---
title: "Clorox vs Flash: Which is searched more?"
description: "Which is more popular in search, Clorox or Flash? Compare estimated monthly branded-search demand and Share of Search inside the Bathroom spray brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/clorox-vs-flash"
publisher: "Brandwave"
---

# Clorox vs Flash: Which is searched more?

Which is more popular in search, Clorox or Flash? Compare estimated monthly branded-search demand and Share of Search inside the Bathroom spray brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Clorox and Flash
- **Competitive set**: Bathroom spray brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Clorox Share of Search**: 58.8%
- **Flash Share of Search**: 1.5%

## Which is more popular in search, Clorox or Flash?

- In September 2026, Clorox had more branded searches than Flash among bathroom spray brands worldwide. Clorox was estimated to have 201K branded searches compared to Flash’s 5.2K, and held a 58.8% Share of Search versus Flash’s 1.5%.
- Clorox was ahead of Flash in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Clorox’s estimated Share of Search among bathroom spray brands worldwide moved from 53.8% to 58.8%, and its estimated monthly branded searches moved from 165K to 201K.
- Across the 12 months ending September 2026, Flash’s estimated Share of Search among bathroom spray brands worldwide moved from 1.3% to 1.5%, and its estimated monthly branded searches moved from 4K to 5.2K.

## How did search popularity change for bathroom spray brands worldwide in September 2026?

- In September 2026, Clorox gained estimated Share of Search among bathroom spray brands worldwide, from 49.1% to 58.8%.
- Estimated monthly branded searches for Flash worldwide rose 30% over 12 measured months, from 4K to 5.2K in September 2026.

## Month by month

| Month | Clorox estimated searches | Clorox Share of Search | Clorox rank | Flash estimated searches | Flash Share of Search | Flash rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 53.8% | 1 | 4K | 1.3% | 3 |
| Nov 2025 | 165K | 58.7% | 1 | 3.7K | 1.3% | 3 |
| Dec 2025 | 135K | 49.1% | 1 | 3.2K | 1.2% | 3 |
| Jan 2026 | 165K | 53.9% | 1 | 4K | 1.3% | 3 |
| Feb 2026 | 135K | 49% | 1 | 3.5K | 1.3% | 3 |
| Mar 2026 | 165K | 53.9% | 1 | 4K | 1.3% | 3 |
| Apr 2026 | 165K | 58.7% | 1 | 4K | 1.4% | 3 |
| May 2026 | 165K | 54% | 1 | 3.7K | 1.2% | 3 |
| Jun 2026 | 165K | 58.9% | 1 | 3.7K | 1.3% | 3 |
| Jul 2026 | 165K | 54% | 1 | 4.2K | 1.4% | 3 |
| Aug 2026 | 165K | 49.1% | 1 | 5.2K | 1.5% | 3 |
| Sep 2026 | 201K | 58.8% | 1 | 5.2K | 1.5% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Clorox’s and Flash’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Clorox**: Measured on the search term “clorox”.
- **Flash**: Measured on the search terms “flash bathroom” and “flash spray”, summed into one figure.

- [Clorox profile](/demand/global-en/brands/clorox)
- [Flash profile](/demand/global-en/brands/flash)
- [All bathroom spray brands worldwide](/demand/global-en/categories/bathroom-spray-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Clorox or Flash?

In September 2026, Clorox had more branded searches than Flash among bathroom spray brands worldwide. Clorox was estimated to have 201K branded searches compared to Flash’s 5.2K, and held a 58.8% Share of Search versus Flash’s 1.5%.

## Cite this page

Brandwave. "Clorox vs Flash: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/clorox-vs-flash

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/clorox-vs-flash. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.