--- title: "Certify vs SAP Concur: Which is more popular by branded search?" description: "Which is more popular in search, Certify or SAP Concur? Compare estimated monthly branded-search demand and Share of Search inside the Expense reporting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/certify-vs-sap-concur" publisher: "Brandwave" --- # Certify vs SAP Concur: Which is more popular by branded search? Which is more popular in search, Certify or SAP Concur? Compare estimated monthly branded-search demand and Share of Search inside the Expense reporting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Certify and SAP Concur - **Competitive set**: Expense reporting platforms - **Market**: Global - **Month measured**: Aug 2026 - **Certify Share of Search**: 0.06% - **SAP Concur Share of Search**: 54% ## Which is more popular in search, Certify or SAP Concur? - In August 2026, SAP Concur had more branded searches than Certify among expense reporting platforms worldwide. SAP Concur was estimated to have 220K branded searches compared to Certify’s 260, and held a 54% Share of Search versus Certify’s 0.06%. - SAP Concur was ahead of Certify in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Certify’s estimated Share of Search among expense reporting platforms worldwide moved from 0.21% to 0.06%, and its estimated monthly branded searches moved from 1K to 260. - Across the 11 months ending August 2026, SAP Concur’s estimated Share of Search among expense reporting platforms worldwide moved from 56.4% to 54%, and its estimated monthly branded searches moved from 270K to 220K. ## How did search popularity change for expense reporting platforms worldwide in August 2026? - Estimated monthly branded searches for Certify worldwide fell 74% over 11 measured months, from 1K to 260 in August 2026. - Estimated monthly branded searches for SAP Concur worldwide fell 18.5% over 11 measured months, from 270K to 220K in August 2026. ## Month by month | Month | Certify estimated searches | Certify Share of Search | Certify rank | SAP Concur estimated searches | SAP Concur Share of Search | SAP Concur rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1K | 0.21% | 5 | 270K | 56.4% | 1 | | Nov 2025 | 720 | 0.18% | 5 | 222K | 55.8% | 1 | | Dec 2025 | 720 | 0.17% | 5 | 219K | 52.3% | 1 | | Jan 2026 | 720 | 0.17% | 5 | 223K | 52.7% | 1 | | Feb 2026 | 720 | 0.18% | 5 | 224K | 55.8% | 1 | | Mar 2026 | 720 | 0.15% | 5 | 271K | 55.7% | 1 | | Apr 2026 | 590 | 0.13% | 5 | 268K | 58.6% | 1 | | May 2026 | 480 | 0.12% | 5 | 223K | 54.3% | 1 | | Jun 2026 | 480 | 0.11% | 5 | 267K | 58.7% | 1 | | Jul 2026 | 320 | 0.08% | 5 | 221K | 54.1% | 1 | | Aug 2026 | 260 | 0.06% | 5 | 220K | 54% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Certify’s and SAP Concur’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Certify**: Measured on the search term “certify expense”. - **SAP Concur**: Measured on the search terms “concur app”, “concur expense”, “concur expense app”, “concur expense management”, “concur expense software”, “concur expenseit”, “concur mobile app”, “concur travel”, “concur travel app”, “SAP Concur”, “sap concur app”, “sap concur expense”, “sap concur expense management”, “sap concur expenseit”, “sap concur mobile app”, “sap concur pricing”, “sap concur software”, “sap concur travel” and “sap concur travel and expense”, summed into one figure. - [Certify profile](/demand/global-en/brands/certify) - [SAP Concur profile](/demand/global-en/brands/sap-concur) - [All expense reporting platforms worldwide](/demand/global-en/categories/expense-reporting-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Certify or SAP Concur? In August 2026, SAP Concur had more branded searches than Certify among expense reporting platforms worldwide. SAP Concur was estimated to have 220K branded searches compared to Certify’s 260, and held a 54% Share of Search versus Certify’s 0.06%. ## Cite this page Brandwave. "Certify vs SAP Concur: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/certify-vs-sap-concur This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/certify-vs-sap-concur. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.