--- title: "Cloudflare AI Gateway vs Portkey: Which is searched more?" description: "Is Cloudflare AI Gateway or Portkey more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI gateway platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/cloudflare-ai-gateway-vs-portkey" publisher: "Brandwave" --- # Cloudflare AI Gateway vs Portkey: Which is searched more? Is Cloudflare AI Gateway or Portkey more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI gateway platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cloudflare AI Gateway and Portkey - **Competitive set**: AI gateway platforms - **Market**: Global - **Month measured**: Sep 2026 - **Cloudflare AI Gateway Share of Search**: 0.7% - **Portkey Share of Search**: 1.6% ## Is Cloudflare AI Gateway or Portkey more popular in search? - In September 2026, Portkey had more branded searches than Cloudflare AI Gateway among AI gateway platforms worldwide. Portkey had about 22,200 branded searches, while Cloudflare AI Gateway had 9,900. Portkey made up 1.6% of all AI gateway platform searches we track, and Cloudflare AI Gateway accounted for 0.7%. - Portkey was ahead of Cloudflare AI Gateway in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Cloudflare AI Gateway’s share of searches among AI gateway platforms worldwide moved from 0.45% to 0.7%, and its estimated monthly branded searches moved from 2.4K to 9.9K. - Across the 12 months ending September 2026, Portkey’s share of searches among AI gateway platforms worldwide moved from 2.8% to 1.6%, and its estimated monthly branded searches moved from 14.8K to 22.2K. ## Top AI gateway platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both Cloudflare AI Gateway and Portkey showed up in all five answers. Portkey was listed before Cloudflare AI Gateway in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | LiteLLM | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Portkey | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Cloudflare AI Gateway | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Kong | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | OpenRouter | 5th | 3 of 3 | 2 of 2 | 5 of 5 | | TrueFoundry | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Helicone | 7th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about AI gateway platforms - Asked ChatGPT "Which AI gateway platform should I use?": 1. LiteLLM, 2. Portkey, 3. Cloudflare AI Gateway, 4. Kong, 5. OpenRouter - Asked ChatGPT "What are the best AI gateway platforms?": 1. LiteLLM, 2. Portkey, 3. Cloudflare AI Gateway, 4. OpenRouter, 5. Kong, 6. Helicone, 7. TrueFoundry - Asked ChatGPT "What's the best AI gateway platform for model routing?": 1. LiteLLM, 2. Portkey, 3. OpenRouter, 4. Cloudflare AI Gateway - Searched Google, AI Overview "ai gateway platform": 1. Portkey, 2. LiteLLM, 3. Cloudflare AI Gateway, 4. Kong, 5. TrueFoundry, 6. OpenRouter - Searched Google, AI Overview "best ai gateway": 1. LiteLLM, 2. Portkey, 3. Kong, 4. OpenRouter, 5. Cloudflare AI Gateway Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for AI gateway platforms worldwide in September 2026? - Estimated monthly branded searches for Cloudflare AI Gateway worldwide rose 312.5% over 12 measured months, from 2.4K to 9.9K in September 2026. - Estimated monthly branded searches for Portkey worldwide rose 50% over 12 measured months, from 14.8K to 22.2K in September 2026. ## Month by month | Month | Cloudflare AI Gateway estimated searches | Cloudflare AI Gateway Share of Search | Cloudflare AI Gateway rank | Portkey estimated searches | Portkey Share of Search | Portkey rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.4K | 0.45% | 7 | 14.8K | 2.8% | 3 | | Nov 2025 | 2.4K | 0.52% | 7 | 14.8K | 3.2% | 3 | | Dec 2025 | 2.9K | 0.53% | 6 | 14.8K | 2.7% | 3 | | Jan 2026 | 4.4K | 0.66% | 6 | 18.1K | 2.7% | 3 | | Feb 2026 | 8.1K | 0.84% | 4 | 18.1K | 1.9% | 3 | | Mar 2026 | 8.1K | 0.6% | 6 | 22.2K | 1.6% | 3 | | Apr 2026 | 9.9K | 0.69% | 4 | 27.1K | 1.9% | 3 | | May 2026 | 9.9K | 0.83% | 4 | 33.1K | 2.8% | 3 | | Jun 2026 | 9.9K | 0.7% | 4 | 27.1K | 1.9% | 3 | | Jul 2026 | 12.1K | 0.86% | 4 | 22.2K | 1.6% | 3 | | Aug 2026 | 12.1K | 0.72% | 4 | 22.2K | 1.3% | 3 | | Sep 2026 | 9.9K | 0.7% | 4 | 22.2K | 1.6% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Cloudflare AI Gateway’s and Portkey’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cloudflare AI Gateway**: Measured on the search term “cloudflare ai gateway”. - **Portkey**: Measured on the search term “portkey”. - [Cloudflare AI Gateway profile](/demand/global-en/brands/cloudflare-ai-gateway) - [Portkey profile](/demand/global-en/brands/portkey) - [All AI gateway platforms worldwide](/demand/global-en/categories/ai-gateway-platforms): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Cloudflare AI Gateway or Portkey more popular in search? In September 2026, Portkey had more branded searches than Cloudflare AI Gateway among AI gateway platforms worldwide. Portkey had about 22,200 branded searches, while Cloudflare AI Gateway had 9,900. Portkey made up 1.6% of all AI gateway platform searches we track, and Cloudflare AI Gateway accounted for 0.7%. ## Cite this page Brandwave. "Cloudflare AI Gateway vs Portkey: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/cloudflare-ai-gateway-vs-portkey This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cloudflare-ai-gateway-vs-portkey. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.