---
title: "Canny vs Qualtrics: Which is searched more?"
description: "Is Canny or Qualtrics more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customer feedback software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/canny-vs-qualtrics"
publisher: "Brandwave"
---

# Canny vs Qualtrics: Which is searched more?

Is Canny or Qualtrics more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customer feedback software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Canny and Qualtrics
- **Competitive set**: Customer feedback software
- **Market**: Global
- **Month measured**: Sep 2026
- **Canny Share of Search**: 0.11%
- **Qualtrics Share of Search**: 23.8%

## Is Canny or Qualtrics more popular in search?

- In September 2026, Qualtrics had more branded searches than Canny among customer feedback software worldwide. Qualtrics had about 246,000 branded searches, while Canny had 1,170. Qualtrics made up 23.8% of all customer feedback software searches we track, and Canny accounted for 0.11%.
- Qualtrics was ahead of Canny in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Canny’s share of searches among customer feedback software worldwide moved from 0.07% to 0.11%, and its estimated monthly branded searches moved from 1.1K to 1.2K.
- Across the 12 months ending September 2026, Qualtrics’ share of searches among customer feedback software worldwide moved from 24.7% to 23.8%, and its estimated monthly branded searches moved from 368K to 246K.

## Top customer feedback software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Qualtrics was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Canny was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Qualtrics was listed before Canny in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| SurveyMonkey | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Typeform | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Canny | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Qualtrics | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Hotjar | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| Survicate | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Zonka Feedback | 7th | 1 of 3 | 2 of 2 | 3 of 5 |
| Medallia | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Delighted | 9th | 1 of 3 | 0 of 2 | 1 of 5 |
| AskNicely | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Nicereply | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about customer feedback software

- Asked ChatGPT "Which customer feedback platform should I use?": 1. SurveyMonkey, 2. Typeform, 3. Canny, 4. Hotjar, 5. Qualtrics
- Asked ChatGPT "What are the best customer feedback platforms?": 1. SurveyMonkey, 2. Typeform, 3. Qualtrics, 4. Survicate, 5. Hotjar, 6. Canny, 7. Medallia, 8. Zonka Feedback
- Asked ChatGPT "What's the best customer feedback platform for customer feedback collection?": 1. SurveyMonkey, 2. Typeform, 3. Qualtrics, 4. Hotjar, 5. Survicate, 6. Delighted
- Searched Google, AI Overview "customer feedback software": 1. Canny, 2. SurveyMonkey, 3. Survicate, 4. Zonka Feedback
- Searched Google, AI Overview "customer feedback tool": 1. SurveyMonkey, 2. Typeform, 3. Zonka Feedback, 4. Hotjar, 5. Qualtrics, 6. Medallia

Not named in any answer: AskNicely and Nicereply.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for customer feedback software worldwide in September 2026?

- In September 2026, Qualtrics gained share of searches among customer feedback software worldwide, from 21.7% to 23.8%.
- Estimated monthly branded searches for Canny worldwide rose 10.4% over 12 measured months, from 1.1K to 1.2K in September 2026.

## Month by month

| Month | Canny estimated searches | Canny Share of Search | Canny rank | Qualtrics estimated searches | Qualtrics Share of Search | Qualtrics rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.1K | 0.07% | 9 | 368K | 24.7% | 3 |
| Nov 2025 | 1.1K | 0.08% | 9 | 301K | 21.5% | 3 |
| Dec 2025 | 910 | 0.09% | 9 | 246K | 23.2% | 3 |
| Jan 2026 | 1.3K | 0.1% | 9 | 246K | 19.8% | 3 |
| Feb 2026 | 1.1K | 0.09% | 9 | 301K | 23.8% | 3 |
| Mar 2026 | 1.1K | 0.08% | 9 | 368K | 25.9% | 3 |
| Apr 2026 | 960 | 0.07% | 9 | 368K | 27.4% | 3 |
| May 2026 | 910 | 0.08% | 9 | 301K | 25.5% | 3 |
| Jun 2026 | 1.1K | 0.1% | 9 | 246K | 21.3% | 3 |
| Jul 2026 | 1K | 0.11% | 9 | 201K | 21.5% | 3 |
| Aug 2026 | 880 | 0.1% | 9 | 201K | 21.7% | 3 |
| Sep 2026 | 1.2K | 0.11% | 9 | 246K | 23.8% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Canny’s and Qualtrics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Canny**: Measured on the search terms “canny app”, “canny board”, “canny customer feedback”, “canny feedback”, “canny io”, “canny roadmap” and “canny software”, summed into one figure.
- **Qualtrics**: Measured on the search terms “qualtrics” and “qualtrics customer feedback”, summed into one figure.

- [Canny profile](/demand/global-en/brands/canny)
- [Qualtrics profile](/demand/global-en/brands/qualtrics)
- [All customer feedback software worldwide](/demand/global-en/categories/customer-feedback-software): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Canny or Qualtrics more popular in search?

In September 2026, Qualtrics had more branded searches than Canny among customer feedback software worldwide. Qualtrics had about 246,000 branded searches, while Canny had 1,170. Qualtrics made up 23.8% of all customer feedback software searches we track, and Canny accounted for 0.11%.

## Cite this page

Brandwave. "Canny vs Qualtrics: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/canny-vs-qualtrics

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/canny-vs-qualtrics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
