---
title: "Canterbury vs Macron: Which is searched more?"
description: "Is Canterbury or Macron more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Rugby gear brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/canterbury-vs-macron"
publisher: "Brandwave"
---

# Canterbury vs Macron: Which is searched more?

Is Canterbury or Macron more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Rugby gear brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Canterbury and Macron
- **Competitive set**: Rugby gear brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Canterbury Share of Search**: 35.8%
- **Macron Share of Search**: 34.3%

## Is Canterbury or Macron more popular in search?

- In September 2026, Canterbury had more branded searches than Macron among rugby gear brands worldwide. Canterbury had about 34,600 branded searches, while Macron had 33,100. Canterbury made up 35.8% of all rugby gear brand searches we track, and Macron accounted for 34.3%.
- The lead changed hands 2 times in the 12 months ending September 2026: Macron took it in December 2025, Canterbury took it in August 2026.
- Across the 12 months ending September 2026, Canterbury’s share of searches among rugby gear brands worldwide moved from 38.6% to 35.8%, and its estimated monthly branded searches moved from 44.5K to 34.6K.
- Across the 12 months ending September 2026, Macron’s share of searches among rugby gear brands worldwide moved from 35.1% to 34.3%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

## How did search popularity change for rugby gear brands worldwide in September 2026?

- In September 2026, Macron gained share of searches among rugby gear brands worldwide, from 30.4% to 34.3%.
- In September 2026, Canterbury lost share of searches among rugby gear brands worldwide, from 40.1% to 35.8%.

## Month by month

| Month | Canterbury estimated searches | Canterbury Share of Search | Canterbury rank | Macron estimated searches | Macron Share of Search | Macron rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 44.5K | 38.6% | 1 | 40.5K | 35.1% | 2 |
| Nov 2025 | 193K | 73.7% | 1 | 33.1K | 12.7% | 2 |
| Dec 2025 | 21.6K | 27.5% | 2 | 27.1K | 34.5% | 1 |
| Jan 2026 | 17.5K | 23.7% | 2 | 27.1K | 36.8% | 1 |
| Feb 2026 | 20.1K | 24.5% | 2 | 33.1K | 40.3% | 1 |
| Mar 2026 | 22.4K | 24.7% | 2 | 33.1K | 36.5% | 1 |
| Apr 2026 | 19.4K | 25% | 2 | 27.1K | 35% | 1 |
| May 2026 | 24.3K | 29.1% | 2 | 27.1K | 32.4% | 1 |
| Jun 2026 | 23.2K | 28.5% | 2 | 27.1K | 33.3% | 1 |
| Jul 2026 | 29.5K | 31.2% | 2 | 33.1K | 35% | 1 |
| Aug 2026 | 43.7K | 40.1% | 1 | 33.1K | 30.4% | 2 |
| Sep 2026 | 34.6K | 35.8% | 1 | 33.1K | 34.3% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Canterbury’s and Macron’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Canterbury**: Measured on the search terms “canterbury boot”, “canterbury rugby”, “canterbury rugby boot” and “canterbury rugby gear”, summed into one figure.
- **Macron**: Measured on the search term “macron sportswear”.

- [Canterbury profile](/demand/global-en/brands/canterbury)
- [Macron profile](/demand/global-en/brands/macron)
- [All rugby gear brands worldwide](/demand/global-en/categories/rugby-gear-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Canterbury or Macron more popular in search?

In September 2026, Canterbury had more branded searches than Macron among rugby gear brands worldwide. Canterbury had about 34,600 branded searches, while Macron had 33,100. Canterbury made up 35.8% of all rugby gear brand searches we track, and Macron accounted for 34.3%.

## Cite this page

Brandwave. "Canterbury vs Macron: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/canterbury-vs-macron

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/canterbury-vs-macron. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.