---
title: "Care.com vs Pawshake: Which is searched more?"
description: "Is Care.com or Pawshake more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pet sitting marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/care-com-vs-pawshake"
publisher: "Brandwave"
---

# Care.com vs Pawshake: Which is searched more?

Is Care.com or Pawshake more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pet sitting marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Care.com and Pawshake
- **Competitive set**: Pet sitting marketplaces
- **Market**: Global
- **Month measured**: Sep 2026
- **Care.com Share of Search**: 21.1%
- **Pawshake Share of Search**: 17.3%

## Is Care.com or Pawshake more popular in search?

- In September 2026, Care.com had more branded searches than Pawshake among pet sitting marketplaces worldwide. Care.com had about 60,500 branded searches, while Pawshake had 49,500. Care.com made up 21.1% of all pet sitting marketplace searches we track, and Pawshake accounted for 17.3%.
- Care.com was ahead of Pawshake in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Care.com’s share of searches among pet sitting marketplaces worldwide moved from 21.8% to 21.1%, and its estimated monthly branded searches held steady at 60.5K.
- Across the 12 months ending September 2026, Pawshake’s share of searches among pet sitting marketplaces worldwide moved from 14.6% to 17.3%, and its estimated monthly branded searches moved from 40.5K to 49.5K.

## Top pet sitting marketplaces in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Care.com was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Pawshake did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Rover | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| TrustedHousesitters | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Wag | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Care.com | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Fetch! Pet Care | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Pawshake | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about pet sitting marketplaces

- Asked ChatGPT "Which pet sitting marketplace should I use?": 1. Rover, 2. TrustedHousesitters, 3. Care.com, 4. Fetch! Pet Care
- Asked ChatGPT "What are the best pet sitting marketplaces?": 1. Rover, 2. TrustedHousesitters, 3. Wag, 4. Care.com
- Asked ChatGPT "What's the best pet sitting marketplace for a dog owner travelling?": 1. Rover, 2. TrustedHousesitters, 3. Wag
- Searched Google, AI Overview "dog walking app": 1. Rover, 2. Wag
- Searched Google, AI Overview "pet sitter app": 1. Rover, 2. Wag, 3. TrustedHousesitters, 4. Fetch! Pet Care

Not named in any answer: Pawshake.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for pet sitting marketplaces worldwide in September 2026?

- Estimated monthly branded searches for Pawshake worldwide rose 22.2% over 12 measured months, from 40.5K to 49.5K in September 2026.

## Month by month

| Month | Care.com estimated searches | Care.com Share of Search | Care.com rank | Pawshake estimated searches | Pawshake Share of Search | Pawshake rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 60.5K | 21.8% | 2 | 40.5K | 14.6% | 3 |
| Nov 2025 | 60.5K | 21.9% | 2 | 40.5K | 14.6% | 3 |
| Dec 2025 | 60.5K | 21.8% | 2 | 40.5K | 14.6% | 3 |
| Jan 2026 | 74K | 21.9% | 2 | 49.5K | 14.6% | 3 |
| Feb 2026 | 60.5K | 21.8% | 2 | 40.5K | 14.6% | 3 |
| Mar 2026 | 74K | 24.6% | 2 | 49.5K | 16.4% | 3 |
| Apr 2026 | 60.5K | 21.1% | 2 | 49.5K | 17.2% | 3 |
| May 2026 | 60.5K | 21.2% | 2 | 49.5K | 17.3% | 3 |
| Jun 2026 | 60.5K | 21.1% | 2 | 49.5K | 17.2% | 3 |
| Jul 2026 | 74K | 23.8% | 2 | 60.5K | 19.4% | 3 |
| Aug 2026 | 74K | 21.3% | 2 | 60.5K | 17.4% | 3 |
| Sep 2026 | 60.5K | 21.1% | 2 | 49.5K | 17.3% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Care.com’s and Pawshake’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Care.com**: Measured on the search terms “care com” and “care.com”, summed into one figure.
- **Pawshake**: Measured on the search term “pawshake”.

- [Care.com profile](/demand/global-en/brands/care-com)
- [Pawshake profile](/demand/global-en/brands/pawshake)
- [All pet sitting marketplaces worldwide](/demand/global-en/categories/pet-sitting-marketplaces): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Care.com or Pawshake more popular in search?

In September 2026, Care.com had more branded searches than Pawshake among pet sitting marketplaces worldwide. Care.com had about 60,500 branded searches, while Pawshake had 49,500. Care.com made up 21.1% of all pet sitting marketplace searches we track, and Pawshake accounted for 17.3%.

## Cite this page

Brandwave. "Care.com vs Pawshake: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/care-com-vs-pawshake

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/care-com-vs-pawshake. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
