---
title: "Cision vs Prowly: Which is more popular by branded search?"
description: "Which is more popular in search, Cision or Prowly? Compare estimated monthly branded-search demand and Share of Search inside the PR and media monitoring platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/cision-vs-prowly"
publisher: "Brandwave"
---

# Cision vs Prowly: Which is more popular by branded search?

Which is more popular in search, Cision or Prowly? Compare estimated monthly branded-search demand and Share of Search inside the PR and media monitoring platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cision and Prowly
- **Competitive set**: PR and media monitoring platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Cision Share of Search**: 3.6%
- **Prowly Share of Search**: 4.9%

## Which is more popular in search, Cision or Prowly?

- In August 2026, Prowly had more branded searches than Cision among PR and media monitoring platforms worldwide. Prowly was estimated to have 2.4K branded searches compared to Cision’s 1.8K, and held a 4.9% Share of Search versus Cision’s 3.6%.
- Prowly was ahead of Cision in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cision’s estimated Share of Search among PR and media monitoring platforms worldwide moved from 5% to 3.6%, and its estimated monthly branded searches moved from 2.7K to 1.8K.
- Across the 11 months ending August 2026, Prowly’s estimated Share of Search among PR and media monitoring platforms worldwide moved from 9.9% to 4.9%, and its estimated monthly branded searches moved from 5.4K to 2.4K.

## How did search popularity change for PR and media monitoring platforms worldwide in August 2026?

- In August 2026, Prezly overtook Cision to rank 4th among PR and media monitoring platforms worldwide, at 3.9%.
- In August 2026, Prowly lost estimated Share of Search among PR and media monitoring platforms worldwide, from 5.8% to 4.9%.
- In August 2026, Cision lost estimated Share of Search among PR and media monitoring platforms worldwide, from 4.2% to 3.6%.

## Month by month

| Month | Cision estimated searches | Cision Share of Search | Cision rank | Prowly estimated searches | Prowly Share of Search | Prowly rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.7K | 5% | 4 | 5.4K | 9.9% | 2 |
| Nov 2025 | 2.2K | 4.8% | 5 | 5.4K | 11.8% | 2 |
| Dec 2025 | 2.2K | 5.1% | 4 | 3.6K | 8.4% | 2 |
| Jan 2026 | 2.2K | 4.3% | 4 | 4.4K | 8.5% | 2 |
| Feb 2026 | 2.3K | 4.4% | 4 | 3.6K | 7% | 2 |
| Mar 2026 | 2.2K | 4.2% | 5 | 4.4K | 8.4% | 2 |
| Apr 2026 | 2.2K | 4.3% | 4 | 3.6K | 7% | 2 |
| May 2026 | 1.9K | 3.7% | 5 | 2.9K | 5.9% | 2 |
| Jun 2026 | 2.2K | 4.3% | 4 | 2.9K | 5.8% | 2 |
| Jul 2026 | 2.1K | 4.2% | 4 | 2.9K | 5.8% | 2 |
| Aug 2026 | 1.8K | 3.6% | 5 | 2.4K | 4.9% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Cision’s and Prowly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cision**: Measured on the search terms “cision pr” and “cision pr newswire”, summed into one figure.
- **Prowly**: Measured on the search terms “prowly” and “prowly pr”, summed into one figure.

- [Cision profile](/demand/global-en/brands/cision)
- [Prowly profile](/demand/global-en/brands/prowly)
- [All PR and media monitoring platforms worldwide](/demand/global-en/categories/pr-media-monitoring-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Cision or Prowly?

In August 2026, Prowly had more branded searches than Cision among PR and media monitoring platforms worldwide. Prowly was estimated to have 2.4K branded searches compared to Cision’s 1.8K, and held a 4.9% Share of Search versus Cision’s 3.6%.

## Cite this page

Brandwave. "Cision vs Prowly: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/cision-vs-prowly

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cision-vs-prowly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
