---
title: "Charlotte Tilbury vs Dior: Which is searched more?"
description: "Which is more popular in search, Charlotte Tilbury or Dior? Compare estimated monthly branded-search demand and Share of Search inside the Face palette brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/charlotte-tilbury-vs-dior"
publisher: "Brandwave"
---

# Charlotte Tilbury vs Dior: Which is searched more?

Which is more popular in search, Charlotte Tilbury or Dior? Compare estimated monthly branded-search demand and Share of Search inside the Face palette brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Charlotte Tilbury and Dior
- **Competitive set**: Face palette brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Charlotte Tilbury Share of Search**: 62.9%
- **Dior Share of Search**: 18.9%

## Which is more popular in search, Charlotte Tilbury or Dior?

- In September 2026, Charlotte Tilbury had more branded searches than Dior among face palette brands worldwide. Charlotte Tilbury was estimated to have 1.5M branded searches compared to Dior’s 450K, and held a 62.9% Share of Search versus Dior’s 18.9%.
- Charlotte Tilbury was ahead of Dior in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Charlotte Tilbury’s estimated Share of Search among face palette brands worldwide moved from 65.8% to 62.9%, and its estimated monthly branded searches held steady at 1.5M.
- Across the 12 months ending September 2026, Dior’s estimated Share of Search among face palette brands worldwide moved from 19.7% to 18.9%, and its estimated monthly branded searches held steady at 450K.

## How did search popularity change for face palette brands worldwide in September 2026?

- In September 2026, Dior lost estimated Share of Search among face palette brands worldwide, from 23.9% to 18.9%.
- In September 2026, Charlotte Tilbury lost estimated Share of Search among face palette brands worldwide, from 65.1% to 62.9%.

## Month by month

| Month | Charlotte Tilbury estimated searches | Charlotte Tilbury Share of Search | Charlotte Tilbury rank | Dior estimated searches | Dior Share of Search | Dior rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.5M | 65.8% | 1 | 450K | 19.7% | 2 |
| Nov 2025 | 3.4M | 78.6% | 1 | 450K | 10.6% | 3 |
| Dec 2025 | 2.7M | 74.7% | 1 | 550K | 15% | 2 |
| Jan 2026 | 1.5M | 62.2% | 1 | 550K | 22.8% | 2 |
| Feb 2026 | 1.2M | 62.7% | 1 | 450K | 23.1% | 2 |
| Mar 2026 | 1.5M | 67.2% | 1 | 450K | 20.2% | 2 |
| Apr 2026 | 1.2M | 63.1% | 1 | 450K | 23.3% | 2 |
| May 2026 | 1.2M | 60.9% | 1 | 550K | 27.5% | 2 |
| Jun 2026 | 1.2M | 64.7% | 1 | 450K | 23.9% | 2 |
| Jul 2026 | 1.5M | 65.8% | 1 | 550K | 24.1% | 2 |
| Aug 2026 | 1.5M | 65.1% | 1 | 550K | 23.9% | 2 |
| Sep 2026 | 1.5M | 62.9% | 1 | 450K | 18.9% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Charlotte Tilbury’s and Dior’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Charlotte Tilbury**: Measured on the search term “charlotte tilbury”.
- **Dior**: Measured on the search term “dior bag”.

- [Charlotte Tilbury profile](/demand/global-en/brands/charlotte-tilbury)
- [Dior profile](/demand/global-en/brands/dior)
- [All face palette brands worldwide](/demand/global-en/categories/face-palette-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Charlotte Tilbury or Dior?

In September 2026, Charlotte Tilbury had more branded searches than Dior among face palette brands worldwide. Charlotte Tilbury was estimated to have 1.5M branded searches compared to Dior’s 450K, and held a 62.9% Share of Search versus Dior’s 18.9%.

## Cite this page

Brandwave. "Charlotte Tilbury vs Dior: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/charlotte-tilbury-vs-dior

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/charlotte-tilbury-vs-dior. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.