--- title: "Cisco vs CompTIA: Which is searched more?" description: "Is Cisco or CompTIA more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the IT certification providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/cisco-certification-vs-comptia" publisher: "Brandwave" --- # Cisco vs CompTIA: Which is searched more? Is Cisco or CompTIA more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the IT certification providers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cisco and CompTIA - **Competitive set**: IT certification providers - **Market**: Global - **Month measured**: Sep 2026 - **Cisco Share of Search**: 45.7% - **CompTIA Share of Search**: 20.6% ## Is Cisco or CompTIA more popular in search? - In September 2026, Cisco had more branded searches than CompTIA among IT certification providers worldwide. Cisco had about 700,000 branded searches, while CompTIA had 316,000. Cisco made up 45.7% of all IT certification provider searches we track, and CompTIA accounted for 20.6%. - Cisco was ahead of CompTIA in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Cisco’s share of searches among IT certification providers worldwide moved from 36.6% to 45.7%, and its estimated monthly branded searches moved from 483K to 700K. - Across the 12 months ending September 2026, CompTIA’s share of searches among IT certification providers worldwide moved from 24.5% to 20.6%, and its estimated monthly branded searches moved from 323K to 316K. ## Top IT certification providers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, both Cisco and CompTIA showed up in all five answers. CompTIA was listed before Cisco in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | CompTIA | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Cisco | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Microsoft Learn | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | ISC2 | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | AWS Certification | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | PRINCE2 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | PMI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | GIAC | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | EXIN | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Axelos | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about IT certification providers - Asked ChatGPT "Which IT certification provider should I use?": 1. CompTIA, 2. Cisco, 3. ISC2, 4. Microsoft Learn - Asked ChatGPT "What are the best IT certification providers?": 1. CompTIA, 2. Cisco, 3. ISC2, 4. Microsoft Learn, 5. AWS Certification - Asked ChatGPT "What's the best IT certification provider for a career certificate?": 1. CompTIA, 2. Microsoft Learn, 3. Cisco - Searched Google, AI Overview "best it certifications": 1. CompTIA, 2. Cisco - Searched Google, AI Overview "it certification courses": 1. CompTIA, 2. Cisco Not named in any answer: PRINCE2, PMI, GIAC, EXIN and Axelos. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for IT certification providers worldwide in September 2026? - In September 2026, CompTIA gained share of searches among IT certification providers worldwide, from 17.5% to 20.6%. - In September 2026, Cisco lost share of searches among IT certification providers worldwide, from 47% to 45.7%. ## Month by month | Month | Cisco estimated searches | Cisco Share of Search | Cisco rank | CompTIA estimated searches | CompTIA Share of Search | CompTIA rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 483K | 36.6% | 1 | 323K | 24.5% | 2 | | Nov 2025 | 483K | 38.4% | 1 | 264K | 21% | 3 | | Dec 2025 | 395K | 35.3% | 1 | 219K | 19.6% | 3 | | Jan 2026 | 483K | 36% | 1 | 268K | 20% | 3 | | Feb 2026 | 583K | 42.9% | 1 | 264K | 19.4% | 3 | | Mar 2026 | 583K | 41.3% | 1 | 264K | 18.7% | 3 | | Apr 2026 | 577K | 42.7% | 1 | 264K | 19.5% | 3 | | May 2026 | 577K | 41.1% | 1 | 264K | 18.8% | 3 | | Jun 2026 | 577K | 42.2% | 1 | 216K | 15.8% | 3 | | Jul 2026 | 577K | 44.9% | 1 | 180K | 14% | 3 | | Aug 2026 | 700K | 47% | 1 | 261K | 17.5% | 3 | | Sep 2026 | 700K | 45.7% | 1 | 316K | 20.6% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Cisco’s and CompTIA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cisco**: Measured on the search terms “ccna” and “cisco certification”, summed into one figure. - **CompTIA**: Measured on the search terms “comptia” and “comptia certification”, summed into one figure. - [Cisco profile](/demand/global-en/brands/cisco-certification) - [CompTIA profile](/demand/global-en/brands/comptia) - [All IT certification providers worldwide](/demand/global-en/categories/it-certification-providers): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Cisco or CompTIA more popular in search? In September 2026, Cisco had more branded searches than CompTIA among IT certification providers worldwide. Cisco had about 700,000 branded searches, while CompTIA had 316,000. Cisco made up 45.7% of all IT certification provider searches we track, and CompTIA accounted for 20.6%. ## Cite this page Brandwave. "Cisco vs CompTIA: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/cisco-certification-vs-comptia This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cisco-certification-vs-comptia. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.