--- title: "Chattermill vs Sprig: Which is searched more?" description: "Is Chattermill or Sprig more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Voice of customer platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/chattermill-vs-sprig" publisher: "Brandwave" --- # Chattermill vs Sprig: Which is searched more? Is Chattermill or Sprig more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Voice of customer platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Chattermill and Sprig - **Competitive set**: Voice of customer platforms - **Market**: Global - **Month measured**: Sep 2026 - **Chattermill Share of Search**: 0.19% - **Sprig Share of Search**: 0.02% ## Is Chattermill or Sprig more popular in search? - In September 2026, Chattermill had more branded searches than Sprig among voice of customer platforms worldwide. Chattermill had about 1,600 branded searches, while Sprig had 170. Chattermill made up 0.19% of all voice of customer platform searches we track, and Sprig accounted for 0.02%. - Chattermill was ahead of Sprig in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Chattermill’s share of searches among voice of customer platforms worldwide moved from 0.16% to 0.19%, and its estimated monthly branded searches moved from 1.9K to 1.6K. - Across the 12 months ending September 2026, Sprig’s share of searches among voice of customer platforms worldwide held steady at 0.02%, and its estimated monthly branded searches moved from 210 to 170. ## Top voice of customer platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Chattermill was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Sprig did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Qualtrics | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Medallia | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Chattermill | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Enterpret | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Thematic | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Sprinklr | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | InMoment | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | SurveyMonkey | 8th | 2 of 3 | 1 of 2 | 3 of 5 | | Alchemer | 9th | 1 of 3 | 0 of 2 | 1 of 5 | | Sprig | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about voice of customer platforms - Asked ChatGPT "Which voice of customer platform should I use?": 1. Qualtrics, 2. Medallia, 3. Chattermill, 4. Thematic, 5. Enterpret - Asked ChatGPT "What are the best voice of customer platforms?": 1. Qualtrics, 2. Medallia, 3. Chattermill, 4. InMoment, 5. Thematic, 6. SurveyMonkey, 7. Sprinklr, 8. Enterpret, 9. Alchemer - Asked ChatGPT "What's the best voice of customer platform for customer feedback?": 1. Qualtrics, 2. Medallia, 3. Enterpret, 4. Sprinklr, 5. Chattermill, 6. SurveyMonkey, 7. InMoment - Searched Google, AI Overview "customer feedback software": 1. SurveyMonkey, 2. Qualtrics - Searched Google, AI Overview "customer experience platform": 1. Qualtrics, 2. Medallia Not named in any answer: Sprig. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for voice of customer platforms worldwide in September 2026? - Estimated monthly branded searches for Sprig worldwide fell 19% over 12 measured months, from 210 to 170 in September 2026. - Estimated monthly branded searches for Chattermill worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026. ## Month by month | Month | Chattermill estimated searches | Chattermill Share of Search | Chattermill rank | Sprig estimated searches | Sprig Share of Search | Sprig rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.9K | 0.16% | 9 | 210 | 0.02% | 10 | | Nov 2025 | 1.6K | 0.15% | 9 | 170 | 0.02% | 10 | | Dec 2025 | 1.3K | 0.16% | 9 | 260 | 0.03% | 10 | | Jan 2026 | 1.6K | 0.17% | 9 | 210 | 0.02% | 10 | | Feb 2026 | 1.6K | 0.17% | 9 | 140 | 0.01% | 10 | | Mar 2026 | 1.9K | 0.17% | 9 | 170 | 0.01% | 10 | | Apr 2026 | 1.6K | 0.15% | 9 | 210 | 0.02% | 10 | | May 2026 | 1.6K | 0.16% | 9 | 210 | 0.02% | 10 | | Jun 2026 | 1.6K | 0.18% | 9 | 170 | 0.02% | 10 | | Jul 2026 | 1.6K | 0.21% | 9 | 170 | 0.02% | 10 | | Aug 2026 | 1.3K | 0.17% | 9 | 170 | 0.02% | 10 | | Sep 2026 | 1.6K | 0.19% | 9 | 170 | 0.02% | 10 | ## How each brand is measured Brandwave collects information about searches that people make online using Chattermill’s and Sprig’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Chattermill**: Measured on the search term “chattermill”. - **Sprig**: Measured on the search term “sprig.com”. - [Chattermill profile](/demand/global-en/brands/chattermill) - [Sprig profile](/demand/global-en/brands/sprig) - [All voice of customer platforms worldwide](/demand/global-en/categories/voice-of-customer-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Chattermill or Sprig more popular in search? In September 2026, Chattermill had more branded searches than Sprig among voice of customer platforms worldwide. Chattermill had about 1,600 branded searches, while Sprig had 170. Chattermill made up 0.19% of all voice of customer platform searches we track, and Sprig accounted for 0.02%. ## Cite this page Brandwave. "Chattermill vs Sprig: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/chattermill-vs-sprig This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/chattermill-vs-sprig. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.