---
title: "Childs Farm vs EltaMD: Which is searched more?"
description: "Is Childs Farm or EltaMD more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/childs-farm-vs-eltamd"
publisher: "Brandwave"
---

# Childs Farm vs EltaMD: Which is searched more?

Is Childs Farm or EltaMD more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sun cream brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Childs Farm and EltaMD
- **Competitive set**: Sun cream brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Childs Farm Share of Search**: 0.25%
- **EltaMD Share of Search**: 1.5%

## Is Childs Farm or EltaMD more popular in search?

- In September 2026, EltaMD had more branded searches than Childs Farm among sun cream brands worldwide. EltaMD had about 60,500 branded searches, while Childs Farm had 9,900. EltaMD made up 1.5% of all sun cream brand searches we track, and Childs Farm accounted for 0.25%.
- EltaMD was ahead of Childs Farm in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Childs Farm’s share of searches among sun cream brands worldwide moved from 0.26% to 0.25%, and its estimated monthly branded searches held steady at 9.9K.
- Across the 12 months ending September 2026, EltaMD’s share of searches among sun cream brands worldwide moved from 1.6% to 1.5%, and its estimated monthly branded searches held steady at 60.5K.

## Top sun cream brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, EltaMD was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Childs Farm did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| La Roche-Posay | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Eucerin | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| EltaMD | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Neutrogena | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Blue Lizard | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Nivea | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| COSRX | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Childs Farm | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about sun cream brands

- Asked ChatGPT "Which sun cream brand should I buy?": 1. La Roche-Posay, 2. Eucerin, 3. Neutrogena
- Asked ChatGPT "What are the best sun cream brands?": 1. La Roche-Posay, 2. Eucerin, 3. EltaMD, 4. Neutrogena, 5. Blue Lizard
- Asked ChatGPT "What's the best sun cream brand for sensitive skin?": 1. La Roche-Posay, 2. Blue Lizard, 3. Eucerin, 4. EltaMD
- Searched Google, AI Overview "sun cream brands": 1. EltaMD, 2. Neutrogena
- Searched Google, AI Overview "sun cream for sensitive skin": 1. EltaMD, 2. Blue Lizard

Not named in any answer: Nivea, COSRX and Childs Farm.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for sun cream brands worldwide in September 2026?

Neither Childs Farm nor EltaMD moved beyond provider rounding among sun cream brands in Sep 2026.

## Month by month

| Month | Childs Farm estimated searches | Childs Farm Share of Search | Childs Farm rank | EltaMD estimated searches | EltaMD Share of Search | EltaMD rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.9K | 0.26% | 8 | 60.5K | 1.6% | 6 |
| Nov 2025 | 12.1K | 0.26% | 7 | 60.5K | 1.3% | 6 |
| Dec 2025 | 9.9K | 0.23% | 8 | 49.5K | 1.1% | 6 |
| Jan 2026 | 12.1K | 0.27% | 8 | 60.5K | 1.4% | 6 |
| Feb 2026 | 9.9K | 0.23% | 8 | 60.5K | 1.4% | 6 |
| Mar 2026 | 12.1K | 0.24% | 8 | 90.5K | 1.8% | 6 |
| Apr 2026 | 12.1K | 0.24% | 8 | 90.5K | 1.8% | 6 |
| May 2026 | 12.1K | 0.24% | 8 | 90.5K | 1.8% | 7 |
| Jun 2026 | 9.9K | 0.22% | 8 | 90.5K | 2% | 7 |
| Jul 2026 | 9.9K | 0.21% | 8 | 74K | 1.6% | 7 |
| Aug 2026 | 9.9K | 0.22% | 8 | 60.5K | 1.4% | 6 |
| Sep 2026 | 9.9K | 0.25% | 8 | 60.5K | 1.5% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Childs Farm’s and EltaMD’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Childs Farm**: Measured on the search term “childs farm”.
- **EltaMD**: Measured on the search terms “elta md” and “eltamd”, summed into one figure.

- [Childs Farm profile](/demand/global-en/brands/childs-farm)
- [EltaMD profile](/demand/global-en/brands/eltamd)
- [All sun cream brands worldwide](/demand/global-en/categories/sun-cream-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Childs Farm or EltaMD more popular in search?

In September 2026, EltaMD had more branded searches than Childs Farm among sun cream brands worldwide. EltaMD had about 60,500 branded searches, while Childs Farm had 9,900. EltaMD made up 1.5% of all sun cream brand searches we track, and Childs Farm accounted for 0.25%.

## Cite this page

Brandwave. "Childs Farm vs EltaMD: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/childs-farm-vs-eltamd

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/childs-farm-vs-eltamd. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
