated searches | Cloudinary Share of Search | Cloudinary rank | Dash estimated searches | Dash Share of Search | Dash rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 72.3% | 1 | 390 | 0.17% | 7 |
| Nov 2025 | 201K | 78.5% | 1 | 390 | 0.15% | 7 |
| Dec 2025 | 201K | 82.1% | 1 | 260 | 0.11% | 7 |
| Jan 2026 | 201K | 78% | 1 | 320 | 0.12% | 7 |
| Feb 2026 | 201K | 77.5% | 1 | 320 | 0.12% | 7 |
| Mar 2026 | 246K | 80.8% | 1 | 480 | 0.16% | 7 |
| Apr 2026 | 246K | 81.6% | 1 | 390 | 0.13% | 7 |
| May 2026 | 246K | 83.7% | 1 | 390 | 0.13% | 7 |
| Jun 2026 | 246K | 82.2% | 1 | 390 | 0.13% | 7 |
| Jul 2026 | 246K | 84.2% | 1 | 390 | 0.13% | 7 |
| Aug 2026 | 201K | 81.4% | 1 | 320 | 0.13% | 7 |
| Sep 2026 | 201K | 79.6% | 1 | 320 | 0.13% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Cloudinary’s and Dash’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cloudinary**: Measured on the search term “cloudinary”.
- **Dash**: Measured on the search term “dash dam”.

- [Cloudinary profile](/demand/global-en/brands/cloudinary)
- [Dash profile](/demand/global-en/brands/dash-dam)
- [All digital asset management platforms worldwide](/demand/global-en/categories/digital-asset-management-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Cloudinary or Dash more popular in search?

In September 2026, Cloudinary had more branded searches than Dash among digital asset management platforms worldwide. Cloudinary had about 201,000 branded searches, while Dash had 320. Cloudinary made up 79.6% of all digital asset management platform searches we track, and Dash accounted for 0.13%.

## Cite this page

Brandwave. "Cloudinary vs Dash: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/cloudinary-vs-dash-dam

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cloudinary-vs-dash-dam. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
