---
title: "Caterpillar vs Kobelco: Which is searched more?"
description: "Which is more popular in search, Caterpillar or Kobelco? Compare estimated monthly branded-search demand and Share of Search inside the Excavator brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/caterpillar-vs-kobelco"
publisher: "Brandwave"
---

# Caterpillar vs Kobelco: Which is searched more?

Which is more popular in search, Caterpillar or Kobelco? Compare estimated monthly branded-search demand and Share of Search inside the Excavator brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Caterpillar and Kobelco
- **Competitive set**: Excavator brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Caterpillar Share of Search**: 7.8%
- **Kobelco Share of Search**: 14.2%

## Which is more popular in search, Caterpillar or Kobelco?

- In September 2026, Kobelco had more branded searches than Caterpillar among excavator brands worldwide. Kobelco was estimated to have 49.5K branded searches compared to Caterpillar’s 27.1K, and held a 14.2% Share of Search versus Caterpillar’s 7.8%.
- Kobelco was ahead of Caterpillar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Caterpillar’s estimated Share of Search among excavator brands worldwide moved from 11.7% to 7.8%, and its estimated monthly branded searches moved from 40.5K to 27.1K.
- Across the 12 months ending September 2026, Kobelco’s estimated Share of Search among excavator brands worldwide moved from 14.3% to 14.2%, and its estimated monthly branded searches held steady at 49.5K.

## How did search popularity change for excavator brands worldwide in September 2026?

- In September 2026, Kobelco gained estimated Share of Search among excavator brands worldwide, from 13.7% to 14.2%.
- In September 2026, Caterpillar lost estimated Share of Search among excavator brands worldwide, from 11.2% to 7.8%.

## Month by month

| Month | Caterpillar estimated searches | Caterpillar Share of Search | Caterpillar rank | Kobelco estimated searches | Kobelco Share of Search | Kobelco rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40.5K | 11.7% | 4 | 49.5K | 14.3% | 3 |
| Nov 2025 | 33.1K | 9.8% | 4 | 49.5K | 14.7% | 3 |
| Dec 2025 | 33.1K | 10.5% | 4 | 49.5K | 15.7% | 3 |
| Jan 2026 | 40.5K | 12.5% | 4 | 49.5K | 15.2% | 3 |
| Feb 2026 | 40.5K | 12.7% | 4 | 49.5K | 15.5% | 3 |
| Mar 2026 | 40.5K | 11% | 4 | 49.5K | 13.4% | 3 |
| Apr 2026 | 40.5K | 11.7% | 4 | 49.5K | 14.3% | 3 |
| May 2026 | 40.5K | 10.3% | 4 | 49.5K | 12.6% | 3 |
| Jun 2026 | 33.1K | 9.3% | 4 | 49.5K | 14% | 3 |
| Jul 2026 | 33.1K | 9.4% | 4 | 49.5K | 14% | 3 |
| Aug 2026 | 40.5K | 11.2% | 4 | 49.5K | 13.7% | 3 |
| Sep 2026 | 27.1K | 7.8% | 4 | 49.5K | 14.2% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Caterpillar’s and Kobelco’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Caterpillar**: Measured on the search term “caterpillar excavator”.
- **Kobelco**: Measured on the search term “kobelco”.

- [Caterpillar profile](/demand/global-en/brands/caterpillar)
- [Kobelco profile](/demand/global-en/brands/kobelco)
- [All excavator brands worldwide](/demand/global-en/categories/excavator-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Caterpillar or Kobelco?

In September 2026, Kobelco had more branded searches than Caterpillar among excavator brands worldwide. Kobelco was estimated to have 49.5K branded searches compared to Caterpillar’s 27.1K, and held a 14.2% Share of Search versus Caterpillar’s 7.8%.

## Cite this page

Brandwave. "Caterpillar vs Kobelco: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/caterpillar-vs-kobelco

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/caterpillar-vs-kobelco. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.