--- title: "Charms Blow Pops vs Swizzels: Which is searched more?" description: "Is Charms Blow Pops or Swizzels more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lollies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/charms-blow-pops-vs-swizzels" publisher: "Brandwave" --- # Charms Blow Pops vs Swizzels: Which is searched more? Is Charms Blow Pops or Swizzels more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lollies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Charms Blow Pops and Swizzels - **Competitive set**: Lollies - **Market**: Global - **Month measured**: Sep 2026 - **Charms Blow Pops Share of Search**: 2.3% - **Swizzels Share of Search**: 0.3% ## Is Charms Blow Pops or Swizzels more popular in search? - In September 2026, Charms Blow Pops had more branded searches than Swizzels among lollies worldwide. Charms Blow Pops had about 33,100 branded searches, while Swizzels had 4,400. Charms Blow Pops made up 2.3% of all lolly searches we track, and Swizzels accounted for 0.3%. - Charms Blow Pops was ahead of Swizzels in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Charms Blow Pops’ share of searches among lollies worldwide moved from 3.1% to 2.3%, and its estimated monthly branded searches moved from 60.5K to 33.1K. - Across the 12 months ending September 2026, Swizzels’ share of searches among lollies worldwide moved from 0.34% to 0.3%, and its estimated monthly branded searches moved from 6.6K to 4.4K. ## Top lollies in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Charms Blow Pops was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Swizzels was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Charms Blow Pops was listed before Swizzels in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Chupa Chups | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Dum-Dums | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Tootsie Pops | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Charms Blow Pops | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Jolly Rancher | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Swizzels | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Haribo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Cadbury | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Mars | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Nestle | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Maynards Bassetts | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about lollies - Asked ChatGPT "Which lolly brand should I buy?": 1. Chupa Chups, 2. Charms Blow Pops, 3. Jolly Rancher, 4. Dum-Dums - Asked ChatGPT "What are the best lolly brand brands?": 1. Chupa Chups, 2. Dum-Dums, 3. Charms Blow Pops, 4. Tootsie Pops, 5. Jolly Rancher - Asked ChatGPT "What's the best lolly brand for sweet treats?": 1. Chupa Chups, 2. Dum-Dums, 3. Jolly Rancher, 4. Tootsie Pops - Searched Google, AI Overview "lollies": 1. Tootsie Pops, 2. Swizzels - Searched Google, AI Overview "fruit lollies": 1. Tootsie Pops, 2. Charms Blow Pops Not named in any answer: Haribo, Cadbury, Mars, Nestle and Maynards Bassetts. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for lollies worldwide in September 2026? - Estimated monthly branded searches for Charms Blow Pops worldwide fell 45.3% over 12 measured months, from 60.5K to 33.1K in September 2026. - Estimated monthly branded searches for Swizzels worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026. ## Month by month | Month | Charms Blow Pops estimated searches | Charms Blow Pops Share of Search | Charms Blow Pops rank | Swizzels estimated searches | Swizzels Share of Search | Swizzels rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 60.5K | 3.1% | 6 | 6.6K | 0.34% | 10 | | Nov 2025 | 40.5K | 1.7% | 7 | 5.4K | 0.23% | 10 | | Dec 2025 | 27.1K | 1.7% | 8 | 5.4K | 0.33% | 10 | | Jan 2026 | 33.1K | 2.1% | 7 | 4.4K | 0.28% | 10 | | Feb 2026 | 40.5K | 2.5% | 7 | 4.4K | 0.27% | 10 | | Mar 2026 | 40.5K | 2.3% | 7 | 3.6K | 0.2% | 10 | | Apr 2026 | 33.1K | 2% | 7 | 2.9K | 0.18% | 10 | | May 2026 | 33.1K | 2.1% | 7 | 2.9K | 0.19% | 10 | | Jun 2026 | 33.1K | 2.3% | 7 | 3.6K | 0.25% | 10 | | Jul 2026 | 27.1K | 1.9% | 7 | 3.6K | 0.26% | 10 | | Aug 2026 | 33.1K | 2.1% | 7 | 3.6K | 0.22% | 10 | | Sep 2026 | 33.1K | 2.3% | 7 | 4.4K | 0.3% | 10 | ## How each brand is measured Brandwave collects information about searches that people make online using Charms Blow Pops’ and Swizzels’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Charms Blow Pops**: Measured on the search term “blow pops”. - **Swizzels**: Measured on the search term “swizzels sweets”. - [Charms Blow Pops profile](/demand/global-en/brands/charms-blow-pops) - [Swizzels profile](/demand/global-en/brands/swizzels) - [All lollies worldwide](/demand/global-en/categories/lollies): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Charms Blow Pops or Swizzels more popular in search? In September 2026, Charms Blow Pops had more branded searches than Swizzels among lollies worldwide. Charms Blow Pops had about 33,100 branded searches, while Swizzels had 4,400. Charms Blow Pops made up 2.3% of all lolly searches we track, and Swizzels accounted for 0.3%. ## Cite this page Brandwave. "Charms Blow Pops vs Swizzels: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/charms-blow-pops-vs-swizzels This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/charms-blow-pops-vs-swizzels. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.