--- title: "Cetaphil vs RoC: Which is searched more?" description: "Is Cetaphil or RoC more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Night cream brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/cetaphil-vs-roc" publisher: "Brandwave" --- # Cetaphil vs RoC: Which is searched more? Is Cetaphil or RoC more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Night cream brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cetaphil and RoC - **Competitive set**: Night cream brands - **Market**: Global - **Month measured**: Sep 2026 - **Cetaphil Share of Search**: 29.6% - **RoC Share of Search**: 0.44% ## Is Cetaphil or RoC more popular in search? - In September 2026, Cetaphil had more branded searches than RoC among night cream brands worldwide. Cetaphil had about 1 million branded searches, while RoC had 14,800. Cetaphil made up 29.6% of all night cream brand searches we track, and RoC accounted for 0.44%. - Cetaphil was ahead of RoC in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Cetaphil’s share of searches among night cream brands worldwide moved from 24.4% to 29.6%, and its estimated monthly branded searches held steady at 1M. - Across the 12 months ending September 2026, RoC’s share of searches among night cream brands worldwide moved from 0.3% to 0.44%, and its estimated monthly branded searches moved from 12.1K to 14.8K. ## Top night cream brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, RoC was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Cetaphil did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | CeraVe | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Olay | 2nd | 1 of 3 | 1 of 2 | 2 of 5 | | Estée Lauder | 3rd | 1 of 3 | 0 of 2 | 1 of 5 | | RoC | 3rd | 0 of 3 | 1 of 2 | 1 of 5 | | Cetaphil | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | L'Oréal Paris | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about night cream brands - Asked ChatGPT "Which night cream brand should I buy?": 1. CeraVe - Asked ChatGPT "What are the best night cream brands?": 1. CeraVe, 2. Olay, 3. Estée Lauder - Asked ChatGPT "What's the best night cream brand for dry skin?": 1. CeraVe - Searched Google, AI Overview "best night cream": 1. CeraVe, 2. Olay, 3. RoC - Searched Google, AI Overview "night cream for dry skin": 1. CeraVe Not named in any answer: Cetaphil and L'Oréal Paris. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for night cream brands worldwide in September 2026? - In September 2026, Cetaphil gained share of searches among night cream brands worldwide, from 26.9% to 29.6%. - In September 2026, RoC fell from 4th to 6th among night cream brands worldwide. ## Month by month | Month | Cetaphil estimated searches | Cetaphil Share of Search | Cetaphil rank | RoC estimated searches | RoC Share of Search | RoC rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1M | 24.4% | 3 | 12.1K | 0.3% | 6 | | Nov 2025 | 1.2M | 24.8% | 3 | 12.1K | 0.25% | 6 | | Dec 2025 | 1M | 22.8% | 3 | 12.1K | 0.28% | 6 | | Jan 2026 | 1.2M | 29.7% | 2 | 18.1K | 0.44% | 5 | | Feb 2026 | 1M | 25.8% | 2 | 18.1K | 0.47% | 5 | | Mar 2026 | 1.2M | 28.1% | 2 | 40.5K | 0.93% | 4 | | Apr 2026 | 1.2M | 29.6% | 2 | 33.1K | 0.8% | 4 | | May 2026 | 1M | 25.7% | 2 | 27.1K | 0.7% | 4 | | Jun 2026 | 1M | 26.8% | 2 | 40.5K | 1.1% | 4 | | Jul 2026 | 1M | 26.6% | 2 | 74K | 2% | 4 | | Aug 2026 | 1M | 26.9% | 2 | 33.1K | 0.89% | 4 | | Sep 2026 | 1M | 29.6% | 2 | 14.8K | 0.44% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Cetaphil’s and RoC’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cetaphil**: Measured on the search term “cetaphil”. - **RoC**: Measured on the search term “roc retinol night cream”. - [Cetaphil profile](/demand/global-en/brands/cetaphil) - [RoC profile](/demand/global-en/brands/roc) - [All night cream brands worldwide](/demand/global-en/categories/night-cream-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Cetaphil or RoC more popular in search? In September 2026, Cetaphil had more branded searches than RoC among night cream brands worldwide. Cetaphil had about 1 million branded searches, while RoC had 14,800. Cetaphil made up 29.6% of all night cream brand searches we track, and RoC accounted for 0.44%. ## Cite this page Brandwave. "Cetaphil vs RoC: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/cetaphil-vs-roc This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cetaphil-vs-roc. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.