---
title: "Chroma vs Milvus: Which is more popular by branded search?"
description: "Which is more popular in search, Chroma or Milvus? Compare estimated monthly branded-search demand and Share of Search inside the Vector databases set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/chroma-vs-milvus"
publisher: "Brandwave"
---

# Chroma vs Milvus: Which is more popular by branded search?

Which is more popular in search, Chroma or Milvus? Compare estimated monthly branded-search demand and Share of Search inside the Vector databases set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Chroma and Milvus
- **Competitive set**: Vector databases
- **Market**: Global
- **Month measured**: Aug 2026
- **Chroma Share of Search**: 5.2%
- **Milvus Share of Search**: 17.5%

## Which is more popular in search, Chroma or Milvus?

- In August 2026, Milvus had more branded searches than Chroma among vector databases worldwide. Milvus was estimated to have 27.1K branded searches compared to Chroma’s 8.1K, and held a 17.5% Share of Search versus Chroma’s 5.2%.
- Milvus was ahead of Chroma in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Chroma’s estimated Share of Search among vector databases worldwide moved from 7% to 5.2%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
- Across the 11 months ending August 2026, Milvus’ estimated Share of Search among vector databases worldwide moved from 23.6% to 17.5%, and its estimated monthly branded searches moved from 40.5K to 27.1K.

## How did search popularity change for vector databases worldwide in August 2026?

- In August 2026, Milvus gained estimated Share of Search among vector databases worldwide, from 16.1% to 17.5%.
- In August 2026, Chroma lost estimated Share of Search among vector databases worldwide, from 5.9% to 5.2%.

## Month by month

| Month | Chroma estimated searches | Chroma Share of Search | Chroma rank | Milvus estimated searches | Milvus Share of Search | Milvus rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 12.1K | 7% | 5 | 40.5K | 23.6% | 2 |
| Nov 2025 | 12.1K | 7.1% | 5 | 40.5K | 23.6% | 2 |
| Dec 2025 | 9.9K | 6.2% | 6 | 33.1K | 20.7% | 2 |
| Jan 2026 | 9.9K | 6% | 6 | 33.1K | 20.1% | 2 |
| Feb 2026 | 9.9K | 5.8% | 6 | 33.1K | 19.3% | 2 |
| Mar 2026 | 12.1K | 5.7% | 6 | 40.5K | 19.1% | 2 |
| Apr 2026 | 12.1K | 6.7% | 6 | 33.1K | 18.2% | 2 |
| May 2026 | 9.9K | 5.3% | 6 | 33.1K | 17.9% | 3 |
| Jun 2026 | 9.9K | 5% | 6 | 27.1K | 13.7% | 4 |
| Jul 2026 | 9.9K | 5.9% | 5 | 27.1K | 16.1% | 3 |
| Aug 2026 | 8.1K | 5.2% | 6 | 27.1K | 17.5% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Chroma’s and Milvus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Chroma**: Measured on the search term “chroma db”.
- **Milvus**: Measured on the search term “milvus”.

- [Chroma profile](/demand/global-en/brands/chroma)
- [Milvus profile](/demand/global-en/brands/milvus)
- [All vector databases worldwide](/demand/global-en/categories/vector-databases): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Chroma or Milvus?

In August 2026, Milvus had more branded searches than Chroma among vector databases worldwide. Milvus was estimated to have 27.1K branded searches compared to Chroma’s 8.1K, and held a 17.5% Share of Search versus Chroma’s 5.2%.

## Cite this page

Brandwave. "Chroma vs Milvus: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/chroma-vs-milvus

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/chroma-vs-milvus. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
