---
title: "Canon vs Citizen: Which is searched more?"
description: "Which is more popular in search, Canon or Citizen? Compare estimated monthly branded-search demand and Share of Search inside the Photo printer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/canon-vs-citizen"
publisher: "Brandwave"
---

# Canon vs Citizen: Which is searched more?

Which is more popular in search, Canon or Citizen? Compare estimated monthly branded-search demand and Share of Search inside the Photo printer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Canon and Citizen
- **Competitive set**: Photo printer brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Canon Share of Search**: 14.3%
- **Citizen Share of Search**: 0.12%

## Which is more popular in search, Canon or Citizen?

- In August 2026, Canon had more branded searches than Citizen among photo printer brands worldwide. Canon was estimated to have 356K branded searches compared to Citizen’s 2.9K, and held a 14.3% Share of Search versus Citizen’s 0.12%.
- Canon was ahead of Citizen in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Canon’s estimated Share of Search among photo printer brands worldwide moved from 16% to 14.3%, and its estimated monthly branded searches moved from 315K to 356K.
- Across the 11 months ending August 2026, Citizen’s estimated Share of Search among photo printer brands worldwide moved from 0.15% to 0.12%, and its estimated monthly branded searches held steady at 2.9K.

## How did search popularity change for photo printer brands worldwide in August 2026?

- In August 2026, DNP overtook Canon to rank 2nd among photo printer brands worldwide, at 27%.
- In August 2026, Canon lost estimated Share of Search among photo printer brands worldwide, from 17.8% to 14.3%.

## Month by month

| Month | Canon estimated searches | Canon Share of Search | Canon rank | Citizen estimated searches | Citizen Share of Search | Citizen rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 315K | 16% | 3 | 2.9K | 0.15% | 6 |
| Nov 2025 | 311K | 15.8% | 3 | 3.6K | 0.18% | 6 |
| Dec 2025 | 311K | 16.1% | 3 | 2.4K | 0.12% | 6 |
| Jan 2026 | 376K | 17.1% | 3 | 3.6K | 0.16% | 6 |
| Feb 2026 | 308K | 16.4% | 3 | 2.9K | 0.15% | 6 |
| Mar 2026 | 308K | 16.2% | 3 | 2.9K | 0.15% | 6 |
| Apr 2026 | 294K | 15.7% | 3 | 2.4K | 0.13% | 6 |
| May 2026 | 291K | 15.8% | 3 | 4.4K | 0.24% | 6 |
| Jun 2026 | 294K | 15.8% | 3 | 2.4K | 0.13% | 6 |
| Jul 2026 | 339K | 17.8% | 2 | 2.4K | 0.13% | 6 |
| Aug 2026 | 356K | 14.3% | 3 | 2.9K | 0.12% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Canon’s and Citizen’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Canon**: Measured on the search terms “canon pixma”, “canon printer”, “global canon” and “printer canon”, summed into one figure.
- **Citizen**: Measured on the search term “citizen nz”.

- [Canon profile](/demand/global-en/brands/canon)
- [Citizen profile](/demand/global-en/brands/citizen)
- [All photo printer brands worldwide](/demand/global-en/categories/photo-printer-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Canon or Citizen?

In August 2026, Canon had more branded searches than Citizen among photo printer brands worldwide. Canon was estimated to have 356K branded searches compared to Citizen’s 2.9K, and held a 14.3% Share of Search versus Citizen’s 0.12%.

## Cite this page

Brandwave. "Canon vs Citizen: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/canon-vs-citizen

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/canon-vs-citizen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.