--- title: "Carhartt WIP vs Fear of God Essentials: Which is searched more?" description: "Is Carhartt WIP or Fear of God Essentials more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Streetwear brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/carhartt-wip-vs-fear-of-god-essentials" publisher: "Brandwave" --- # Carhartt WIP vs Fear of God Essentials: Which is searched more? Is Carhartt WIP or Fear of God Essentials more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Streetwear brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Carhartt WIP and Fear of God Essentials - **Competitive set**: Streetwear brands - **Market**: Global - **Month measured**: Sep 2026 - **Carhartt WIP Share of Search**: 30.8% - **Fear of God Essentials Share of Search**: 1.4% ## Is Carhartt WIP or Fear of God Essentials more popular in search? - In September 2026, Carhartt WIP had more branded searches than Fear of God Essentials among streetwear brands worldwide. Carhartt WIP had about 3 million branded searches, while Fear of God Essentials had 135,000. Carhartt WIP made up 30.8% of all streetwear brand searches we track, and Fear of God Essentials accounted for 1.4%. - Carhartt WIP was ahead of Fear of God Essentials in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Carhartt WIP’s share of searches among streetwear brands worldwide moved from 36.2% to 30.8%, and its estimated monthly branded searches moved from 4.5M to 3M. - Across the 12 months ending September 2026, Fear of God Essentials’ share of searches among streetwear brands worldwide moved from 1.3% to 1.4%, and its estimated monthly branded searches moved from 165K to 135K. ## How did search popularity change for streetwear brands worldwide in September 2026? - In September 2026, Carhartt WIP overtook Supreme to become the leader among streetwear brands worldwide, with 30.8% of the searches. - Estimated monthly branded searches for Fear of God Essentials worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026. ## Month by month | Month | Carhartt WIP estimated searches | Carhartt WIP Share of Search | Carhartt WIP rank | Fear of God Essentials estimated searches | Fear of God Essentials Share of Search | Fear of God Essentials rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.5M | 36.2% | 1 | 165K | 1.3% | 9 | | Nov 2025 | 6.6M | 44.6% | 1 | 201K | 1.4% | 9 | | Dec 2025 | 6.6M | 42.8% | 1 | 301K | 2% | 9 | | Jan 2026 | 4.5M | 39% | 1 | 165K | 1.4% | 9 | | Feb 2026 | 3M | 31% | 1 | 135K | 1.4% | 9 | | Mar 2026 | 3M | 28% | 1 | 135K | 1.3% | 9 | | Apr 2026 | 2.5M | 26.5% | 1 | 135K | 1.4% | 9 | | May 2026 | 2.1M | 22.5% | 2 | 165K | 1.8% | 9 | | Jun 2026 | 2M | 24.3% | 1 | 110K | 1.3% | 9 | | Jul 2026 | 2.1M | 24.9% | 1 | 110K | 1.3% | 9 | | Aug 2026 | 2.5M | 24.3% | 2 | 135K | 1.3% | 9 | | Sep 2026 | 3M | 30.8% | 1 | 135K | 1.4% | 9 | ## How each brand is measured Brandwave collects information about searches that people make online using Carhartt WIP’s and Fear of God Essentials’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Carhartt WIP**: Measured on the search terms “carhartt” and “carharttwip”, summed into one figure. - **Fear of God Essentials**: Measured on the search term “fear of god essentials”. - [Carhartt WIP profile](/demand/global-en/brands/carhartt-wip) - [Fear of God Essentials profile](/demand/global-en/brands/fear-of-god-essentials) - [All streetwear brands worldwide](/demand/global-en/categories/streetwear-brands): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Carhartt WIP or Fear of God Essentials more popular in search? In September 2026, Carhartt WIP had more branded searches than Fear of God Essentials among streetwear brands worldwide. Carhartt WIP had about 3 million branded searches, while Fear of God Essentials had 135,000. Carhartt WIP made up 30.8% of all streetwear brand searches we track, and Fear of God Essentials accounted for 1.4%. ## Cite this page Brandwave. "Carhartt WIP vs Fear of God Essentials: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/carhartt-wip-vs-fear-of-god-essentials This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/carhartt-wip-vs-fear-of-god-essentials. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.