---
title: "Cascade Yarns vs Lion Brand: Which is more popular by branded search?"
description: "Which is more popular in search, Cascade Yarns or Lion Brand? Compare estimated monthly branded-search demand and Share of Search inside the Knitting yarn set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/cascade-yarns-vs-lion-brand"
publisher: "Brandwave"
---

# Cascade Yarns vs Lion Brand: Which is more popular by branded search?

Which is more popular in search, Cascade Yarns or Lion Brand? Compare estimated monthly branded-search demand and Share of Search inside the Knitting yarn set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Cascade Yarns and Lion Brand
- **Competitive set**: Knitting yarn
- **Market**: Global
- **Month measured**: Aug 2026
- **Cascade Yarns Share of Search**: 9.2%
- **Lion Brand Share of Search**: 46%

## Which is more popular in search, Cascade Yarns or Lion Brand?

- In August 2026, Lion Brand had more branded searches than Cascade Yarns among knitting yarn worldwide. Lion Brand was estimated to have 49.5K branded searches compared to Cascade Yarns’ 9.9K, and held a 46% Share of Search versus Cascade Yarns’ 9.2%.
- Lion Brand was ahead of Cascade Yarns in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cascade Yarns’ estimated Share of Search among knitting yarn worldwide moved from 7.3% to 9.2%, and its estimated monthly branded searches held steady at 9.9K.
- Across the 11 months ending August 2026, Lion Brand’s estimated Share of Search among knitting yarn worldwide moved from 44.7% to 46%, and its estimated monthly branded searches moved from 60.5K to 49.5K.

## How did search popularity change for knitting yarn worldwide in August 2026?

- In August 2026, Cascade Yarns gained estimated Share of Search among knitting yarn worldwide, from 6.3% to 9.2%.
- In August 2026, Lion Brand lost estimated Share of Search among knitting yarn worldwide, from 47.5% to 46%.

## Month by month

| Month | Cascade Yarns estimated searches | Cascade Yarns Share of Search | Cascade Yarns rank | Lion Brand estimated searches | Lion Brand Share of Search | Lion Brand rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 9.9K | 7.3% | 5 | 60.5K | 44.7% | 1 |
| Nov 2025 | 9.9K | 6.4% | 5 | 74K | 47.6% | 1 |
| Dec 2025 | 9.9K | 6.4% | 5 | 74K | 48.1% | 1 |
| Jan 2026 | 12.1K | 7.3% | 5 | 74K | 44.8% | 1 |
| Feb 2026 | 9.9K | 7.7% | 5 | 60.5K | 47% | 1 |
| Mar 2026 | 8.1K | 6.2% | 5 | 60.5K | 46.4% | 1 |
| Apr 2026 | 8.1K | 7.6% | 5 | 49.5K | 46.3% | 1 |
| May 2026 | 6.6K | 6.7% | 5 | 49.5K | 49.9% | 1 |
| Jun 2026 | 6.6K | 7.3% | 5 | 40.5K | 44.6% | 1 |
| Jul 2026 | 6.6K | 6.3% | 5 | 49.5K | 47.5% | 1 |
| Aug 2026 | 9.9K | 9.2% | 5 | 49.5K | 46% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Cascade Yarns’ and Lion Brand’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Cascade Yarns**: Measured on the search term “cascade yarns”.
- **Lion Brand**: Measured on the search term “lion brand yarn”.

- [Cascade Yarns profile](/demand/global-en/brands/cascade-yarns)
- [Lion Brand profile](/demand/global-en/brands/lion-brand)
- [All knitting yarn worldwide](/demand/global-en/categories/knitting-yarn): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Cascade Yarns or Lion Brand?

In August 2026, Lion Brand had more branded searches than Cascade Yarns among knitting yarn worldwide. Lion Brand was estimated to have 49.5K branded searches compared to Cascade Yarns’ 9.9K, and held a 46% Share of Search versus Cascade Yarns’ 9.2%.

## Cite this page

Brandwave. "Cascade Yarns vs Lion Brand: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/cascade-yarns-vs-lion-brand

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/cascade-yarns-vs-lion-brand. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.