--- title: "Captiv8 vs Upfluence: Which is searched more?" description: "Is Captiv8 or Upfluence more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Influencer campaign management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/captiv8-vs-upfluence" publisher: "Brandwave" --- # Captiv8 vs Upfluence: Which is searched more? Is Captiv8 or Upfluence more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Influencer campaign management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Captiv8 and Upfluence - **Competitive set**: Influencer campaign management platforms - **Market**: Global - **Month measured**: Sep 2026 - **Captiv8 Share of Search**: 2.1% - **Upfluence Share of Search**: 13% ## Is Captiv8 or Upfluence more popular in search? - In September 2026, Upfluence had more branded searches than Captiv8 among influencer campaign management platforms worldwide. Upfluence had about 14,900 branded searches, while Captiv8 had 2,400. Upfluence made up 13% of all influencer campaign management platform searches we track, and Captiv8 accounted for 2.1%. - Upfluence was ahead of Captiv8 in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Captiv8’s share of searches among influencer campaign management platforms worldwide moved from 2.7% to 2.1%, and its estimated monthly branded searches moved from 3.6K to 2.4K. - Across the 12 months ending September 2026, Upfluence’s share of searches among influencer campaign management platforms worldwide moved from 20.6% to 13%, and its estimated monthly branded searches moved from 27.2K to 14.9K. ## Top influencer campaign management platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Upfluence was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Captiv8 did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Modash | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | GRIN | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Upfluence | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Aspire | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | CreatorIQ | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Skeepers | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Captiv8 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | IZEA | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | TRIBE | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Linqia | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about influencer campaign management platforms - Asked ChatGPT "Which influencer campaign management platform should I use?": 1. Modash, 2. GRIN, 3. Aspire, 4. Upfluence, 5. CreatorIQ - Asked ChatGPT "What are the best influencer campaign management platforms?": 1. Modash, 2. GRIN, 3. CreatorIQ, 4. Aspire, 5. Upfluence - Asked ChatGPT "What's the best influencer campaign management platform for paid creator campaigns?": 1. Aspire, 2. CreatorIQ, 3. GRIN, 4. Modash - Searched Google, AI Overview "best influencer platform": 1. Upfluence, 2. Modash, 3. GRIN - Searched Google, AI Overview "influencer management tool": 1. Upfluence, 2. Modash, 3. GRIN Not named in any answer: Skeepers, Captiv8, IZEA, TRIBE and Linqia. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for influencer campaign management platforms worldwide in September 2026? - Upfluence’s share of searches among influencer campaign management platforms worldwide has lost ground for 3 months in a row, from 14.4% to 13% in September 2026. - Estimated monthly branded searches for Captiv8 worldwide fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026. ## Month by month | Month | Captiv8 estimated searches | Captiv8 Share of Search | Captiv8 rank | Upfluence estimated searches | Upfluence Share of Search | Upfluence rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.6K | 2.7% | 6 | 27.2K | 20.6% | 3 | | Nov 2025 | 2.9K | 2.3% | 6 | 27.2K | 21.2% | 3 | | Dec 2025 | 2.4K | 2.1% | 6 | 22.4K | 20.1% | 3 | | Jan 2026 | 2.9K | 2% | 6 | 27.7K | 19% | 3 | | Feb 2026 | 2.9K | 2.1% | 5 | 28.1K | 20.7% | 3 | | Mar 2026 | 2.9K | 2% | 5 | 28.1K | 19.3% | 3 | | Apr 2026 | 2.9K | 1.9% | 6 | 31.5K | 21.1% | 3 | | May 2026 | 2.9K | 2.1% | 5 | 19.4K | 14.2% | 3 | | Jun 2026 | 2.9K | 2.3% | 5 | 18.2K | 14.4% | 3 | | Jul 2026 | 2.4K | 1.9% | 5 | 18.2K | 14.3% | 3 | | Aug 2026 | 2.4K | 2.1% | 5 | 15.1K | 13% | 4 | | Sep 2026 | 2.4K | 2.1% | 5 | 14.9K | 13% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Captiv8’s and Upfluence’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Captiv8**: Measured on the search term “captiv8”. - **Upfluence**: Measured on the search terms “upfluence” and “upfluence influencer marketing”, summed into one figure. - [Captiv8 profile](/demand/global-en/brands/captiv8) - [Upfluence profile](/demand/global-en/brands/upfluence) - [All influencer campaign management platforms worldwide](/demand/global-en/categories/influencer-campaign-management-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Captiv8 or Upfluence more popular in search? In September 2026, Upfluence had more branded searches than Captiv8 among influencer campaign management platforms worldwide. Upfluence had about 14,900 branded searches, while Captiv8 had 2,400. Upfluence made up 13% of all influencer campaign management platform searches we track, and Captiv8 accounted for 2.1%. ## Cite this page Brandwave. "Captiv8 vs Upfluence: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/captiv8-vs-upfluence This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/captiv8-vs-upfluence. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.