---
title: "Chuckit vs Outward Hound: Which is more popular by branded search?"
description: "Which is more popular in search, Chuckit or Outward Hound? Compare estimated monthly branded-search demand and Share of Search inside the Dog toy brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/chuckit-vs-outward-hound"
publisher: "Brandwave"
---

# Chuckit vs Outward Hound: Which is more popular by branded search?

Which is more popular in search, Chuckit or Outward Hound? Compare estimated monthly branded-search demand and Share of Search inside the Dog toy brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Chuckit and Outward Hound
- **Competitive set**: Dog toy brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Chuckit Share of Search**: 8.7%
- **Outward Hound Share of Search**: 5.8%

## Which is more popular in search, Chuckit or Outward Hound?

- In August 2026, Chuckit had more branded searches than Outward Hound among dog toy brands worldwide. Chuckit was estimated to have 12.1K branded searches compared to Outward Hound’s 8.1K, and held an 8.7% Share of Search versus Outward Hound’s 5.8%.
- The lead changed hands 2 times in the 11 months ending August 2026: Outward Hound took it in December 2025, Chuckit took it in January 2026.
- Across the 11 months ending August 2026, Chuckit’s estimated Share of Search among dog toy brands worldwide moved from 9.1% to 8.7%, and its estimated monthly branded searches held steady at 12.1K.
- Across the 11 months ending August 2026, Outward Hound’s estimated Share of Search among dog toy brands worldwide moved from 6.1% to 5.8%, and its estimated monthly branded searches held steady at 8.1K.

## How did search popularity change for dog toy brands worldwide in August 2026?

- In August 2026, Chuckit lost estimated Share of Search among dog toy brands worldwide, from 9.6% to 8.7%.
- In August 2026, Outward Hound lost estimated Share of Search among dog toy brands worldwide, from 6.4% to 5.8%.

## Month by month

| Month | Chuckit estimated searches | Chuckit Share of Search | Chuckit rank | Outward Hound estimated searches | Outward Hound Share of Search | Outward Hound rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 12.1K | 9.1% | 3 | 8.1K | 6.1% | 4 |
| Nov 2025 | 14.8K | 8.9% | 3 | 8.1K | 4.9% | 4 |
| Dec 2025 | 14.8K | 7% | 4 | 22.2K | 10.5% | 3 |
| Jan 2026 | 12.1K | 7.1% | 3 | 9.9K | 5.8% | 4 |
| Feb 2026 | 12.1K | 8.6% | 3 | 8.1K | 5.7% | 4 |
| Mar 2026 | 12.1K | 8% | 3 | 8.1K | 5.4% | 4 |
| Apr 2026 | 12.1K | 9.5% | 3 | 8.1K | 6.3% | 4 |
| May 2026 | 12.1K | 10.3% | 3 | 8.1K | 6.9% | 4 |
| Jun 2026 | 12.1K | 9.9% | 3 | 8.1K | 6.6% | 4 |
| Jul 2026 | 12.1K | 9.6% | 3 | 8.1K | 6.4% | 4 |
| Aug 2026 | 12.1K | 8.7% | 3 | 8.1K | 5.8% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Chuckit’s and Outward Hound’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Chuckit**: Measured on the search term “chuckit”.
- **Outward Hound**: Measured on the search term “outward hound”.

- [Chuckit profile](/demand/global-en/brands/chuckit)
- [Outward Hound profile](/demand/global-en/brands/outward-hound)
- [All dog toy brands worldwide](/demand/global-en/categories/dog-toy-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Chuckit or Outward Hound?

In August 2026, Chuckit had more branded searches than Outward Hound among dog toy brands worldwide. Chuckit was estimated to have 12.1K branded searches compared to Outward Hound’s 8.1K, and held an 8.7% Share of Search versus Outward Hound’s 5.8%.

## Cite this page

Brandwave. "Chuckit vs Outward Hound: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/chuckit-vs-outward-hound

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/chuckit-vs-outward-hound. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.