---
title: "CapCut vs Filmora: Which is more popular by branded search?"
description: "Which is more popular in search, CapCut or Filmora? Compare estimated monthly branded-search demand and Share of Search inside the Video editing software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/capcut-vs-filmora"
publisher: "Brandwave"
---

# CapCut vs Filmora: Which is more popular by branded search?

Which is more popular in search, CapCut or Filmora? Compare estimated monthly branded-search demand and Share of Search inside the Video editing software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: CapCut and Filmora
- **Competitive set**: Video editing software
- **Market**: Global
- **Month measured**: Aug 2026
- **CapCut Share of Search**: 86.7%
- **Filmora Share of Search**: 1.9%

## Which is more popular in search, CapCut or Filmora?

- In August 2026, CapCut had more branded searches than Filmora among video editing software worldwide. CapCut was estimated to have 17.1M branded searches compared to Filmora’s 368K, and held an 86.7% Share of Search versus Filmora’s 1.9%.
- CapCut was ahead of Filmora in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, CapCut’s estimated Share of Search among video editing software worldwide moved from 85.5% to 86.7%, and its estimated monthly branded searches moved from 17M to 17.1M.
- Across the 11 months ending August 2026, Filmora’s estimated Share of Search among video editing software worldwide moved from 2.8% to 1.9%, and its estimated monthly branded searches moved from 550K to 368K.

## How did search popularity change for video editing software worldwide in August 2026?

- In August 2026, CapCut lost estimated Share of Search among video editing software worldwide, from 88% to 86.7%.
- Estimated monthly branded searches for Filmora worldwide fell 33.1% over 11 measured months, from 550K to 368K in August 2026.

## Month by month

| Month | CapCut estimated searches | CapCut Share of Search | CapCut rank | Filmora estimated searches | Filmora Share of Search | Filmora rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 17M | 85.5% | 1 | 550K | 2.8% | 3 |
| Nov 2025 | 17.1M | 85.5% | 1 | 550K | 2.8% | 3 |
| Dec 2025 | 20.7M | 88.3% | 1 | 450K | 1.9% | 3 |
| Jan 2026 | 20.8M | 87.6% | 1 | 550K | 2.3% | 3 |
| Feb 2026 | 17M | 87.5% | 1 | 450K | 2.3% | 3 |
| Mar 2026 | 20.8M | 88.4% | 1 | 450K | 1.9% | 3 |
| Apr 2026 | 17M | 86.4% | 1 | 450K | 2.3% | 3 |
| May 2026 | 20.8M | 88.6% | 1 | 450K | 1.9% | 3 |
| Jun 2026 | 17.1M | 86.1% | 1 | 450K | 2.3% | 3 |
| Jul 2026 | 17.1M | 88% | 1 | 450K | 2.3% | 3 |
| Aug 2026 | 17.1M | 86.7% | 1 | 368K | 1.9% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using CapCut’s and Filmora’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **CapCut**: Measured on the search terms “capcut” and “capcut video editor”, summed into one figure.
- **Filmora**: Measured on the search term “filmora”.

- [CapCut profile](/demand/global-en/brands/capcut)
- [Filmora profile](/demand/global-en/brands/filmora)
- [All video editing software worldwide](/demand/global-en/categories/video-editing-software): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, CapCut or Filmora?

In August 2026, CapCut had more branded searches than Filmora among video editing software worldwide. CapCut was estimated to have 17.1M branded searches compared to Filmora’s 368K, and held an 86.7% Share of Search versus Filmora’s 1.9%.

## Cite this page

Brandwave. "CapCut vs Filmora: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/capcut-vs-filmora

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/capcut-vs-filmora. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.