---
title: "Close vs Freshsales: Which is more popular by branded search?"
description: "Which is more popular in search, Close or Freshsales? Compare estimated monthly branded-search demand and Share of Search inside the CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/close-crm-vs-freshsales"
publisher: "Brandwave"
---

# Close vs Freshsales: Which is more popular by branded search?

Which is more popular in search, Close or Freshsales? Compare estimated monthly branded-search demand and Share of Search inside the CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Close and Freshsales
- **Competitive set**: CRM platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Close Share of Search**: 0.44%
- **Freshsales Share of Search**: 0.26%

## Which is more popular in search, Close or Freshsales?

- In August 2026, Close had more branded searches than Freshsales among CRM platforms worldwide. Close was estimated to have 22.2K branded searches compared to Freshsales’ 13K, and held a 0.44% Share of Search versus Freshsales’ 0.26%.
- The lead changed hands 2 times in the 11 months ending August 2026: Freshsales took it in November 2025, Close took it in January 2026.
- Across the 11 months ending August 2026, Close’s estimated Share of Search among CRM platforms worldwide moved from 0.35% to 0.44%, and its estimated monthly branded searches moved from 19.6K to 22.2K.
- Across the 11 months ending August 2026, Freshsales’ estimated Share of Search among CRM platforms worldwide moved from 0.35% to 0.26%, and its estimated monthly branded searches moved from 19.2K to 13K.

## How did search popularity change for CRM platforms worldwide in August 2026?

- Estimated monthly branded searches for Close worldwide rose 13.3% over 11 measured months, from 19.6K to 22.2K in August 2026.
- Estimated monthly branded searches for Freshsales worldwide fell 32.1% over 11 measured months, from 19.2K to 13K in August 2026.

## Month by month

| Month | Close estimated searches | Close Share of Search | Close rank | Freshsales estimated searches | Freshsales Share of Search | Freshsales rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 19.6K | 0.35% | 8 | 19.2K | 0.35% | 9 |
| Nov 2025 | 18.9K | 0.41% | 9 | 19.4K | 0.42% | 8 |
| Dec 2025 | 15.7K | 0.37% | 9 | 16K | 0.38% | 8 |
| Jan 2026 | 22.3K | 0.41% | 8 | 18.7K | 0.34% | 9 |
| Feb 2026 | 19K | 0.36% | 8 | 18.6K | 0.35% | 9 |
| Mar 2026 | 23K | 0.4% | 8 | 19.4K | 0.34% | 9 |
| Apr 2026 | 22.3K | 0.41% | 8 | 16.1K | 0.29% | 9 |
| May 2026 | 22.4K | 0.43% | 8 | 16.7K | 0.32% | 9 |
| Jun 2026 | 22.7K | 0.4% | 8 | 14.5K | 0.26% | 9 |
| Jul 2026 | 22.7K | 0.43% | 8 | 13.3K | 0.25% | 9 |
| Aug 2026 | 22.2K | 0.44% | 8 | 13K | 0.26% | 9 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Close’s and Freshsales’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Close**: Measured on the search terms “close crm”, “close crm pricing”, “Close.com”, “Close.io” and “crm close”, summed into one figure.
- **Freshsales**: Measured on the search terms “crm freshsales”, “fresh sales crm”, “freshsales”, “freshsales app”, “freshsales com”, “freshsales crm”, “freshsales crm pricing”, “freshsales freshworks”, “freshsales io”, “freshsales mobile app”, “freshsales price”, “freshsales pricing”, “freshsales suite”, “freshsales suite pricing”, “freshworks crm”, “freshworks crm pricing” and “freshworks freshsales”, summed into one figure.

- [Close profile](/demand/global-en/brands/close-crm)
- [Freshsales profile](/demand/global-en/brands/freshsales)
- [All CRM platforms worldwide](/demand/global-en/categories/crm-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Close or Freshsales?

In August 2026, Close had more branded searches than Freshsales among CRM platforms worldwide. Close was estimated to have 22.2K branded searches compared to Freshsales’ 13K, and held a 0.44% Share of Search versus Freshsales’ 0.26%.

## Cite this page

Brandwave. "Close vs Freshsales: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/close-crm-vs-freshsales

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/close-crm-vs-freshsales. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
